I Ketut Sida Arsa, I Ketut Sida
Program Studi Desain Komunikasi Visual, Fakultas Seni Rupa Dan Desain, Institut Seni Indonesia Denpasar

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WOMEN AND ACCESSORIES: BUSINESS OPPORTUNITY AND CRAFT INDUSTRY Arsa, I Ketut Sida
E-Journal of Cultural Studies Vol 8 No 4 (2015): Volume 8, Number 4, November 2015
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

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Abstract

This study is intended to describe the current life style of women which contributes to the development of craft industry, especially the industry of accessories in Bali. In this case, women are used as the subject made use of by the capitalist, that is, the producer of accessories used as the object. The data on the relationship between the craft industrial element, especially the industry of accessories, with the life style of women were obtained using observation and in-depth interview techniques.  The theory of consumerism developed by Jean Baudrillard was used to analyze the field data. The result of the study showed that the stylish performance had caused women to be consumptive. In this case, women had been the most potential target of the market share; therefore, the capitalist perpetually developed new mode or trend. In this way, women were made to follow the newest trend, meaning that their desire had been inspired by various trends which had been developed by the accessory business persons from time to time. Such a phenomenon could be clearly seen when the discourse of “Ajeg Bali” was made to be popular, and when the civil servants, private employees and students were obliged to wear the Balinese traditional dress. Accessories were attached to the woman’s blouse to make it more interesting. It seemed that dress and accessories could not be separated from one another to make performance more perfect. Such a phenomenon contributed to the garment industry and craft industry in order to meet what is desired by the Balinese women.
Menghadapi Persaingan Pasar dan Teknologi Produksi: Pergulatan Perajin Perhiasan Tradisional di Desa Celuk, Bali I Ketut Sida Arsa; Ni Made Ary Widiastini; Putu Indah Rahmawati
Jurnal Kajian Bali (Journal of Bali Studies) Vol 10 No 1 (2020): BALI DIASPORA
Publisher : Pusat Kajian Bali Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (484.663 KB) | DOI: 10.24843/JKB.2020.v10.i01.p14

Abstract

The presence of jewelry casting machines in Celuk Village, Gianyar, Bali has caused a struggle among craftsmen in fighting for their business and production interests. This study aims to uncover and analyze the struggle practices. Data collection is done through interviews, observations and document studies. Data were analyzed with practical theory, deconstruction, mechanical reproduction and other supporting theories used eclectically. The results showed that the struggle was carried out in various ways depend on the capital they owned. All parties build images as an effort to maintain their existence. Various kinds of displays, product certificates, and discourse are played as media in struggling for their respective interests to win the market competitions. The struggle of jewelers craftsmen in Celuk gives birth to various forms of power relations, there are those who rule and are controlled. Power in jewelry is largely determined by space, time, and the amount of capital ownership.Keywords: jewelry, Celuk Village, traditional craftsman, casting, market competition.
JEWELRY IN CELUK: ITS TRENDS, DEVELOPMENT, AND IMPLICATIONS FOR THE VILLAGE ARTISANS I Ketut Sida Arsa; Ni Made Ary Widiastini
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 2 No 1 (2018): June 2018
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (529.548 KB) | DOI: 10.31940/ijaste.v2i1.904

Abstract

This study was aimed at explaining jewelry production, its development and implications of the developing trends. This study was conducted in Celuk Village, Gianyar Regency, a place or arena of production, distribution and at the same time sale of jewelry in Bali, Indonesia, in which Celuk is regarded as the basis for jewelry. This paper explains the development of jewelry at the beginning of the emergence of tourism and the implications, and the introduction of casting machine as the method of production which had an implication in the change of human labor, in which the artisans became machine power regarded as more professional in jewelry production. The data of this ethnographic study were collected through observation, in-depth interview, library research, and internet search. The finding showed that the presence of jewelry that is developing in Celuk Village does not give an optimal positive contribution to the community of the village as artisans, but in stead, it gives profits to the people outside the village who are involved in the development of the jewelry trends. The entrance of tourism with the implication on the high level of jewelry production and sale in Celuk Village started from 1980s gave profits to tour guides who were regarded as the ones who deserve to get fee in a large amount by the artisans. When there was a trend in jewelry in 2010-2014, in which the demand for jewelry like accessories for kebaya cloth for going to the temple and a ring with gemstone drove away the artisans whose position had been replaced by casting machines and workers who came from outside of Celuk Village who were regarded more professional by jewelry business people in producing standard jewelry in a large quantity. In this paper it is understood that artisans in Celuk Village are not able to obtain an optimal use from jewelry trends that develop in their location due to various factors such as the low level of education of the artisans, low level of profesionalism in working, and the low level of ability of the artisans in production management
STRATEGI BERTAHAN MASYARAKAT DENPASAR PADA MASA PANDEMI COVID- 19 (STUDI PADA PENERIMA PROGRAM STIMULUS PIP2) I Ketut Sida Arsa; Ni Made Ary Widiastini; Fajar Yualida Isti Koma
Jurnal Kewirausahaan dan Bisnis Vol 26, No 2 (2021): December
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkb.v26i2.54311

Abstract

The pandemic has an impact on the economic decline of the people in Bali, especially in Denpasar, which is the provincial capital. The government has taken various ways to help people survive in difficult times. This study aims to analyze and describe the resilience strategy of the Denpasar City community during the COVID-19 pandemic by observing the recipients of the PIP2 (Pandemic Incubation Program) stimulus program. Collecting research data using a questionnaire method (Google Form), interviews with respondents (either directly or indirectly/WhatsApp), and documentation. The data were analyzed descriptively qualitatively using a cultural studies approach. In this study, it was found that the stimulus program provided by the Denpasar City Government was welcomed by people who had a Denpasar ID card by submitting a proposal for submitting funds by showing the business being developed. Capital in the form of cash received can be used to expand their business even though only a few participants are able to survive until the program ends. In addition to continuing to innovate products through direct or by WhatsApp discussions with a business incubator as a companion, participants who received the PIP2 stimulus program also used social media to sell products.Keywords: Community, Denpasar, Program, Resilience, Stimulus, Strategy
PENDAMPINGAN USAHA DUPA BAGI KELOMPOK MASYARAKAT DISABILITAS DI DESA BENGKALA, BULELENG, BALI I Ketut Sida Arsa; I Wayan Karyasa; Ni Made Ary Widiastini
Jurnal Kewirausahaan dan Bisnis Vol 24, No 14 (2019): December
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (400.793 KB) | DOI: 10.20961/jkb.v24i14.37878

Abstract

Bengkala Village in Buleleng Regency has been known as an area that is home to people with a hearing impairment. Their inability to communicate verbally like people in general does not make a group of people with disabilities unable to work. In this community service activity, people with disabilities in Bengkala Village are given training and guidance to produce incense that can be sold to people around and outside the village. Incense as a daily necessity product for the Balinese Hindu community, is a prospective business opportunity to be developed. Understanding the limitations of the people with disabilities, the accompanying method provided is the plasma system. As adopted Law No. 9 of 1995, this assistance was provided with an understanding of the conditions of the community, that's why, the directive approach is applied to community service activities. In its application, a directive approach is applied by adopting a plasma core pattern. Through the plasma method, the community is given technical guidance on production to be able to produce the expected number of products, both quality and quantity, it is about 20 kilograms per day.Key words: Bengkala Village, business, disability, group, insence
Diversifikasi Bahan dan Teknik Penciptaan Perhiasan Sebagai Pemenuhan Kebutuhan Gaya Hidup Masyarakat di Era Postmodern I Ketut Sidaarsa
Mudra Jurnal Seni Budaya Vol 31 No 2 (2016): Mei
Publisher : Institut Seni Indonesia Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31091/mudra.v31i2.33

Abstract

Penelitian ini bertujuan untuk mencari bahan baku baru yang dapat digunakan untuk memproduksi perhiasan. Pada konteks ini, diversifikasi bahan baku perhiasan dengan menggunakan kuningan telah menghasilkan perhiasan yang sesuai dengan kebutuhan konsumen. Dalam menciptakan produk kerajinan berupa perhiasan, ada tiga tahapan yang dilakukan pada penelitian ini yakni tahap eksplorasi, perancangan, dan perwujudan. Observasi lapangan dan eksperimen terhadap bahan baku dilakukan dengan tujuan mengetahui kebutuhan konsumen serta campuran yang tepat untuk menghasilkan perhiasan yang berkualitas. Harga perhiasan berbahan baku kuningan yang murah akhirnya menjadi pilihan bagi masyarakat, tidak saja masyarakat kelas menengah ke bawah, tetapi kelas atas pun menyukainya. Pada penelitian ini juga dipelajari jenis—jenis perhiasan yang beredar di pasaran serta yang paling diminati oleh konsumen. Berdasarkan temuan di lapangan, perhiasan jenis bros paling laris karena selain bentuknya yang relatif menonjoljuga karena aman karena tidak tersentuh kulit, dalam hal ini bros di pasang di baju. Memahami tingginya permintaan konsumen terhadap perhiasan berbahan baku kuningan, membuat pengrajin emas dan perak kini memproduksi perhiasan berbahan baku kuningan dengan teknik casting. Bahkan limbah kuningan yang di campur dengan kuningan murni pun bisa menghasilkan kualitas perhiasan yang bagus dengan campuran 1:10. Dengan demikian diversifikasiperhiasan berbahan baku kuningan tidak saja memberikan keuntungan bagi produsen, tetapi juga memberi kesempatan bagi masyarakat untuk bergaya serta limbah kuningan yang diolah menjadi perhiasan dapat mengurangi pencemaran lingkungan dari logam.
DESAIN MEDIA PROMOSI COASTER UNTUK BERDAYA DALAM KETERBATASAN BERSAMA DIFABEL DI YAYASAN BUNGA BALI Adam Firdaus; I Ketut Sida Arsa; I Nyoman Larry Julianto
Abdi Widya: Jurnal Pengabdian Masyarakat Vol 1 No 1 (2022): Abdi Widya: Jurnal Pengabdian Masyarakat
Publisher : UPT Pusat Penerbitan LP2MPP ISI Denpasar

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Abstract

Sebagai pusat rehabilitasi dan pemberdayaan sosial, Yayasan Bunga Bali memberikan pelatihan keterampilan seperti menjahit, memasak, melukis, pelatihan komputer, menari dan pelatihan lainnya. Namun salah satu bentuk usaha pelayanan tersebut adalah Yayasan Bunga Bali menyediakan sarana dan prasaran berupa rumah produksi kerajinan dari kayu, dan biasa digunakan sebagai tempat pelatihan keterampilan membuat kerajinan kayu sekaligus sebagai sarana pemberdayaan ekonomi bagi penyandang disabilitas, yang diberi nama Bunga Bali Craft. Meskipun pandemi COVID-19, pemberian pendampingan dari akademik masih diberi kesempatan untuk memberikan pelayanan pelatihan vokasional atau keterampilan dan pemberdayaan ekonomi di Bunga Bali Craft melalui kegiatan pelatihan keterampilan membuat coaster sebagai produk prototipe Bunga Bali Craft sebagai upaya untuk mempromosikan kembali produk-produk hasil tangan teman-teman difabel di Yayasan Bunga Bali. Coaster ini dibuat dengan tujuan untuk memperkenalkan bahwa teman-teman difabel di Bunga Bali Craft mampu membuat produk selain mainan kayu, tentunya dengan memperhatikan produk, cara promosi dan pemasaran, dan segmentasi pasar.
Menjaga Keberlanjutan Produk Lokal dan Keuangan Keluarga: Peran Perempuan Sebagai Penganyam Bambu di Desa Sidetapa Buleleng Bali Utara Ni Made Ary Widiastini; Putu Indah Rahmawati; I Ketut Sida Arsa
Jurnal Kajian Bali (Journal of Bali Studies) Vol 13 No 1 (2023): Volume 13 No 1 April 2023
Publisher : Pusat Kajian Bali Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2023.v13.i01.p08

Abstract

This study aims to describe the role of women bamboo weavers in maintaining the sustainability of family finance and local products of Sidetapa, an old village of Buleleng District, North Bali. Data collected through observation and interviews and analyzed by employing a critical qualitative method using a cultural studies approach. The study revealed that the majority of bamboo craftsmen in Sidetapa Village were women who played their traditional and transitional roles well. Through their work as bamboo weavers, women have been enabling themselves to generate income to help the needs of their family. In maintaining the existence of bamboo-based local products of Sidetapa Village, the women weavers always try to be adaptive to market demand. They also actively engage in training programs provided by external parties with the aim of knowing market developments and improving product quality. The article contributes to our understanding of the double roles of women in handling domestic work and getting income to support domestic needs.