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All Journal JEM17: Jurnal Ekonomi Manajemen Media Mahardhika JPPI (Jurnal Penelitian Pendidikan Indonesia)
Ida Bagus Cempena, Ida Bagus
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengaruh Kualitas Layanan Terhadap Kepuasan Konsumen Pengunjung Cahaya Lifestyle Departement Store BG Junction Surabaya Cempena, Ida Bagus; Rossy, Cindy Chintia
Media Mahardhika Vol 16 No 1 (2017): September 2017
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/mahardika.v16i1.5

Abstract

Pada prinsipnya setiap perusahaan yang akan menjual produk-produknya (barang/jasa) selalu dihadapkan dengan teknik penjualan yang memuaskan, sehingga barang yang ditawarkannya dapat terjual dengan baik.Kualitas layanan adalah seberapa jauh perbedaan antara kenyataan dan harapan pelanggan atas layanan yang mereka terima.Sedangkan kepuasan konsumen adalah tingkat perasaan seseorang setelah membandingkan (kinerja atau hasil) yang dirasakan dibandingkan dengan harapannya.Kualitas layanan yang diberikan oleh perusahaan merupakan kinerja terpenting perusahaan bagi kepuasan konsumen yang meliputi berwujud (tangibles), keandalan (reliability), ketanggapan (responsiveness), jaminan (assurance) dan empati (empathy).Cahaya Lifestyle Departement Store BG junction Surabaya harus memperhatikan hal-hal penting bagi konsumen, agar konsumen merasakan kepuasan sebagaimana yang dirasakan.Penelitian ini bertujuan untuk melihat bagaimana pengaruh kualitas pelayanan terhadap kepuasan konsumen pengunjung Cahaya Lifestyle Departement Store BG Junction Surabaya.Dalam penelitian ini, peneliti menggunakan metode kuantitatif dan menggunakan alat uji analisis seperti uji validitas, uji reliabilitas, regresi linier berganda, analisis korelasi dan analisis determinasi. Sedangkan untuk pengujian hipotesis, peneliti menggunakan uji F dan uji t. Dari hasil penelitian yang dilakukan oleh penulis, pada uji hipotesis diketahui bahwa kualitas layanan terdiri dari variabel Berwujud (X1), Keandalan (X2), Ketanggapan (X3), Jaminan (X4) Dan Empati (X5) berpengaruh signifikan secara simultan terhadap kepuasan konsumen pengunjung cahaya lifestyle department store BG junction Surabaya yaitu sebesar Fhitung 83,337 > Ftabel 2,311 dan kualitas layananterdiri dari variabel Berwujud (X1), Keandalan (X2), Ketanggapan (X3), Jaminan (X4) Dan Empati (X5)  juga berpengaruh signifikan secara parsial terhadap kepuasan konsumen pengunjung cahaya lifestyle department store BG Junction Surabaya yaitu sebesar X1 = 2,692, X2 = 3,085, X3 = 6,902, X4 = 4,301 dan           X5 = 3,105.Faktor kualitas layanan yang paling dominan dan signifikan terhadap kepuasan konsumen pengunjung cahaya lifestyle department store BG Junction Surabaya adalah variabel ketanggapan.
PENGARUH SELEBRITI PENDUKUNG IKLAN MELALUI DAYA TARIK DAN KREDIBILITAS TERHADAP CITRA MEREK NUTRISARI OLEH MAHASISWA UNIVERSITAS 17 AGUSTUS 1945 (UNTAG) SURABAYA Cempena, Ida Bagus; Febryono, Dheny
JEM17: Jurnal Ekonomi Manajemen Vol 1 No 1 (2016)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (570.487 KB) | DOI: 10.30996/jem17.v1i1.665

Abstract

This research title "Celebrity Influence Through Advertising Support Fascination And Credibility Against Brand Image NutriSari By August 17, 1945 University Students(UNTAG) Surabaya". Celebrity Supporters rent role as people talk about the product, whichwill influence the attitudes and behavior of consumers who indicate on the product supports.Celebrity supporters in the advertising ads is someone known to the public because of theirachievements in different fields of product classes are supported, such as the artist movies,soap operas, comedian, and all the famous people who are engaged in the field ofentertainment. The purpose of this study are: (1) To identify, analyze and prove whetherFascination and Credibility can simultaneously affect the brand image NutriSari By August17, 1945 University Students (UNTAG) Surabaya. (2) To identify, analyze and verify whetherFascination and Credibility can simultaneously affect the brand image NutriSari By August17, 1945 University Students (UNTAG) Surabaya. (3) To identify, analyze and prove thecredibility of Attraction and the most dominant influence on brand image NutriSari By August17, 1945 University Students (UNTAG) Surabaya. The hypothesis of this study are: (1)estimated Fascination and Credibility can simultaneously affect the brand image NutriSari ByAugust 17, 1945 University Students (UNTAG) Surabaya. (2) Anticipated Fascination andCredibility can simultaneously affect the brand image NutriSari By August 17, 1945University Students (UNTAG) Surabaya. (3) It is assumed Credibility most dominantinfluence on brand image NutriSari By August 17, 1945 University Students (UNTAG)Surabaya. This study proves that the Fascination and credibility significant effectsimultaneously Against Brand Image NutriSari By August 17, 1945 University Students(UNTAG) Surabaya. Fascination significant effect partially to the brand image NutriSari ByAugust 17, 1945 University Students (UNTAG) Surabaya. Significant effect partiallycredibility to the brand image NutriSari By August 17, 1945 University Students (UNTAG)Surabaya. Credibility is the dominant influence on brand image NutriSari By August 17, 1945University Students (UNTAG) Surabaya.Keywords: Celebrity Supporters rent, Attractiveness, Credibility, Brand Image.
Team member exchange leadership model to improve company strategy development Wibowo, Agung Edy; Putra, Ida Bagus Udayana; Ratih, Ida Aju Brahma; Cempena, Ida Bagus; Sari, Ida Aju Brahma; Suhardi, Suhardi
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 1 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020231752

Abstract

Company leaders have different potential and planning strategies. To develop a company requires leadership and team support. Many of the work teams do not experience positions alternately so that it affects the company's performance commitment. the research method uses library research by collecting several leadership theories and company The purpose of this study is to analyze the leadership model of the exchange of working team members to develop private companies in Indonesia. The results of the study explain that a company led by an entrepreneurial spirit, charismatic, democratic model is able to improve team performance so that the company can develop quickly through planning strategies and periodic evaluations from leaders and members of the work team. To thrive in the future and be profitable, teams and organizations can work alternately in a job title in a team member exchange leadership system.
Meta-analytic review of servant leadership and team member exchange (TMX) theory Aisyah, Nur; Setyaningrum, Retno Purwani; Budiarti, Endah; Cempena, Ida Bagus; Suhardi, Suhardi
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 1 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020231690

Abstract

Research on the relationship between Servant Leadership (SL) and Team Member Exchange (TMX) has been carried out. At the same time, the basis for this relationship and the mechanism and conditions are still minimal and poorly understood by many people. The methodology that we use in this study is a meta-analysis method by searching for empirical research with the help of Google and also Researchgate through the keyword Leadership that was selected at first. Then, sort out the discussion that focuses on Servant Leadership and Team Member Exchange (TMX) research as concepts and the relationship between variables, and then summarise them. This summary describes the importance of Servant Leadership and Team Member Exchange (TMX) mechanisms in improving Performance. By providing a nuance of understanding about how Servant Leadership (SL) and Team Member Exchange (TMX) can play a role in one's work so that they can help the company or organization in its development so that it can make decisions that are beneficial to the performance of employees and their organization. In the end, we provide some interesting views and suggestions for further research.
Co-Authors Endah Budiarti Febryono, Dheny Nur Aisyah Putra, I B Udayana Ratih, Ida Aju Brahma Retno Purwani Setyaningrum Rossy, Cindy Chintia Sari, Ida Aju Brahma Suhardi Suhardi Wibowo, Agung Edy