Articles
<![CDATA[Digital transformation to the sustainability of public relations profession in the era of disruption ]]>
<![CDATA[Arguanda Pribadi]]>;
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.3149
<![CDATA[Digital transformation is a change in the way work is handled by using information technology to gain efficiency and effectiveness. Since April 2011 the government has echoed Indonesia 4.0, through the ministry of the industry it has made Indonesia 4.0 a Roadmap that has been integrated as the implementation of many strategies in entering the industrial era 4.0. The public relations profession has become a target for the era of technological disruption 4.0 which is capable of producing big data, analytic data, artificial intelligence, internet of things (IoT) which exponentially boosts the quality and effectiveness of various public relations functions. This research is a qualitative descriptive study that aims to conduct in-depth interviews with predetermined respondents. This type of research uses field research, namely research that goes to the field to make observations about a phenomenon in a scientific situation. The data were obtained from two sources including one Pertamina MOR I Medan worker and one Head of BPC Perhumas Medan. The data analysis technique used is data reduction which is the process of selecting, focusing on simplification, and transforming data that arise from written records and research locations. Based on the research results obtained through interviews with resource persons, human performance opportunities in the public relations profession still have a good and exciting future for the world to be disrupted because this era will become rivals for public relations practitioners to be more advanced. Because artificial intelligence (AI) can support and facilitate public relations practitioners in carrying out their duties.]]>
<![CDATA[PENGARUH RELASI BUDAYA DALAM PESAN DAN SALURAN POLITIK TERHADAP SIKAP PEMILIH: STUDI KASUS DI PILKADA KOTA MEDAN TAHUN 2020 ]]>
<![CDATA[Akhyar Anshori]]>;
<![CDATA[Rudianto Rudianto]]>;
<![CDATA[Abrar Adhani]]>;
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ Jurnal Penelitian Komunikasi dan Pembangunan Vol 22, No 2 (2021): Jurnal PIKOM (Penelitian Komunikasi dan Pembangunan) ]]>
Publisher : <![CDATA[Institution: Ministry of Communication and Information Technology of Republic of Indonesia ]]>
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DOI: 10.31346/jpikom.v22i2.3399
<![CDATA[Kota Medan menjadi salah satu wilayah yang akan melaksanakan pemilihan umum kepala daerah (pilkada) langsung yang diselenggarakan secara serentak bersama 269 daerah lainnya. Kota Medan sendiri merupakan kota yang terdiri dari berbagai suku bangsa yang ada, baik suku bangsa yang berasal asli dari Sumatera Utara, maupun suku bangsa yang hadir dari Propinsi lain bahkan ada beberapa suku bangsa yang berasal dari luar Indonesia. Tujuan dari penelitian ini adalah untuk mengumpulkan informasi terkait dengan pesan politik yang menggunakan identitas budaya dan saluran politik yang digunakan peserta pemilu yang memungkinkan terjadinya perubahan sikap memilih dari para pemilih Kota Medan pada pelaksanaan Pilkada Kota Medan Tahun 2020. Kajian dilakukan dengan pendekatan kuantitatif dengan teknik pengumpulan data melalui alat bantu kuesioner yang dilakukan kepada 400 orang responden dan dilakukan pada bulan Februari 2020. Analisis data dilakukan dengan cara deskriptif korelasional dengan uji korelasi pearson’s product moment dan regresi berganda (multiple regression) menggunakan alat bantu software SPSS 25.0 for windows. Hasil penelitian menemukan bahwa (1) sekitar 27,2 % adanya hubungan antara budaya dalam pesan politik terhadap sikap pemilih, (2) sekitar 50,2 % adanya hubungan antara saluran politik terhadap sikap pemilih, dan (3) adanya hubungan secara simultan antara budaya dalam pesan politik dan saluran politik terhadap sikap pemilih sebesar 36 %.]]>
<![CDATA[PEMANFAATAN MEDIA BELAJAR ONLINE BAGI GURU SMK YAYASAN PENDIDIKAN HARAPAN DI MASA PANDEMI COVID-19 ]]>
<![CDATA[Nurhasanah Nasution]]>;
<![CDATA[Zulfahmi Zulfahmi]]>;
<![CDATA[Faizal Hamzah Lubis]]>;
<![CDATA[Sigit Hardiyanto]]>
<![CDATA[ Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 4, No 3 (2021): Martabe : Jurnal Pengabdian Kepada Masyarakat ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Tapanuli Selatan ]]>
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DOI: 10.31604/jpm.v4i3.702-705
<![CDATA[ Kegiatan pada program pengabdian kepada masyarakat ini bertujuan untuk memberikan informasi kepada guru SMK Yayasan Pendidikan Harapan Stabat Kabupaten Langkat dalam mengembangkan, meningkatkan motivasi dan kemampuan dalam menggunakan media belajar online dengan konten yang menarik. Hasil yang diperoleh dalam melaksanakan pengabdian kepada masyarakat maka dapat diperoleh sosialisasi program kegiatan oleh tim pengabdian tentang bagaimana pemanfaatan media belajar online bagi guru SMK Yayasan Pendidikan Harapan pada saat mengadapi pandemi covid-19, manajemen belajar efektif saat pandemi covid-19, pelatihan menggunakan media belajar online (daring), strategi guru dalam memberikan rasa sukses belajar daring bagi siswa di SMK Yayasan Pendidikan Harapan Stabat. Dari kegiatan pengabdian masyarakat mengenai pemanfaatan media belajar online bagi guru SMK Yayasan Pendidikan Harapan di masa pandemi covid-19 ini dapat memberikan kontribusi bagi guru SMK Yayasan Pendidikan Harapan seperti informasi yang berkembang seperti manajemen pembelajaran efektif di masa pandemi, memanfaatkan platform medsos (media sosial) menjadi saluran pembelajaran daring, serta tips sukses belajar daring bagi siswa.]]>
<![CDATA[Strategi Manajemen Penyiaran Radio Swasta Kiss Fm Dalam Menghadapi Persaingan Informasi Digital ]]>
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ Jurnal Interaksi: Jurnal Ilmu Komunikasi Vol 2, No 2 (2018): Jurnal Interaksi:"Jurnal Ilmu Komunikasi" ]]>
Publisher : <![CDATA[UMSU ]]>
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DOI: 10.30596/interaksi.v2i2.2094
<![CDATA[This study aims to to see how management strategies broadcasting private radio kiss fm in the face of competition digital information. Methods used in this research is through a qualitative approach described a sort of descriptive set to know a sense of how management strategies broadcasting radio in the face of competition digital information. The result of the research indicated that segments market radio listeners Kiss Fm Medan are teenagers aged 15- 25 years. Is a strategic objectives for business radio. To overcome competition with radio-radio nowadays, fm radio kiss remain consistent roll the latest single-single song, and the difference is that if radio another fixed twist songs that hits in recurring repeated, on radio kiss fm always songs showing that up to date. Kiss fm radio should indeed be stand out like that . Radio kiss fm radio is no longer conventional , which only convey information. But social media have expanded to, like youtube. Proved the existence of events a special occasion on the radio as the interview with artists of the youtube will be returned here on channel. Kiss fm radio management medan , have been all in one is to do a broadcast via on water, online or off water and broadcast live streaming]]>
<![CDATA[EKSISTENSI M-RADIO TERHADAP PERKEMBANGAN TEKNOLOGI KOMUNIKASI DAN INFORMASI ]]>
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ Jurnal Interaksi: Jurnal Ilmu Komunikasi Vol 1, No 2 (2017): Jurnal Interaksi:"Jurnal Ilmu Komunikasi" ]]>
Publisher : <![CDATA[UMSU ]]>
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DOI: 10.30596/interaksi.v1i2.1202
<![CDATA[M-Radio 91,6 FM merupakan badan usaha milik Universitas Muhammadiyah Sumatera Utara (UMSU). M-Radio adalah radio komersial bukan sebagai radio komunitas. M-Radio satu-satunya radio kampus di sumatera utara yang bersifat komersial. Format isi siaran radio mencerminkan nilai-nilai islami, bahasa yang digunakan juga tidak vulgar. M-Radio aktif dalam menyiarkan dakwah Muhammadiyah serta turut mensosialisasikan UMSU ditengah-tengah masyarakat. M-Radio diharapkan mampu berperan sebagai badan usaha UMSU yang potensial dan maju dalam hal bisnis penyiarannya. Di era digital saat ini siaran radio mulai ditinggalkan karena menjamurnya media online, sehingga mengalahkan eksistensi radio. Saat ini siapa saja bisa membuat siaran radio dengan biaya terjangkau, seperti radio online dan radio streaming. Masyarakat lebih tertarik menggunakan fasilitas internet daripada mendengarkan radio. Tujuan dari penelitian ini adalah untuk mengetahui bagaiamana pihak M-Radio menjaga eksistensi dalam menghadapi persaingan teknologi informasi dan komunikasi. Metode penelitian yang dipakai adalah metode deskriptif dengan analisis data kualitatif. Dalam hal ini yang menjadi fokus penelitian adalah bagaimana manajemen M-Radio menjaga eksistensinya dalam perkembangan teknologi informasi dan komunikasi. Hasil dari penelitian ini nantinya untuk memberi masukan kepada M Radio sebagai bahan pertimbangan untuk mengikuti selera pasar guna menjaga eksistensinya. Kata kunci: Radio, Teknologi Informasi dan Komunikasi]]>
<![CDATA[KOMUNIKASI INTERPERSONAL PSIKOLOG TERHADAP PEMULIHAN PASIEN RUMAH SAKIT JIWA PROVINSI SUMATERA UTARA ]]>
<![CDATA[Satria Lanri Simanjuntak]]>;
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ Jurnal Interaksi: Jurnal Ilmu Komunikasi Vol 1, No 1 (2017): Jurnal Interaksi:"Jurnal Ilmu Komunikasi" ]]>
Publisher : <![CDATA[UMSU ]]>
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DOI: 10.30596/interaksi.v1i1.883
<![CDATA[In the process of recovery patients mental hospital, communication is needed by a psychologist. No exception for patients madhouse north sumatra who need motivation, advice and support for recovery patients one using interpersonal communication to the patient that interwoven rapport good between psychologist and patients. The purpose of this research is to find communication interpersonal psychologist to replenish patients madhouse north sumatra.Methods used in this research is descriptive of qualitative methods with the collection of data through interviews and research literature available. The result of this show that interpersonal communication psychologist against recovery patient mental hospital north sumatra province is needed because of the communication that is psychologist can know the problems suffered by patients, and from psychologist communication also help the healing process. Psychologist provide support, advice, as well as motivation to patient can be recovered. Keywords: communication interpersonal, mental hospital, psychologist]]>
<![CDATA[Socialization of the quality of school graduates to increase society participation in achieving high-quality education ]]>
<![CDATA[Ida Martinelli]]>;
<![CDATA[Nalil Khairiah]]>;
<![CDATA[Nurhasanah Nasution]]>;
<![CDATA[Leylia Khairani]]>
<![CDATA[ Community Empowerment Vol 6 No 12 (2021) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Magelang ]]>
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DOI: 10.31603/ce.5768
<![CDATA[Graduating is not only about taking compulsory education, but also fulfilling the qualifications of graduates' abilities which include attitudes, knowledge, and skills. This is in accordance with the provisions of the education system contained in Government Regulation 32 of 2013. The lack of understanding of graduate quality standards is due to minimal socialization carried out by the government and related institutions. Therefore, this community service is important in order to provide knowledge to the society, so that it can further increase its participation to help in realizing high-quality education. The implementation model is carried out through the partnership method, by involving the government of Pematang Johar Village in several stages, namely: 1) pretest; 2) socialization; and 3) posttest to measure the success rate of the program. The results show that there is an increase in knowledge for the society about the quality of graduates in accordance with national education standards and there is a better awareness that society participation is needed to help realize high-quality education.]]>
<![CDATA[Peningkatan Manajemen Organisasi, Public Speaking dan Pemberdayaan Anggota dalam Mengembangkan Organisasi Muhammadiyah ]]>
<![CDATA[Akhyar Anshori]]>;
<![CDATA[Nurhasanah Nasution]]>;
<![CDATA[Arifin Saleh]]>
<![CDATA[ JURNAL PRODIKMAS Hasil Pengabdian Kepada Masyarakat Vol 7, No 2 (2022) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/jp.v7i2.12702
<![CDATA[Kemampuan manajemen organisasi merupakan sebuah keharusan guna mengembangkan organisasi. Pengembangan organisasi ini dapat juga dilakukan melalui rangkaian kegiatan seperti publik speaking dan pemberdayaan anggota. Tujuan yang ingin dicapai pada program pengabdian kepada masyarakat ini adalah untuk membantu kader Persyarikatan Muhammadiyah Ranting Kahean Cabang Siantar Timur untuk mengembangkan organisasi Muhammadiyah, meningkatkan motivasi, kemampuan dalam bidang public speaking dan pemberdayaan anggota Berdasarkan hasil pelaksanaan pengabdian kepada masyarakat yang dilakukan dapat diuraikan sosialisasi program kegiatan oleh tim pengabdian tentang bagaimana strategi dalam mengembangkan organisasi Muhammadiyah Ranting Kahean Cabang Siantar Timur, kemampuan berkomunikasi yang baik serta pemberdayaan anggota. Dari kegiatan pengabdian masyarakat mengenai Pelatihan Manajemen Organisasi, Public Speaking Dan Pemberdayaan Anggota dalam mengembangkan Organisasi Muhammadiyah Ranting Kahean Cabang Siantar Timur dapat memberikan kontribusi bagi kader seperti informasi manajemen tata kelola organisasi yang baik dan berkembang dalam memajukan visi dan misi persyarikatan Muhammadiyah.]]>
<![CDATA[Parental Interpersonal Communication In Overcoming Children's Anxiety When Participating In Online Learning ]]>
<![CDATA[Abrar Adhani]]>;
<![CDATA[Akhyar Anshori]]>;
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ Jurnal Indonesia Sosial Sains Vol. 2 No. 11 (2021): Jurnal Indonesia Sosial Sains ]]>
Publisher : <![CDATA[CV. Publikasi Indonesia ]]>
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DOI: 10.59141/jiss.v2i11.460
<![CDATA[The government's policy on the learning system through network media during the COVID-19 pandemic has pros and cons in the community. For those who are pro against the policy, it is based on the consideration that health is far more important than gaining knowledge through face-to-face in order to anticipate the spread of the corona virus. Meanwhile, those who are against think that learning activities through the network will have an impact on the development of students/children in developing knowledge and the interaction process that is not going well during the pandemic. This study aims to determine how the influence of parental interpersonal communication on children's anxiety during online learning during the Covid-19 pandemic. The approach used in this study is a quantitative approach with data collection carried out through questionnaires to 400 respondents. The data obtained were then analyzed using SPSS 25.0 software for windows. The results of the study found that interpersonal communication between parents and children carried out during the COVID-19 pandemic related to children's education greatly influenced the development of children's education. The learning system that takes place in a network, makes parents and students experience very significant obstacles. In addition, the learning process through the network also affects the psychology of children's growth and development.]]>
<![CDATA[Persepsi Peserta Program Kampus Mengajar Dalam Mempraktekkan Kemampuan Public Speaking ]]>
<![CDATA[Sylla Fazira Silaban]]>;
<![CDATA[Nurhasanah Nasution]]>
<![CDATA[ KESKAP: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Vol 2, No 1 (2023): Keskap: Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Sumatera Utara ]]>
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DOI: 10.30596/keskap.v2i1.16424
<![CDATA[This research is discusses the perceptions or experiences of campus participants teaching during their assignment in schools that are classified as 3T, namely frontier, remote, and underdeveloped to help equalize education in Indonesia by way of students being able to directly develop themselves through dedication and have activities outside the scope of the world of lectures. so that they can find solutions and help improve the world of education in Indonesia, especially discussing how the participants practice public speaking skills during the teaching and learning process. Where this study aims to find out how effective public speaking is to attract and shape the character of elementary school age children, as well as what interactions students build outside the campus environment both using verbal and non-verbal communication and what methods and innovations are used by campus participants to teach in arouse the interest of early childhood to develop themselves both intellectual abilities and physical abilities]]>
