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All Journal JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Bisman (Bisnis dan Manajemen): The Journal of Business and Management Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat PENA ABDIMAS : Jurnal Pengabdian Masyarakat Mestaka: Jurnal Pengabdian Kepada Masyarakat
Guruh Ghifar Zalzalah
Program Studi Manajemen, Fakultas Bisnis, Universitas PGRI Yogyakarta
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Mechanical Engineering Nursing Public Health Social Sciences Other

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Service Justice Dimensions As Determinants Toward Satisfaction And Word Of Mouth Behavior Utiyati Utiyati; Guruh Ghifar Zalzalah; Sri Rejeki Ekasasi; Anas Hidayat
INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia Vol. 5 No. 2 (2022): INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia - Edisi Maret 2022
Publisher : Forum Inovasi Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (324.517 KB) | DOI: 10.31842/jurnalinobis.v5i2.222

Abstract

The research objectives were to analyze the role of service justice (distributive, procedural, interactional) toward the behavior of Word of Mouth (WOM) which was influenced by the satisfaction of the students over the service conducted by Directorate of Student Affairs of a state university. The population of this study was students of a the biggest state university in Yogyakarta- Indonesia with the number of samples taken as many as 220 students. The sampling technique in this research was purposive sampling. The data analysis technique used Structural Equation Modeling (SEM). The results showed that distributive justice and interactional justice had a positive effect on satisfaction, whereas procedural justice had no positive effect on satisfaction. The satisfaction variable succeeded to be a mediator variable between service justice dimension and word of mouth (WOM) behavior.
Pendampingan Pemasaran Daring dan Pembuatan Studio Foto Mini di UMKM Nyami’an Ndeso Guruh Ghifar Zalzalah; Fikri Farhan
Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat Vol. 2 No. 4 (2022): Juli 2022 - Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat
Publisher : Indonesian Scientific Journal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/altifani.v2i4.266

Abstract

Pandemi covid-19 berdampak pada sektor UMKM di Indonesia. Salah satu UMKM yang berdampak adalah UMKM Nyami’an Ndeso Bantul. Pengabdian ini bertujuan untuk membantu mitra dalam menghadapi permasalahan yang muncul akiabt pandemic covid-19. Akibat pendemi konsumen mengurangi aktivitas keluar rumah yang berdampak juga pada perilaku belanja mereka yakni mereka lebih sering berbelanja secara daring. Permasalahannya Mitra belum memahami bagaimana berjualan secara daring melalui marketplace ataupun via media social. Selain itu Mitra juga belum mampu membuat foto produk yang bagus sebagai penunjang dari berjualan secara daring. Metode pelaksanaan pengabdia adalah dengan teknik penyuluhan, pelatihan dan pendampingan langsung kepada pemilik UMKM Nyami’an Ndeso. Hasil dari kegiatan pengabdian ini menunjukkan semua tujuan program ini tercapai. Peneliti memberikan beberapa pelatihan dan pendampingan berikut, pembuatan studio foto, berjualan via marketplace, pengelolaan akun instagram, dan pembuatan penunjuk arah.
PENDAMPINGAN PEMASARAN DARING, KOREKSI DAN DIGITALISASI LOGBOOK PADA KARYAWAN SINAR PUTRA PERTAM BANTUL: Online Marketing Assistance, Logbook Correction And Digitalization To Sinar Putra Pertam Bantul Employees Fikri Farhan; Guruh Ghifar Zalzalah; Adhi Prakosa
MESTAKA: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 3 (2023): Juni 2023
Publisher : Pakis Journal Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58184/mestaka.v2i3.95

Abstract

Indonesia's subsidized LPG gas distribution system is a closed system. Only certain entities can become agents and sub-agents. Each entity is supervised and required to make a report regarding the distribution of LPG gas. One form of this report is the logbook. Logbook is a crucial document. However, there are still problems related to logbooks that need to be more suitable, and logbooks in physical files are prone to damage and loss. Another problem for gas agents is selling non-subsidized gas, which needs to reach the sales target. Therefore this service activity aims to assist partners in correcting and digitizing logbook files. In addition, the research aims to increase public awareness regarding NPSO gas through online marketing assistance via social media. The methods used in this service activity are interviews and participatory learning. The results of this service show that logbooks that were previously not following regulations have been appropriately corrected, and logbook files that were previously still in physical form have been converted into digital form. In addition, social media marketing increases consumer awareness of NPSO gas.
Faktor-Faktor yang Memengaruhi kepuasan Pelanggan Bengkel Ahass Area Bantul Fikri Farhan; Murgiyanti; Guruh Ghifar Zalzalah
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 11 No 2 (2023): Volume 11 Nomor 2 2023
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v11i2.7262

Abstract

in the Bantul area of Yogyakarta. Service quality, facilities, and product quality are hypothesized to influence customer satisfaction. This study uses quantitative methods. The primary data is collected through questionnaires to 160 consumers who have used repair or replacement services for their motorcycle parts at the AHASS repair shop in the Bantul area of Yogyakarta. The data in this study were processed using the SPSS analysis tool with multiple linear regression techniques. The results showed that service quality, facilities, and product quality positively and significantly affected customer satisfaction.
PENGARUH KUALITAS LAYANAN DAN KEPERCAYAAN TERHADAP KEPUASAN ORANG TUA SISWA TK BUDI MULIA DUA SEDAYU Guruh Ghifar Zalzalah; Reni Fitri Yanti; Fikri Farhan
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 6 No. 2 (2023): Juli 2023
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37112/bisman.v6i2.2765

Abstract

This study aims to determine the factors that influence the satisfaction of parents of Budi Mulia Dua Sedayu. Service quality and trust are hypothesized to affect parent satisfaction of Budi Mulia Dua Sedayu Kindergarten students. This study uses quantitative methods. The data collection technique used a questionnaire and interviews. The sampling method in this study used the Random Sampling technique using the slovin formula with a rate of 5% so as to get a sample of 45 respondents. Data analysis of this study using multiple linear regression with the help of SPSS 25 analysis tool. The result of this study indicate that service quality and trust have a positive and significant effect on parent satisfaction of Budi Mulia Dua Sedayu Kindergarten students.
PELATIHAN PPH FINAL PADA UPPKS CEMPAKA DI KAMPUNG KB DUKUH PADANGAN GLODOGAN KLATEN SELATAN Natalia Ratnaningrum; Inayat Hanum Indriati; Guruh Ghifar Zalzalah; Fikri Farhan; Padrul Jana
PENA ABDIMAS : Jurnal Pengabdian Masyarakat Vol 4, No 2 (2023): Juli 2023
Publisher : LPPM Universitas Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31941/abdms.v4i2.3048

Abstract

Efforts to Increase Income for Prosperous Families, which are often referred to as UPPKS, are productive economic business groups, which consist of a group of family members who interact with each other and consist of various stages of prosperous families, both couples of childbearing age who already have family planning and those who have not. stages of well-being and stabilizing. The purpose of this service is to solve UPPKS problems related to taxes, namely calculation, deposit and reporting of Final Income Tax with a certain gross circulation. The method used in this service is that the first service must take into account the Final Income Tax at a rate of 0.5% with the tax base being the gross income in one tax month (Period). After calculating the second is that it must be paid in advance, an ID billing must be made first and later you will get proof of payment in the form of a Tax Payment Slip (SSP) and the last is reporting, reporting can be done through DGT online. The results of this Community Service result in an understanding of theory and practice related to the calculation, payment and reporting of Final Income Tax.
Co-Authors Anas Hidayat, Anas Fikri Farhan Inayat Hanum Indriati Jana, Padrul Murgiyanti Natalia Ratnaningrum Reni Fitri Yanti Sri Rejeki Ekasasi, Sri Rejeki Utiyati Utiyati