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All Journal Isamic Communication Journal Konstelasi: Konvergensi Teknologi dan Sistem Informasi
Mutia Rahmi Pratiwi
Program Studi Ilmu Komunikasi, Universitas Dian Nuswantoro Semarang
Computer Science & IT Languange, Linguistic, Communication & Media Social Sciences

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IKLAN LAYANAN MASYARAKAT DAN RESPON KHALAYAK Mukaromah .; Dzuha Hening Yanuarsari; Mutia Rahmi Pratiwi
Islamic Communication Journal Vol 2, No 2 (2017)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2017.2.2.2170

Abstract

Semarang is the capital city of Central Java with high density characteristic and well known as a trading transit place. The Government of Semarang city is actively socializing the government‟s service programs through various media, one of theseis Videotron. There are various kind of social advertisements in Tugumuda Semarang videotron and the research shows that there are 4 social ads that are remembered by the society: Obeying The Traffic Rules, Tax Amnesty, Report to Hendy and Saber Pungli. This research aims to analyze the people‟s response towards those ads. This research uses quantitative approach, descriptive as the method, and Agenda setting theory.----------------------------------------------------------------------------------------Semarang  adalah  salah  satu  ibukota  provinsi  di  Jawa  Tengah  Indonesia  yang memiliki jumlah kepadatan penduduk yang cukup tinggi dan terkenal sebagai kota transit perdagangan. Pemerintah Kota Semarang saat ini tengah giat melakukan gerakan sosialisasi berbagai layanan kegiatan pemerintahan melalui berbagai media, salah satunya adalah videotron. Iklan Layanan Masyarakat yang disajikan di Videotron Tugumuda Semarang cukup beragam dan berdasarkan hasil penelitian terdapat empat ILM yang cukup diingat oleh masyarakat, yaitu: Tertib Berlalu Lintas, Amnesty Pajak, Lapor Hendy dan Saber Pungli. Penelitian ini bertujuan untuk mengkaji respon masyarakat terhadap empat Iklan Layanan Masyarakat tersebut. Penelitian ini merupakan penelitian kualitatif dengan metode deskriptif dan diulas dengan teori Agenda Setting. 
Pembangunan Aplikasi Web sebagai Media Edukasi Pernikahan Pasangan Muda menggunakan Metode Prototyping Egia Rosi Subhiyakto; Mutia Rahmi Pratiwi; Swita Amalia Hapsari
KONSTELASI: Konvergensi Teknologi dan Sistem Informasi Vol. 2 No. 2 (2022): Desember 2022
Publisher : Program Studi Sistem Informasi Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1139.308 KB) | DOI: 10.24002/konstelasi.v2i2.5588

Abstract

Marriage is one phases in life which most adults will experience. Regarding marriage, it has become a government priority, as stated in the national development policy, especially in the 2020-2024 RPJMN. The problem that often arises, especially in young couples, is the lack of knowledge about the ins and outs of marriage, causing former marriage and leading to divorce. In this study, we developed an educational media as a website that the public can access. The system development method that we use is the prototyping method. The choice of this method is because of the intense communication between developers and application users, so that we can improve the application prototypes that are built in the future. There are several channels that we provide in order to provide information about parenting, marriage, family, community, and MendadakTanya which we aim for to ask questions with experts in family health. Based on the results of testing the prototype using the black box testing method, the results got are suitable for all the features in the application. Further research will be carried out on the development, improvement and addition of features based on the results of input and evaluation from application users.
Co-Authors Dzuha Hening Yanuarsari, Dzuha Hening Egia Rosi Subhiyakto Mukaromah Mukaromah Swita Amalia Hapsari