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All Journal Jurnal RESTI (Rekayasa Sistem dan Teknologi Informasi) INOVTEK Polbeng - Seri Informatika Matrix : Jurnal Manajemen Teknologi dan Informatika Jurnal Mnemonic Jurnal ABDINUS : Jurnal Pengabdian Nusantara Pelita Masyarakat Jurnal Pengabdian pada Masyarakat Ilmu Pengetahuan dan Teknologi Terintegrasi MATRIX : JURNAL MANAJEMEN TEKNOLOGI DAN INFORMATIKA Journal of Applied Business and Technology
Kunti Eliyen
PSDKU Politeknik Negeri Malang
Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Mechanical Engineering Physics Public Health Social Sciences

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Journal : Journal of Applied Business and Technology

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Development of Virtual Reality Applications - Digital Display for MSME “Tenun Ikat Bandar” Products Fery Sofian Efendi; Toga Aldila Cinderatama; Kunti Eliyen
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.134

Abstract

Covid-19 has dramatically impacted the SME sector since April 2020. The government has taken steps to support SMEs as part of the national economic recovery efforts during the pandemic. However, surveys conducted by institutions like BPS, Bappenas, and the World Bank have shown that SMEs need help with loan repayment and meeting expenses for electricity, gas, and employee salaries. SMEs face the challenges of layoffs, limited access to raw materials and capital, declining customers, and production and distribution constraints. Furthermore, changing consumer behavior, business competition, and activity restrictions require proactive measures from SMEs. To address these challenges, a team has proposed a sustainable solution - virtual outlets. Based on virtual reality technology, these outlets allow SMEs to display and sell their products in a digital environment. Visitors can explore every aspect of the virtual outlets, simulating the experience of visiting physical stores without needing in-person visits. This aligns with the new standard of physical/social distancing. Visitors can conveniently support SMEs through online transactions by leveraging virtual outlets, eliminating the need to visit physical stores.
Co-Authors Abidatul Izzah Abidatul Izzah Agustono Heriadi Agustono Heriadi Agustono Heriadi Ashafidz Fauzan Dianta Benni Agung Nugroho Ellya Nurfarida Fadelis Sukya Fery Sofian Efendi Fery Sofian Efendi Fery Sofian Effendi Rinanza Zulmy Alhamri Rinanza Zulmy Alhamri, Rinanza Zulmy Selvia F. Kusuma Toga Aldila Cinderatama Yohan Bakhtiar Yohan Bakhtiar