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All Journal E-Jurnal Manajemen Universitas Udayana Journal of Multidisciplinary Academic

Kastawan Mandala

Fakultas Ekonomi Dan Bisnis Universitas Udayana

Author-ID : 2947759

Decision Sciences, Operations Research & Management Education Engineering Social Sciences

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Pengaruh Persepsi Keadilan Terhadap Kepuasan Pasca Pemulihan Kegagalan Pada Restoran PIZZA HUT Rai Gita Pratiwi; kastawan mandala
E-Jurnal Manajemen Vol 3, No 8 (2014)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (127.183 KB)

Service recovery is a key to change an unsatisfied customer become a satisfied customer who satisfied with the company services. Satisfaction after recovery be able judge from three dimensions of percieved justice which distributive justice, procedural justice and interactional justice. The purpose of this study is to investigate the effects of distributive justice, procedural justice, and interactional justice on customer satisfaction after recovery. Regression test was used to test the hypotheses with data from 104 unsatisfied customer. The findings showed that customer satisfaction after recovery was positive and significantly affected by perceived justice (distributive justice, procedural justice and interactional justice). Based on that results, Pizza Hut need to optimaze distributive justice with giving compensation more variably, procedural justice with giving recovery more flexsibly, and interactional justice with giving customer more reasonable information for service failures.

PERENCANAAN DAN PENGENDALIAN PRODUKSI AGREGAT PADA USAHA TEDUNG UD DWI PUTRI DI KLUNGKUNG I Komang Juliantara; Kastawan Mandala
E-Jurnal Manajemen Vol 9 No 1 (2020)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Perencanaan dan pengendalian produksi sangat penting dilakukan untuk meminimalisir terjadinya kelebihan persediaan produk jadi pada musim permintaan yang rendah dan sebaliknya terjadi kekurangan produk pada musim permintaan yang tinggi. Tujuan dari penelitian ini adalah mengetahui serta menentukan jumlah produksi dengan biaya yang minimal pada UD Dwi Putri Klungkung. Penelitian ini dilakukan pada produk tedung dengan menggunakan sistem perencanaan produksi agregat adapun data-data yang digunakan dalam penelitian ini yaitu data penjualan selama satu tahun, katasitas produksi, biaya lembur, biaya penyimpanan dan biaya tenaga kerja. Berdasarkan hasil penelitian menunjukkan bahwa jumlah perkiraan produk yang diproduksi selama satu tahun kedepan yaitu sebanyak 31.531 unit, yang didasarkan pada metode exponential smoothing. Metode ini digunakan, karena metode exponential smoothing memberikan hasil yang memiliki standar error yang terkecil dengan nilai MAD sebesar 208.812, nilai MSE sebesar 61843.5 dan nilai MAPE sebesar 7.97%.Strategi perencanaan agregat dengan chase strategy menghasilkan total biaya produksi Rp 242,995,500.00, dimana total biaya tersebut lebih rendah, jika dibandingkan dengan total biaya produksi dengan level strategy yang sebesar Rp 254,337,081.00. Kata kunci : Peramalan, Perencanaan Agregat, Chase Strategy, Level Strategy

PERAN SIKAP DALAM MEMEDIASI PENGARUH KESADARAN LINGKUNGAN TERHADAP NIAT BELI PRODUK HIJAU L’OCCITANE DI DENPASAR N. K. Mika Jan Purnama Dewi; Kastawan Mandala
E-Jurnal Manajemen Vol 7 No 9 (2018)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Worsening environment makes consumers more demanding of green products, causing many companies to develop their products into green products such as on beauty products. This study purpose to explain the role of attitude in mediating the influence of environmental consciousness on the intention to purchase green beauty products of L'Occitane brand in Denpasar City. Denpasar City was this research conducted involving 90 respondents through purposive sampling method. Questionnaire where the data were collected from. Path analysis and Sobel test are used for data analysis technique. The results found that environmental consciousness has a positive and significant effect on attitudes. Environmental consciousness has a positive significance effect on purchasing intention. Attitude have a positive significance effect on purchasing intentions. The role of attitude is able to mediate the effect of environmental consciousness on the intention to purchase green beauty product of L'Occitane brand in Denpasar City. L'Occitane management must remain consistent in selling green beauty products to make it one of their advantages over other beauty products. Keywords: environmental consciousness, attitude, purchase intention

Pengaruh Retail Mix terhadap Kepuasan Pelanggan pada Foodmart Primo Lippo Mall Kuta Adam Hermawan; Kastawan Mandala
E-Jurnal Manajemen Vol 7 No 2 (2018)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

A strategy that retail businesspeople can use to win the competition is by applying the right retail mix strategy. Elements of the retail mix can be combined and combined in such a way as to satisfy and retain existing customers. The purpose of this research is to explain the influence of retail mix simultaneously and partially to customer satisfaction at Foodmart Primo Lippo Mall Kuta. The research subjects were all Foodmart Primo Lippo Mall customers in Kuta, with a sample of 115 people. Determination of sample using purposive sampling method, that is sample determination technique with certain consideration. Data were analyzed using multiple linear regression analysis technique. The results showed that the retail mix (price, merchandise, promotion, service, store location, and store atmosphere) simultaneously and partially significant effect on customer satisfaction at Foodmart Primo Lippo Mall Kuta. This has the meaning that the better the application of the retail mix at Foodmart Primo Lippo Mall Kuta then the increase also the level of customer satisfaction.

Faktor-faktor Yang Mempengaruhi Keputusan Wisatawan Menginap Di Villa Aksha Beach Estate Kerobokan Badung Gusti Bagus Darma Harikusmawan; Kastawan Mandala
E-Jurnal Manajemen Vol 3 No 5 (2014)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (400.771 KB)

Which is the goal of this research is to ( 1 ) determine the factors that influence the tourist 's decision to stay at Villa Akasha Beach Estate Kerobokan Badung . ( 2 ) determine the variables that represent each of the factors that influence the decision of tourists staying at the villa , Akasha Beach Estate Kerobokan Badung . ( 3 ) determine the dominant factors that influence the decision of tourists staying at the villa , Akasha Beach Estate Kerobokan Badung . This study was performed in Akasha Beach Estate Villa Kerobokan Badung with factor analysis techniques . The number of samples obtained by using accidental sampling method was 120 respondents . Method of principal component analysis ( PCA ) , yielding six factors that affect the interest of tourists staying at Villa Akasha Beach Estate Kerobokan Badung . The six factors are social factors , dishes and education , products , services , promotions and environment . Variables representing each factor , namely : social factors represent the lifestyle , food and drink menu dish represents factors , the ability of employees represents a factor of products , fast service represents the service factor , representing the electronic media promotion factors and environmental factors represent the condition of the building . While the dominant influential factor is the environment . Suggestions that can be recommended is the management must pay attention to social factors rating , type of dish , product offerings, services , promotions are done , as well as Akasha Beach Estate villa neighborhood can influence decisions stay travelers . Keywords : tourist decision , the factors that influence it .

PENGARUH KUALITAS PELAYANAN TERHADAP PERSEPSI NILAI NASABAH YANG DIMEDIASI OLEH PERSEPSI RISIKO STUDI PADA NASABAH LPD PERERENAN KABUPATEN BADUNG Ida bagus surya wijaya; Kastawan Mandala
E-Jurnal Manajemen Vol 7 No 5 (2018)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Risiko yang dihadapi nasabah ketika menggunakan jasa pelayanan LPD, dengan memperhatikan dan menjaga kualitas yang diberikan perusahaan kepada nasabah maka akan terbentuk nilai tambah kepada LPD. Tujuan penelitian ini untuk mengetahui Pengaruh Kualitas pelayanan terhadap Persepsi nilai nasabah yang dimediasi oleh Persepsi risiko. Penelitian ini dilakukan di LPD Pererenan Kabupaten Badung. Sampel yang digunakan adalah 100 orang nasabah. Teknik penelitian ini adalah purposive sampling dan teknik analisis yang digunakan adalah teknik analisis jalur. Kualitas pelayanan berpengaruh positif dan signifikan terhadap persepsi nilai. Persepsi risiko berpengaruh negatif dan signifikan terhadap persepsi nilai, yang artinya ketika persepsi risiko yang dirasakan nasabah saat menggunakan jasa pelayanan LPD tinggi, maka persepsi nilai nasabah terhadap LPD rendah. Kualitas pelayanan berpengaruh negatif dan signifikan terhadap persepsi risiko. Persepsi risiko memediasi pengaruh kualitas pelayanan terhadap persepsi nilai nasabah secara positif dan signifikan, hal tersebut membuktikan saat kualitas pelayanan dan persepsi nilai nasabah tinggi maka persepsi risiko nasabah aat menggunakan jasa LPD rendah. Usaha LPD yang baik harus mampu menjaga kualitas pelayanan yang diberikan kepada nasabahnya, dari segi pelayanan. LPD harus mampu mengutamakan kepentingan nasabah LPD dalam pelayanan jasa keuangan LPD, mampu membentuk kualitas pelayanan yang baik dan persepsi nilai nasabah yang baik. Kata kunci : kualitas pelayanan, persepsi nilai nasabah, persepsi risiko

Pengaruh Usia Dalam Memoderasi Pengaruh Tingkat Kesiapan Teknologi Pada Niat Konsumen Dalam Menggunakan Layanan SMS Banking Di Kota Denpasar Duta Wahyu Pramana; Kastawan Mandala
E-Jurnal Manajemen Vol 3 No 11 (2014)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.925 KB)

SMS banking is one of the features of mobile banking services . Intention to use SMS Banking service is strongly influenced by the level of technological readiness and the role of age had a major impact on the level of technological readiness of the customers so that they can decide to use or not the SMS Banking service . The purpose of this study was to determine the role of age in moderating the influence of technology readiness level of the consumer 's intention to use SMS Banking service in Denpasar. Data collection techniques used in this study is through the distribution of questionnaires to customers who know the SMS Banking service but have not used it . The questionnaire measured with a Likert scale with 22 indicators . The sample size used in the study was 110 respondents were taken by purposive sampling technique . The analytical method used is multiple linear regression analysis . The results of the study showed that age proved to be able to moderate the influence of the four dimensions of technology readiness level ( optimism , innovativeness , discomfort , and insecurity ) on the intention to use SMS Banking service . Future studies are expected to be able to add another variable to the variation in respondents' answers .

Analisis Faktor-Faktor Yang Dipertimbangkan Konsumen Dalam Pembelian Produk Perhiasan Emas Di Kota Denpasar I Putu Agus Suwastawa; Kastawan Mandala
E-Jurnal Manajemen Vol 3 No 12 (2014)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (155.216 KB)

ABSTRACT The purpose of this study was to determine the factors that consumers consider the purchase of gold jewelery products in Denpasar, To find a variable that consumers consider the purchase of gold jewelery products in Denpasar and to determine the factors most dominant of the consumer in the purchase of products gold jewelery in Denpasar. This study totaled 100 respondents with a sampling technique used was accidental sampling technique. Based on the analysis it was found that there are four factors that affect the purchase of gold jewelery products in the city of Denpasar, promotion, product, collection, and friends. Factors promotion and product factors is the most dominant factor in the study. Variables represent factors promotional campaign. Variable products represent products of factors. Variables representing the collection of personal factors. As well, a friend of variables representing social factors. Keywords : Promotional, Products, Collections, Friends

PERAN BRAND IMAGE DALAM MEMEDIASI PENGARUH KUALITAS PRODUK TERHADAP NIAT BELI ULANG Ketut Joni Santika; Kastawan Mandala
E-Jurnal Manajemen Vol 8 No 10 (2019)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Penelitian ini dilakukan pada konsumen yang sudah pernah membeli produk minuman isotonic Mizone di Kota Denpasar. Jumlah sampel yang digunakan dalam penelitian ini adalah sebanyak 120 responden, dengan metode purposive sampling. Pengumpulan data dilakukan melalu ikuesioner. Teknik analisis yang digunakan adalah analisis jalur (path analyze). Berdasarkan Data responden yang secara langsung dapat dilihat bahwa: (1) kualitas produk berpengaruh positif dan signifikan terhadap brand image; (2) kualitas produk berpengaruh positif dan signifikan terhadap niat beli ulang; (3) brand image berpengaruh positif dan signifikan terhadap niat beli ulang; (4) brand image berperan sebagai variabel mediasi antara variabel kualitas produk dan niat beli ulang. Temuan penelitian ini menyimpulkan bahwa kualitas produk berpengaruh positif dan signifikan terhadap brand image dan niat beli ulang konsumen terhadap produk minuman isotonic Mizone di Kota Denpasar, brand image mampu memediasi kualias produk terhadap niat beli ulang. Kata kunci:brand image, kualitas produk, niat beli ulang

Intellectual Capital as A Basis of Service Performance on Village Credit Institution I Gede Riana; I wayan Suana; Kastawan Mandala
Journal of Multidisciplinary Academic Vol 2, No 1 (2018): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Entering the ASEAN Economic Community (AEC) has forced various business organizations to change the business paradigm from labor based business or traditional patterns lead to a modern business that is knowledge-based business. This study aims to analysis the role of Intellectual capital (human capital, relational capital and structural capital) in developing the service performance at Village Credit Institutions (VCI). This research was conducted at 35 VCI in the Municipalities over Denpasar, Indonesia. Here, the 35 VCI’s was tested to obtain hypotheses using descriptive and inferential analysis Partial Least Square (PLS). The results of the study concluded that human capital and relational capital are significantly influence on services performance. In contrast, structural capital does not significantly influence on service performance.

Co-Authors A.A.Ayu Manik Rahmawati Abdul Rouf Adam Hermawan Ade Mela Dewi Dirayani Arifin Al Amiri M Asyifa Khaerunisa Banjar Ayu Nurhayani Aisah Dewa ayu Putu Widya Dewi Duta Wahyu Pramana Gusti Bagus Darma Harikusmawan I A Widya Pryanka Wikrami I Gede Riana I Gusti Made Ary Bayu Suputra I Ketut Risyamuka I Komang Juliantara I Made Sugita Yasa I Nyoman Widya Arta I Putu Agus Suwastawa I Putu Gian Resyananda Resyananda I Putu Pratama Adiputra I wayan Suana Ida Ayu Komang Sri Suastini Ida bagus surya wijaya Ketut Indah Pratiwi Ketut Joni Santika Mega Kristiana Muhammad Ryan Fauzi N. K. Mika Jan Purnama Dewi Ni Made Juli Adelia Ni Made Riska Dwi Cahyati Pebriani Efendi Putu Mona Prabawa Putra Rai Gita Pratiwi Rini Wijaya Kusuma Wardhani Sonny Wedha Baskara

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