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All Journal JURNAL PERSPEKTIF BISNIS Prosiding Penelitian FISIP Unia Prosiding Pengabdian FISIP Unila Education, Language, and Arts: Jurnal Pengabdian Kepada Masyarakat Jurnal Kompetitif Bisnis
Maulana Agung Pratama
Dosen Jurusan Ilmu Administrasi Bisnis FISIP - Universitas Lampung
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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PENGARUH BEBERAPA FAKTOR FUNDAMENTAL DAN PERTUMBUHAN PERUSAHAAN TERHADAP HARGA SAHAM (studi pada perusahaan yang terdaftar dalam indeks LQ45 di BEI) Efendi, Ahmad; Destalia, Mediya; Wulandari, Jeni; Pratama, Maulana Agung
JURNAL PERSPEKTIF BISNIS Vol 1, No 1 (2013)
Publisher : JURNAL PERSPEKTIF BISNIS

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Abstract

The financial report is a medium of communication used by the company. Provision of regular financial reports by publicly traded companies interpreted each publicly traded company that has gained the participation or attempt to maintain stability and increase the stock price that has been sold. The stock price is defined as the market price (market value), that is the price prevailing in the market at a given time. Appraisal (valuation) usually refers to the estimated intrinsic value of a company or its shares. In assessing a stock can be used two methods of analysis, namely technical analysis and fundamental analysis. Besides influenced by fundamental factors which are variable in fundamental analysis, stock prices are also often influenced by the growth of the company.This study took samples from 15 companies in a company incorporated in LQ 45 in Indonesian Stock Exchange is publishing the report of the years 2004 to 2008. Moreover also the data obtained from ICMD (Indonesian Capital Market Directory). This research is explanatory researce associative and analytical methods used are multiple regression analysis to explain the influence of independent variables and the dependent variable.Results from this study show simultaneous existence of a significant effect of ROE, EPS, PER, Interest Rates, Inflation, and Total Assets of Stock Price. Partially, ROE has a significant positive effect on stock price, EPS is a significant positive influence stock price, PER significant negative effect on Stock Prices, Interest Rates significant negative effect on Stock Prices, Inflation negatih no significant effect on stock price and changes in Total Assets have positive no significant effect on stock price
ANALISIS PELAKSANAAN PROGRAM KEMITRAAN BUMN TERHADAP KESEJAHTERAAN UMKM: PENDEKATAN CORPORATE RESPONSIBILITY (CSR). (STUDI KASUS PTPN VII) Mukhan, Unang; Pratama, Maulana Agung
Prosiding Penelitian FISIP Unia 2012
Publisher : Universitas Lampung

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Abstract

Partnership  and  Environment Development  Program   is the implementation of Corporate Social Responsibility (CSR) in State Owned Enterprises (SOEs). Policy Partnership  program  is very  interesting  in terms of  implementation  that  much getting about whether the purpose of the provision of  an effective CSR program and on target.  Descriptive  and  explanatory  research  was conducted in  partner SMEs assisted PTPN VII. The independent variable  used is CSR goal  (X1), CSR issue (X2) and corporate relations program (X3), while the dependent variable (Y) is the welfare of MSMEs. The results showed  that the  welfare of  MSMEs  only show  correlation  and significance of  the  variables  CSR  issue.  While the  goal  variable  CSR  and Corporate  relations  program  has no  significant effect.  This shows  that the implementation of CSR undertaken by PTPN VII more based on  legal aspects or demands of  legislation and current issues  concerning social issues, economic and environmental   (triple bottom  line).  Recommendations  that can be done is to  use the concept of  sustainable development (sustainable development)  to enhance the effect of  CSR  goals and  conduct  stakeholder  engagement  process (in close cooperation  with stakeholders)  in the  proposed  form  of bottom-up  programs  to improve Corporate Relations Program.  Keywords: Corporate Social Responsibility (CSR), Welfare MSMEs
PELATIHAN METODE LOGICAL FRAMEWORK ANALYSIS (LFA) DALAM PEMBUATAN BUSINESS PLAN BAGI SISWA SEKOLAH KEJURUAN DI SMK NEGERI 6 BANDAR LAMPUNG Pratama, Maulana Agung; Mulkhan, Unang
Prosiding Pengabdian FISIP Unila 2012
Publisher : Prosiding Pengabdian FISIP Unila

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Abstract

Life skills education  through the program  "Entrepreneurship" or entrepreneurship is  an  applied  education  that students  get the best experience  with  running a  real business  or  directly.   Entrepreneurial activity  is  believed to be  able to provide encouragement,  particularly  to  improve the  quality of life  of students  and generally to  improve the quality of life. This learning  inspires students to have a sense of responsibility and to  individuals who are able  to adapt  to changes  in the era of  globalization by  improving  their skills  to become  competitive  generation without having to  rely on  to  be  an employee or  karyawan.pelatihan entrepreneurship  and  preparation  business proposal   LFA  method  can improve students understanding of  entrepreneurship is  the willingness  and ability  to develop a business plan as outlined in the business plan and manage the business in the form of co-operation in business groups.  This training also motivates participants to have a strong character to be a reliable entrepreneur  to  have  skills  and emotional intelligence. For that,  should  a similar training  is often  done to  foster  entrepreneurial spirit  early on  and improve students knowledge and skills  in business LFA can provide a good mechanism  to develop  a  project  concept  into  a comprehensive  project design documents.  In addition to  foster  life skills,  this training program  also  supports 6 SMK Bandar Lampung  in delivering  and  motivate students  about the  importance of entrepreneurship.  Keywords: life skills,entrepreneurship,logical framework analysis
PELATIHAN SOCIAL MEDIA MARKETING BAGI UMKM PRODUK BUDAYA Ahmad Efendi; Maulana Agung; Prasetya Nugeraha
Education Language and Arts (ELA) Vol. 1 No. 2 September (2022): Education, Language, and Arts: Jurnal Pengabdian Kepada Masyarakat
Publisher : Jurusan Pendidikan Bahasa dan Sastra Indonesia, FKIP Universitas Lampung

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Abstract

Tujuan kegiatan pengabdian ini adalah untuk membantu para pelaku bisnis dalam menentukan strategi bersaing melalui optimalisasi pemasaran kepada segmen potensial. Bisnis merupakan sebuah kegiatan pemenuhan tujuan ekonomi yang didalamnya terdapat persaingan. Para pelaku bisnis dituntut untuk melahirkan sebuah strategi bersaing dalam mencapai tujuan organisasinya. Strategi bersaing akan didapatkan ketika para pelaku bisnis mengetahui pasar potensial yang menjadi objek pemasarannya. Ketika pebisnis dapat mengetahui secara detail segmen pasarnya, maka organisasi akan mudah dalam menerapkan pilihan-pilihan bauran pemasarannya hingga akhirnya memenuhi kebutuhan konsumen melalui penciptaan produk. Dalam pelatihan ini, para pelaku bisnis khususnya dibidang produk budaya akan diajarkan tentang bagaimana membuat sebuah cluster pasar yang nantinya akan digunakan untuk pengambilan keputusan pemilihan target pasar. Hasil dari kegiatan ini juga bertujuan untuk menciptakan sebuah metode analisis berbasis statistic untuk menentukan konsumen potensial.   The purpose of this service activity is to assist business people in determining competitive strategies through marketing optimization to potential segments. Business is an activity to fulfill economic goals in which there is competition. Business people are required to give birth to a competitive strategy in achieving organizational goals. Competitive strategies will be obtained when business people know the potential market that is the object of their marketing. When businesses can find out in detail their market segments, it will be easy for organizations to implement their marketing mix choices to finally meet consumer needs through product creation. In this training, business people, especially in the field of cultural products, will be taught about how to create a market cluster which will later be used for decision making in selecting the target market. The results of this activity also aim to create a statistical-based analysis method to determine potential customers.
ANALISIS KELAYAKAN USAHA RAJANGAN DAUN TALAS BENENG SEBAGAI PENGGANTI TEMBAKAU BERNIKOTIN YANG DITINJAU BERDASARKAN ASPEK NON FINANSIAL (Studi Pada PT Santy Abadi Mandiri) Desty Anggi Astuti; maulana agung
Jurnal Kompetitif Bisnis Vol 1 No 8 (2022): Jurnal Kompetitif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.0120/ss

Abstract

The agricultural sector can be a mainstay in advancing the nation's economy, one of which is through the determination of plant types. Plants that can be the choice of farmers, besides being easy to cultivate, also using affordable costs, are taro beneng (Xanthosoma undipes K. Koch). This plant that is commonly found in Indonesia has emerged with new innovations in its use, namely from its leaves which can be used as a substitute for non-nicotine tobacco. This raises business ideas for novice entrepreneurs, but before starting a business it is necessary to think about overall readiness, one of which is by conducting a business feasibility study, this is done to test and analyze whether the business or business is feasible to run or not based on the aspects that are the feasibility assessment. . This study aims to describe the business feasibility study applied by PT Santy Abadi Mandiri in the business idea of chopping taro beneng leaves as a substitute for nicotine tobacco in terms of non-financial aspects. This study uses a descriptive method with a qualitative approach. Based on the analysis that has been carried out, the results of the study show that: From the legal/legal aspect, environmental aspects, market and marketing aspects, technical and technological aspects, as well as management and human resources aspects, the business of shredding taro beng leaves as a substitute for nicotine tobacco is very effective. worth running.
Co-Authors Ahmad Efendi Ahmad Efendi Desty Anggi Astuti Jeni Wulandari Mediya Destalia Prasetya Nugeraha Unang Mukhan Unang Mulkhan