Article Per Year (5 Year)
p-Index From 2019 - 2024
7.363
P-Index
This Author published in this journals
All Journal JURNAL ADMINISTRASI BISNIS JURNAL EKONOMI AKUNTANSI DAN MANAJEMEN Syntax Literate : Jurnal Ilmiah Indonesia J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Jurnal Pendidikan Ekonomi (JURKAMI) JISIP: Jurnal Ilmu Sosial dan Pendidikan Dinamika Governance : Jurnal Ilmu Administrasi Negara Management Studies and Entrepreneurship Journal (MSEJ) JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Enrichment : Journal of Management RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Jurnal Syntax Transformation Nusantara Science and Technology Proceedings Jurnal Revolusi Indonesia Jurnal Bisnis Indonesia El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam El-Mujtama: Jurnal Pengabdian Masyarakat Journal of Management and Business Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Jurnal Administrasi Bisnis Jurnal Pengabdian Masyarakat Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal El-Mujtama: Jurnal Pengabdian Masyarakat
Rusdi Hidayat Nugroho
Fakultas Ilmu Sosial Dan Ilmu Politik, Program Studi Administrasi Bisnis Universitas Veteran Jawa Timur, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Public Health Social Sciences Other

Published : 61 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Jurnal Pengabdian Masyarakat

 1 
Analisis Pentingnya Penambahan Fitur Informasi Ruang Inap Pada Aplikasi Halodoc: Perspektif Pengguna Di Kecamatan Balongbendo Herninda Dara Puspita Ayu; Rusdi Hidayat Nugroho
Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2023): April : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v2i1.1318

Abstract

M-health is a mobile technology that makes it easier to access health services. One of the most popular M-health in Indonesia, namely Haldoc, which offers health services. One of the crucial feature developments is the inpatient room availability information feature. This study uses Balongbendo District as the object of research, because with a significant population, people still experience limitations in accessing health services in the area. So this research objective is to analyze the importance of adding inpatient information features to the Halodoc application, with the perspective of users in Balongbendo District. This study uses survey methods and user interviews in the Balongbendo District area with an age range of 21-35 years. Data analysis was carried out through a qualitative approach. The results of the study show that the addition of an inpatient information feature to Halodoc generates interest and provides benefits for users in Balongbendo District. This feature also helps optimize time in obtaining access to health services and seeking information about inpatient rooms, as well as providing certainty and trust.
Strategi Optimalisasi Digital Marketing Sebagai Media Pemasaran Pada Bisnis Bakery Taradiva Adisty; Rusdi Hidayat Nugroho
Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2023): April : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v2i1.1319

Abstract

Marketing has a fairly large role in life because marketing deals with various aspects, especially in the economic field. Digital marketing is a way for someone to market their business products via the internet. The purpose of this activity is to carry out digital marketing optimization strategy with one of the MSMEs in Cerme Kidul Village, Gresik Regency, namely Sweety Bakery. Sweety Bakery is a business engaged in the retail sector by selling several types of bread and cakes including eclairs, donuts, sweet breads and tarts. The method used in this activity is interviews, literature studies, and direct assistance activities. Data analysis performed using SWOT analysis and IE Matrix. The results from this study are to find out the formulation alternative marketing development strategies for UMKM Sweety Bakery, (1) Maintaining product prices and quality to strengthen good relations with consumers, (2) Maintaining product prices and quality by increasing innovation in products according to patterns public interest, (3) Increasing optimal product marketing to increase bakery business opportunities in Gresik Regency, (4) Increasing optimal product marketing so that it can compete with competitors who are already using digital marketing. The activity of implementing digital marketing as a marketing strategy for Sweety Bakery has also succeeded in improving the quality of content publication which can increase the number of impressions from several social media accounts that Sweety Bakery already has.
Co-Authors Acep Samsudin Aghisyna Dwi Inayah Fikamalina Agnesya Putri A. Agustin Nur Awaliah Ahmad Rifqi Utomo Alsya Puteri Pradanti Andarini, Sonja Andika Yuda Prasetya Anisa Larasati Anisah Yulinda Salsabila Assyafa Azharul Ilmy Bagus Helmi Dharmawan Banin, Citra Niqris Budi Prabowo Budi Prabowo Cahyanti, Devi Aprillia Cantika Aura Jahzy Devira Elsa Mei Shella Dhea Fitri Puspitayani Difta Octavia Saridewi Dinar Pramadhani Errina Eka Yahyaningtyas Fadlilah Arrahma Faisal Pratana Putra Fenny Ambarwati Fikia Siti Meisaroh Fira Rosida Fujiono Fujiono Gian Alfreda Wirawan Herlin Millenia Yustika Ardy Herninda Dara Puspita Ayu Hery Sandro Sijabat Ibnu Setyawan Ihza Aditama Samudra Ilham Asta Pangestu Ilham Asta Pangestu Indria Ikhtia Zahra Ine Febrian R Intan Permatasari Fitri A. Intan Puspita Dewi Kinanti Sekar Kirana Lia Nirawati Lia Nirawati Loqman Ananta Azaria Maghfirotika At-Tamama Zidan Maharani Ikaningtyas Maharani Ikaningtyas Mahendra Adani, Rakha Maulana, Muhammad Ferdy Meisha Farah Widyaningrum Muhammad Fauzy Hamdani Nanda Oktavia Niluh Nyiman Puspita Nuryananda, Praja Firdaus Poernomo, Edy Praditya, Erlangga Reyza Prithvi Angginy Kusdayanti R A Tania Eriezna Putri Rafika Athiyah Kurniawan Rasyidah, Resa Reza Zakaria Rhevuano Naoval Saputra Riska Faulia Rahma Safiinatul Jannah Noviyani Selvia Shinta Kumalasari Sofiyyah Wardah Widad Sonja Andarini Sonja Andarini Sonja Andarini Syafira Widya Uni Putri Taradiva Adisty Titan Baihaqi Akbar Nugroho Titit Mauladdawil Uchtisyah Alifyanti Vania Adella Margaretta Via Aldina Auva Vindha Fajar Ethika Wilhemus Dionysius Mario Randy Benge Yeni Khoirotul Janah Yuwanda, Allysa Edwina