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All Journal Jurnal Manajemen Bisnis Jurnal Ilmiah Econosains JOURNAL OF BUSINESS STUDIES Journal of Management and Leadership Jurnal Pemberdayaan Masyarakat Universitas Al Azhar Indonesia Jurnal STEI Ekonomi Jurnal Akuntansi dan Manajemen Al-Intaj : Jurnal Ekonomi dan Perbankan Syariah Jurnal Ekonomika dan Manajemen Industrial Research Workshop and National Seminar Jurnal Manajemen dan Bisnis Jurnal Manajemen dan Bisnis Madani
Diandra, Didip
Tanri Abeng University
Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mechanical Engineering Public Health Social Sciences Other

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Covid-19 dan Strategi Bertahan Bisnis di Era Inovasi Digital: Dalam Perspektif Kapabilitas Digital Keunggulan Sumber Daya Didip Diandra; Erwin Syahputra
Prosiding Industrial Research Workshop and National Seminar Vol 12 (2021): Prosiding 12th Industrial Research Workshop and National Seminar (IRWNS)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (330.616 KB)

Abstract

Covid-19 dan Strategi Bertahan Bisnis di Era Inovasi Digital: Dalam Perspektif Kapabilitas Digital Keunggulan Sumber Daya
Peran Aplikasi Whatsapp Dalam Pemasaran: State of The Art Didip Diandra; Paidi W.S
Jurnal Manajemen dan Bisnis Madani Vol. 4 No. 2 (2022): Juli 2022
Publisher : Fakultas Ekonomi & Bisnis Universitas Paramadina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51353/jmbm.v4i2.589

Abstract

Masyakarat dewasa ini sudah sangat aktif dalam beratifitas yang berhubungan dengan internet termasuk dalam berbisnis dan pemasaran. Pemasaran melalui media sosial juga disebut sebagai pemasaran digital. Pemanfaatkan teknologi informasi khususnya dalam komunikasi elektronik dapat menjadi kunci keberhasilan dalam berbisnis. Penggunaan aplikasi Whatsapp diharapkan dapat menjawab pertanyaan tersebut, namun perlu diketahui dan dipahami terlebih dahulu State of the Art (SOTA). Metode penelitian yang digunakan dalam penelitian ini adalah studi kepustakaan dengan mengkaji penelitian terdahulu yang sesuai dengan topik penelitian. Hasil penelitian menunjukkan bahwa pelaku usaha dapat memanfaatkan media sosial sebagai sarana dalam melakukan pemasaran digital seperti mempromosikan produk, membangun jaringan, dan menjangkau pangsa pasar yang lebih luas. Sedangkan WhatsApp dalam pemasaran digunakan untuk membangun komunikasi yang intens dengan target konsumen.
REKOMENDASI STRATEGI PENGEMBANGAN BISNIS “RUMAH LULUR SALON WANITA” Mulya Fuji Astuti; Didip Diandra
Jurnal Manajemen dan Bisnis Vol 1, No 1 (2021)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (256.089 KB) | DOI: 10.32509/jmb.v1i1.1336

Abstract

The shopping pattern may change selectivity based on the differences in customers view toward a product or service offered. In order to grow, the company must be able to create a competitive advantage in the form of good quality service to the consumers.This reseach use to analyze the development of the business of Rumah Lulur  Salon Wanita, the first ever SPA for women available in the City of Ternate. The purpose of this reseach is to reveal the obstacles and challenges faced and how to overcome them with suitable business strategies. This research used a qualitative study analysis with an explotarative method by interview the owner observes the location. The result of analysis shows that some key factors that can be applied in the future for the development of Rumah Lulur Salon Wanita are: First, design business strategy through 7P’s Marketing Mix (Service, Physical Evidence, Promotion, and People). Second, develop the business model canvas through the value proposition and key partners. 
Kinerja Bank Syariah Indonesia Tahun 2021 Dengan Pendekatan Islamicity Performance Index Debby Arisandi; Didip Diandra; Shi Badio Muhammad Juliansyah
Al-Intaj : Jurnal Ekonomi dan Perbankan Syariah Vol 9, No 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Negeri Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/aij.v9i2.11755

Abstract

The aim of this research is to find out and explain the performance of Bank Syariah Indonesia (BSI) in 2021 using the Islamicity Performance Index approach using a quantitative descriptive type of research. The sample in this study is Indonesian Sharia Banks listed on the Indonesia Stock Exchange (IDX) in 2021. The data source used is secondary data and data collection techniques use literature searches. Data analysis techniques using non-statistical quantitative methods descriptive quantitative methods. In the Islamicity Performance Index indicators, the performance of Bank Syariah Indonesia is as follows: Profit Sharing Ratio (PSR) results of the analysis are in very good predicate, Zakat Performance Index (ZPR) is in bad predicate, Equitable Distribution Ratio (EDR) which includes Qardh and Donation is not good, Employee Expense is not good, and Net Profit is not good, Islamic Investment vs. Non-Islamic Investment Ratio is very good, and Islamic Income vs. Non-Islamic Income Ratio is very good. Thus, the results of the performance of Bank Syariah Indonesia (BSI) for the 2021 period using the Islamicity Performance Index approach, the performance of Bank Syariah Indonesia has obtained results that are in accordance with using this method. 
Co-Authors Ahmad Azmy Aslin Yuliana Astra Novlantig Debby Arisandi Ebit Putra ERWIN SYAHPUTRA Mega Nuriza F Putri Mulya Fuji Astuti Paidi W.S Shi Badio Muhammad Juliansyah Tutiyani Tutiyani