Article Per Year (5 Year)
p-Index From 2019 - 2024
1.383
P-Index
This Author published in this journals
All Journal Jurnal Dinamika Ekonomi dan Bisnis Jurnal Abadimas Adi Buana Jurnal Masyarakat Merdeka (JMM) Jurnal Ekonomi, Manajemen, dan Akuntansi Universitas Ngudi Waluyo Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi (JIMAT UMMI) AL-ARBAH: Journal of Islamic Finance and Banking Abdi Makarti Surya : Jurnal Pengabdian Kepada Masyarakat
Setya Indah Isnawati
Universitas Ngudi Waluyo
Arts Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Energy Environmental Science Public Health Other

Published : 8 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Abdi Makarti

 1 
PELATIHAN FOTOGRAFI PRODUK MENGGUNAKAN SMARTPHONE UNTUK MENINGKATKAN VISUAL BRANDING PADA UMKM KERAJINAN TANDUK SAPI DESA PUCANG, MAGELANG Setya Indah Isnawati; Ari Eko Budiyanto; Ahmad Ali
ABDI MAKARTI Vol 1, No 2 (2022): ABDI MAKARTI
Publisher : Sekolah Tinggi Ilmu Ekonomi AMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (405.552 KB) | DOI: 10.52353/abdimakarti.v1i2.328

Abstract

Product photos with smartphones can be a solution for MSMEs in facing the risk of access to the market. Smartphones are now equipped with cameras and photo editing applications that are very adequate and easy to create visual branding. One of the product photos used in the Community Service (PkM) training this time is product photography. The partner of this PkM is "Toko Subur", which is a horn and souvenir handicraft business which is located in Pucang Village, Secang, Magelang. The problem raised is the limitation of soft skills in applying smartphones for product photography purposes. For this reason, the PkM Team provides a solution in the form of simple product photography training using a smartphone and other supporting properties. The method used is direct training using a smartphone or simple property for SMEs "Toko Subur" as well as joint discussions regarding the obstacles they face. The output of this PkM is the formation of soft skills for MSME actors in the field of product photography to create visual branding so that they are able to attract potential consumers and increase sales from both social media and e-commerce.
Co-Authors Abdul Aziz Ahmad Ali Ahyar Yuniawan Ari Siswati Eko Budiyanto, Ari Eko Budiyanto Ari Irsal Fauzi Jaya Ramadaey Bangsa Mona Inayah Pratiwi Noor Laila Ramadhani Satria Avianda Nurcahyo Suharnomo Suharnomo