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All Journal Jurnal Varian IJFBP International Journal of Family Business Practices Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) Jurnal Manajemen dan Pemasaran Jasa
Dedi Kurniawan
President University
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Mathematics Social Sciences Other

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Journal : IJFBP International Journal of Family Business Practices

 1 
The effect of product innovation towards brand image and its implication on consumer buying behavior (a case of Toshiba television in Jakarta) Jesslyn Octavia; A.B.M. Witono; Dedi Kurniawan
International Journal of Family Business Practices Vol 4, No 1 (2021)
Publisher : Faculty of Business, President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (494.707 KB) | DOI: 10.33021/ijfbp.v4i1.1495

Abstract

The television production industry is facing fierce competition from its substitutes such as the smartphone industry. Television manufacturers need to find the right strategy to maintain sales. This study aims to examine the effect of product innovation on brand image and consumer buying behavior on television products. Research on product innovation and its contribution to brand image and consumer buying behavior specifically in the television production industry is not yet fully observed. This study used quantitative methods with survey techniques. Toshiba television product is the object of the research. Three hundred respondents who had purchased television responded to a questionnaire distributed in the DKI Jakarta area, Indonesia. Data were analyzed using the Structural Equation Modeling technique by employing AMOS software. The study found that product innovation has a significant effect on brand image and consumer buying behavior. Brand image also has a significant effect on consumer buying behavior. Hence, product innovation and brand image are both important factors that can influence consumer buying behavior. These two aspects should be the main concern for television manufacturers, especially Toshiba, to compete grabbing consumers. 
The Succession Factor of Family Business: The Perspective of Successor Agus Fernando; Dedi Kurniawan; Dani Lukman Hakim
International Journal of Family Business Practices Vol 6, No 1 (2023)
Publisher : Faculty of Business, President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/ijfbp.v6i1.4496

Abstract

Family businesses play a significant role in the global economy, accounting for over 61.25 % of the Gross Domestic Product. However, the survival rate beyond the third generation is only less than 10 %, highlighting the importance of successful succession for sustainable business. While previous research has identified various factors contributing to successful succession in family businesses, there has been limited focus on the perspectives of the successors themselves. This study aimed to examine factors related to successor readiness and explore challenges and success factors during the succession process from the viewpoint of family business successors. The research was conducted in Indonesia, involving seventyt successors from small and medium-sized family businesses in such as craft, retail, food and drink, and garment/fashion. The findings revealed the factors that contribute to successor readiness, including experience working in a different company, experience working in a family-owned company, specialized knowledge in the industry, industry-specific knowledge, individual preferences or personal necessities in working for the family business, dedication and loyalty to the company, financial incentives or monetary rewards, harmonious family dynamics, interpersonal relationships among family members, and trust in the successor's competence. Addressing these factors appropriately, both by the predecessors and the successors, will ensure the continuity of the family business into the future.
Co-Authors A.B.M. Witono Adi Saptari Agus Fernando Anggraeni Permatasari Azmarisya Hanifa Dani Lukman Hakim Hidayat, Agus Sofian Eka Isa Halim Jesslyn Octavia Monica Sandi Afa Noel Bentara Immanuel Suresh Kumar Suwinto Johan Vimutti Hasita Lourent Jinarakkhita