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All Journal Aptisi Transactions on Management Enrichment : Journal of Management Jurnal Cafetaria Jurnal Abdimas Bina Bangsa Jurnal Indonesia : Manajemen Informatika dan Komunikasi
Listiawati
Universitas Bina Bangsa
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Mathematics Social Sciences Other

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PELATIHAN MACRAME UNTUK MENINGKATKAN KETERAMPILAN IBU-IBU RUMAH TANGGA PRODUKTIF DI LINGKUNGAN KELURAHAN DALUNG Dewi Surani; Listiawati; Merli Andini; Naufal Mahdy
Jurnal Abdimas Bina Bangsa Vol. 1 No. 2 (2020): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (425.063 KB) | DOI: 10.46306/jabb.v1i2.12

Abstract

Kesempatan kerja yang terbatas, keinginan dan kemampuan agar dapat menambah penghasilan rumah tangga yang dimiliki oleh kelompok ibu - ibu di  kelurahan Dalung menjadi alasan bahwa sangat perlu ibu-ibu rumah tangga ini diberi ilmu keterampilan agar dapat meningkatkan pendapatannya.  Kegiatan ini dilaksanakan dengan tujuan memberdayakan dan ingin membantu meningkatkan produktivitas masyarakat di kelurahan Dalung khususmya ibu-ibu rumah tangga dengan latar belakang pra sejahtera. Solusi yang dilakukan adalah pelatihan keterampilan keterampilan dengan metode participatory learning menitikberatkan pada learning by doing, dengan cara melatih, membina, mempraktekan, dalam menyelenggarakan pembuatan produk dari tali macrame. Pelatihan ini terdiri dari 3 kegiatan yakni 1)Menimbulkan keinginan dan kemauan para mitra untuk meningkatkan pendapatan rumah tangganya. 2) Peningkatan keterampilan tali macrame menjadi barang yang bernilai ekonomis. 3) kelompok usaha yang terbentuk dalam kerajinan tali Macrame. kesimpulannya : ketrampilan ibu-ibu PKK dalam membuat barang yang di ajarkan sesuai dengan arahan dalam produk tali Macrame, unik dan memiliki daya jual.
PELATIHAN INOVASI PRODUK JAMUR TIRAM DI DESA GELAM KECAMATAN CIPOCOK JAYA Listiawati; Dewi Surani; Sopiyah
Jurnal Abdimas Bina Bangsa Vol. 2 No. 1 (2021): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (368.531 KB) | DOI: 10.46306/jabb.v2i1.82

Abstract

Desa Gelam (Kecamatan Cipocok Jaya) salah satu desa yang terletak di Kabupaten Serang. Desa Gelam memiliki kemampuan yang dapat dikembangkan dari hasil olahan  Jamur Tiram yang menjadi ciri khusus. Desa Gelam mempunyai dua pengusaha Jamur Tiram belum diolah. Pelaksanaan penyuluhan dan pelatihan untuk ibu PKK dan Ibu Rumah Tangga (IRT) di Desa Gelam, khususnya tentang olahan produk pangan dalam rangka memberikan nilai tambah bagi Jamur Tiram. Penyuluhan dan pelatihan sudah dilaksanakan yaitu penyuluhan tentang pengolahan dan kebersihan dalam mengolah, merek dan pengemasan, pelatihan P-IRT dan membuat sertifikasi halal, kandungan produk dan jangka waktu produk, penggunaan alat dan kreasi pembuatan produk mitra tersebut. Harapan dari pelatihan ini bisa menjadi stimulus mitra untuk menciptakan produk yang bersaing dengan produk lain hingga bisa menaikan tingkat perekonomian desa Gelam. Pelaksanaan pengabdian masyarakat ini dievaluasi setiap bulannya dan dapat menjadi percontohan bagi para Ibu PKK lainnya di Kabupaten Serang
Influence of Consumer Behavior and Marketing Mix on Product Purchasing Decisions Faye Maya Dewi; Lod Sulivyo; Listiawati
APTISI Transactions on Management (ATM) Vol 6 No 2 (2022): ATM (APTISI Transactions on Management: July)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v6i2.1737

Abstract

The purpose of the study was: 1) to look at the direct influence between consumer behaviour on the marketing mix, 2) to look at the direct relationship between consumer behaviour on purchasing decisions, 3) to look at the influence of direct relationships between marketing mixes on purchasing decisions, 4) to look at the indirect influence of indirect relationships between consumer behaviour toward purchasing decisions mediated by the marketing mix. The sample used in the study was as many as 120 randomly selected respondents, and data processing using Smart PLS 2.0 software. The results of this study are, 1) consumer behaviour towards the marketing mix has a positive and significant influence with a relationship value of 55,899 > 1.96. 2) Consumer behaviour towards purchasing decisions has a positive and significant influence with a relationship value of 2,850 > 1.96. 3) Marketing mix on purchasing decisions has a positive and significant influence value with a relationship value of 13,764 > 1.96. 4) The results of analysis of indirect influence pathways between consumer behaviour to purchasing decisions mediated by marketing mix is 13,554 > 1.96 with a significance level of 5% proving that marketing mix has a significant effect in mediating the relationship between consumer behaviour to purchasing decisions. 
PENGARUH LIKUIDITAS, PROFITABILITAS, DAN STRUKTUR ASET TERHADAP STRUKTUR MODAL PERUSAHAAN Erni Kurniasari; Listiawati
JURNAL CAFETARIA Vol 2 No 2 (2021): JURNAL CAFETARIA
Publisher : Program Studi Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51742/akuntansi.v2i2.353

Abstract

This research aims to determine the influence of liquidity, profitability, and asset structure on capital structure partially and simultaneously. The population in this research are pharmaceuticals companies listed on the Indonesian Stock Exchange in the period 2015-2019. The sample selection used purposive sampling method. The sample in this research are 7 pharmaceuticals companies listed on the Indonesian Stock Exchange for 5 years in the period 2015-2019. Based on the results of this research, the researcher concludes that partially profitability and asset structure have a significant influence on the capital structure, while liquidity has no significant influence on the capital structure. Simultaneously, liquidity, profitability, and asset structure have a significant influence on the capital structure. The coefficient of determination is 0,517, showed that liquidity, profitability, and asset structure have 51,7% to the capital structure, while 48,3% are determined by another variables.
E Effect of Cognitive, Afective, Conative and E-Satisfaction on Repurchase Intention Mutia Tri Satya; Arindra Khrisna Karamoy; Listiawati; Abdul Fidayan
Enrichment : Journal of Management Vol. 11 No. 2 (2021): May: Management Science
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1239.242 KB)

Abstract

Online Shop or shopping for goods or services has become a common thing to see. Indonesia has changed the flow of trade in the business world to become completely digital. Therefore, it is important for online business people to understand things that can create customer satisfaction and loyalty. This study aims to find out how cognitive, affective, conative, and e-satisfaction influence on repurchase intention. The method used in this research is to use factor analysis with 150 respondents.
Exploration Of Subjective Norms Of Tourists In The Application Of Planned Behavior Theory To Predict The Intention To Visit Tourist Objects In Indonesia Listiawati; Lod Sulivyo; Faye Maya Dewi; Arsadi
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Jurnal Indonesia : Manajemen Informatika dan Komunikasi (JIMIK)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.697

Abstract

This research aims to explore a deeper understanding of the factors that influence tourists' intentions to visit tourist attractions in Indonesia using the Planned Behavior Theory (TPB) approach. This research focuses on exploring tourists' subjective norms, which is one of the main components in the TPB, along with attitudes and behavioural control. The research method involves an online survey targeting a sample of tourists who have visited or intend to visit tourist attractions in Indonesia. The research instrument consists of structured questions designed to measure critical variables in the TPB, with particular emphasis on subjective norms. Data analysis used descriptive and inferential statistical techniques to identify relationships between key variables. The research findings are expected to significantly contribute to understanding the factors that influence tourists' visiting intentions, as well as their implications for developing marketing strategies and managing tourist attractions in Indonesia. It is hoped that the results of this research can become a reference for tourism industry stakeholders, government and researchers in consumer behaviour and tourism to improve the management and development of tourist attractions in Indonesia to increase the attractiveness and competitiveness of tourist destinations globally.
Co-Authors Abdul Fidayan Arindra Khrisna Karamoy Arsadi Erni Kurniasari Faye Maya Dewi Faye Maya Dewi Lod Sulivyo Lod Sulivyo Merli Andini Mutia Tri Satya Naufal Mahdy Sopiyah Surani, Dewi