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All Journal Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Public Relations (J-PR)
Intan Leliana
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Biochemistry, Genetics & Molecular Biology Chemistry Languange, Linguistic, Communication & Media Medicine & Pharmacology Social Sciences

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STRATEGI PUBLIC RELATIONS PT BIO HUTANEA CORP DALAM MEMPUBLIKASIKAN INFORMASI KEPADA PUBLIK EKSTERNAL Intan Leliana; Dea Kurnia
Jurnal Public Relations (J-PR) Vol. 1 No. 2 (2020): Oktober 2020
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.683 KB) | DOI: 10.31294/jpr.v1i2.233

Abstract

Currently information seekers can also find the information they want via the web, which is the web is one part of online media. Online media is now the best choice for the general public to find the information they need. This is where the role of Public Relations is needed to provide information to the public. The role of Public Relations in using the website to publish information really needs to be considered. In terms of publishing information, PT Bio Hutanea Corp also does not forget to be careful in conveying information so that there is no mistake in understanding the delivery to the external public. The external public itself is a connector or intermediary between the outside public and the company in order to create mutually beneficial things. In conducting this research, the writer used a qualitative descriptive research method, namely by making observations and interviews with the parties concerned. Then the collected data were analyzed descriptively by using the research results in the form of a research report. It can be concluded that since PT Bio Hutanea Corp has a website, there has been an increase in customers contacting, products and services sold have increased compared to before the website was created. Many customers decide to buy products and use services and cooperate with PT Bio Hutanea Corp. Broadly speaking, the PT Bio Hutanea Corp website has succeeded in attracting consumer interest. In this case, it can also help companies build good relationships with customers and increase links for the welfare of the company either by working with private and government companies. Keywords: Online Media, Website, Public Relations
Strategi Komunikasi PT KAI Dalam Masa Pandemi Covid 19 Intan Leliana
Jurnal Public Relations (J-PR) Vol. 2 No. 1 (2021): April 2021
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1683.492 KB) | DOI: 10.31294/jpr.v2i1.479

Abstract

Based on number SK-77/MBU/03/2020 concerning the Establishment of the National Disaster Task Force for State-Owned Enterprises, KAI was appointed as the Coordinator of the West Sumatra Region. Through this appointment, KAI coordinates with existing SOEs, as well as local BPBDs in distributing disaster assistance, especially medical equipment and other assistance related to the current Covid-19 pandemic and other natural disasters. PT KAI's concern. Efforts to prevent the spread of the virus include travel restrictions, quarantines, curfews, event delays and cancellations, and facility closures. In Indonesia, prevention efforts are implementing PSBB in some areas. PSBB stands for Large-Scale Social Restrictions, a regulation issued by the Ministry of Health (Kemenkes) in the context of the Acceleration of Handling COVID-19 so that it can be implemented immediately in various regions. This study uses a descriptive qualitative approach with news content analysis methods in several online media. After PT KAI's CSR activities run, internally it will evaluate the results of each activity. In a company, of course, already has a CSR program in developing the company's image in the eyes of the public. However, in starting CSR the company must pursue profit / profit to meet the company's operational needs. So that the determination of the goals and basis of PT KAI's CSR program is aimed at the company itself, the government and the community Keyword: CSR, Pandemic, online media
Strategi Humas Sudin Kominfomas Kota Administrasi Jakarta Timur Melalui Kegiatan Gelar Budaya Betawi Dan Budaya Nusantara Intan Leliana; Sita Muliawati; Endah Supriyatna
Jurnal Public Relations (J-PR) Vol. 1 No. 1 (2020): April 2020
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (825.542 KB) | DOI: 10.31294/jpr.v1i1.485

Abstract

The role of public relations is very important in shaping the image of the government, without good public relations its performance will not be seen by the public even though the government apparatus has worked as well as possible. On the other hand, an effective public relations approach can cover the lack of government performance. The purpose of this study is to take a deeper look at how the archipelago culture degree program is carried out by the Public Relations of the East Jakarta Kominfomas Sub-dept. The method used in this research is to use a descriptive qualitative approach by describing the situation as it is based on the activities that take place in the field. The results of this study show that this activity plays an active role in introducing Betawi culture and archipelago culture, so that culture as a national identity can be loved by the younger generation and has a selling value in foreign eyes that is no less cool than foreign culture. Keyword: Public Relations Strategy, Betawi Culture Degree
Kontruksi Media Terhadap Pemberitaan Kasus Narkoba Medina Zein Dalam Pembentukan Opini Publik Intan Leliana
Jurnal Public Relations (J-PR) Vol. 1 No. 2 (2020): Oktober 2020
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (870.542 KB) | DOI: 10.31294/jpr.v1i2.486

Abstract

People obtain knowledge or information about problems that occur in society through communication media, one of which is through mass media. The slightest problem can develop quickly because of the news through the mass media. The increasingly important role of the media in the formation of public opinion is inseparable from the rapid increase in information and communication technology. One of the news that had become viral in all mass media was the case of the arrest of a public figure Medina Zein about his involvement as a drug user. This study uses a qualitative approach that tries to collect as many drug cases as possible that have made his career ruined. This phenomenon shows that when someone who has a position is entangled with drugs, his career is threatened. Drug prevention and eradication measures are not only carried out by the National Narcotics Agency and the TNI. The reason is, these efforts must get support from a number of related elements. Currently the country is on the verge of collapse due to rampant drug trafficking. This is marked by the difficulty of declaring an area free from drug trafficking. Keyword: drugs, public opinion, Public Figure
Strategi Komunikasi dalam Industri Pariwisata Pasca Pandemi Covid-19 Ita Suryani; Asriyani Sagiyanto; Intan Leliana
Jurnal Public Relations (J-PR) Vol. 3 No. 1 (2022): April 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v3i1.1177

Abstract

In Indonesia, the tourism sector is better known to the world because it has many tourist destinations spread across the country. Natural aesthetics and customs are an attraction for tourists to visit Indonesia. Since the announcement of the Covid-19 pandemic as a national disaster, forcing governments around the world to take policies and actions to temporarily stop activities by implementing Lockdown. The implementation of the lockdown has greatly impacted various sectors, both the economic, social and tourism sectors. Entering the new normal era, the Indonesian government provides the tourism sector with the flexibility to recover by operating again in accordance with the implementation of health protocols. The purpose of this study is to find out how the communication management strategy is carried out by the Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency of the Republic of Indonesia to restore the tourism sector after the pandemic. The method used in this research, namely the case study method, is a research method that uses different data sources that can be used to comprehensively explain various aspects of an individual, group, program, organization or event systematically. The conclusion shows that the post-pandemic communication management strategy is carried out with a centralized internal and external communication strategy by determining a spokesperson, improving the quality of human resources, creating a special channel for pandemic information on the internet site, providing the latest information regularly to the company's crisis team, submitting related policies/SOPs. handling pandemics, conducting virtual activities with related divisions. Keywords: Communications Strategi, Communication Tourism, Tourist Destination, Pandemic Covid-19
KRITIK DALAM HUMOR MEME NURHADI – ALDO ERA DEMOKRASI DIGITAL Irwanto Irwanto; Intan Leliana; Laurensia Retno H
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol 4 No 2 (2019): Mei
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This paper attempts to highlight the meme of fictitious presidential and vice-presidential candidates Nurhadi - Aldo which consists of combining photos or images that are combined with the text. In addition, see how memes operate in political message traffic on Twitter's social media and its relationship with power and the accompanying social conditions. This meme delivered with humor contains criticism of social conditions and it gets attention to the community. This research looks at the discourse presented through memes on Twitter's social media.
Co-Authors Asriyani Sagiyanto Dea Kurnia Endah Supriyatna Irwanto Irwanto Ita Suryani Laurensia Retno H Sita Muliawati