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All Journal Management Analysis Journal ECEIJ (Early Childhood Education Indonesian Journal) IJoLE: International Journal of Language Education Jurnal Kolaboratif Sains Al-Banjari : Jurnal Ilmiah Ilmu-Ilmu Keislaman Jurnal Ilmu Manajemen Jurnal Ekonomi dan Bisnis Indonesia Attractive : Innovative Education Journal FiTUA : Jurnal Studi Islam TARBAWY: Indonesian Journal of Islamic Education Indonesia Law Review (ILREV) Jurnal Hukum dan Pembangunan
Salam, Abdul
Universitas Alma Ata
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Social Sciences Other

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Journal : Jurnal Ilmu Manajemen

 1 
Peran Dosen Fakultas Ekonomi dan Bisnis Universitas Teknologi Sumbawa dalam Peningkatan Literasi dan Inklusi Keuangan pada Masyarakat Kabupaten Sumbawa Salam, Abdul; Abdurrahman, Abdurrahman
Jurnal Ilmu Manajemen Vol 10, No 1 (2020): Jurnal Ilmu Manajemen
Publisher : Universitas muhammadiyah palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jimn.v10i1.2922

Abstract

The purpose of this study was to identify the outcomes of higher education, in this case the University Technology of Sumbawa, because of its strategic location and positive response from the people of Sumbawa Regency, its ability to create added value and strategies for increasing public awareness of its financial future.The object of this research is the community in Sumbawa Regency with a sample size of 250 respondents. This study measures the role of Lecturers on, Financial Literacy and Inclusion.This study found that financial literacy partially affects the role of lecturers in being rejected. The financial inclusion variable has a significant effect on the role of the lecturer. Meanwhile, the variables of financial literacy and financial inclusion have a simultaneous effect on the role of lecturers.The conclusion of this research is in determining the right strategy to improve Financial Literacy and Financial Inclusion by increasing the role of Lecturers through Tri Dharma in order to create a well-lierate financial society
Pengaruh Green Marketing dan Brand Awareness Terhadap Keputusan Pembelian Konsumen Produk Merek Aqua Salam, Abdul; Sukiman, Sukiman
Jurnal Ilmu Manajemen Vol 11, No 1 (2021): Jurnal Ilmu Manajemen
Publisher : Universitas muhammadiyah palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jimn.v11i1.3427

Abstract

This research aims to examine the effect of green marketing on purchasing decisions and the influence of brand awareness on purchasing decisions for Aqua branded Bottled Drinking Water (AMDK) products. The variables used in this study are Green Marketing and Brand Awareness as an independent variable, and purchasing decisions as the dependent variable. This research uses quantitative methods. The number of samples used in this study were 100 respondents. By taking the sample using nonprobability sampling method with purposive sampling technique.The data collection method used a questionnaire. This study uses multiple linear regression analysis techniques using analysis tools SPSS version 20.0 for windows. The results of the analysis in this study indicate that (1) the Green Marketing variable has a significant effect on purchasing decisions with a t value of 2.029, greater than t table 1.984 with a significant value of 0.045, less than 0.05. (2) Brand Awareness variable has a significant effect on purchasing decisions with a t count value of 8.431, greater than t table 1.984 with a significant value of 0.000, smaller 0.05.
Co-Authors Abdul Munir Agnes Agnes Aini, Husnul Alfurqan, Alfurqan Aminuddin Syam Amir, Safrullah Ampangalo, Elma Anak Agung Istri Sri Wiadnyani Bidakwati, Zaini Dachlan, Djunaidi Dachlan, djunaidi M Djangkali, Nova Healthy Hidayanti Hente, Asri Hente, Muh. Asri Hidayanty, Healthy Jumriana Jumriana, Jumriana Laksono Trisnantoro Mahfud, Mahmudah Maznuni, Maznuni Mulyati, Indah Munir, Abd. Nurhaedar Jafar P Purwanto Paembonan, Jenni Pratama, Shandy Aditya pratiwi, Riski Pujiastuti, Widayati Rahayu Indriasari Said, Arsyad Samsidar Samsidar Shivanela, Sih Wening Siswati Siswati Sukiman Sukiman Virani, Devintha Widayati Widayati Yundari, Yundari Zainurni Zein zuhelviany, zuhelviany Zumrotul Khasanah