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All Journal Jurnal Ilmiah Manajemen dan Bisnis (JIMB) Riau Journal of Empowerment Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Dinasti International Journal of Digital Business Management BASKARA: Journal of Business and Entrepreneurship Jurnal Ilmu Manajemen Terapan (JIMT) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Pengabdian UNDIKMA Jurnal Ilmu Hukum, Humaniora dan Politik (JIHHP)
Ridho Rafqi Ilhamalimy
Faculty Of Culture, Management And Business, Universitas Pendidikan Mandalika
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

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DETERMINASI MINAT BELI ONLINE SHOPEE Ridho Rafqi Ilhamalimy
Jurnal Ilmu Manajemen Terapan Vol 2 No 1 (2020): Jurnal Ilmu Manajemen Terapan (September 2020)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/jimt.v2i1.308

Abstract

Pra riset ini dilakukan bertujuan untuk membangun hipotesis penelitian dengan menggunakan motode deskriptif. Untuk mengetahui variabel yang memepengaruhi Minat Beli Online, maka dilakukan review penelitian terdahulu. Hasil pra riset menunjukkan bahwa diduga e-WOM, Persepsi Risiko, Citra Merek, Kepercayaan memiliki hubungan baik secara langsung maupun tidak langsung terhadap Minat Beli Online.
MODEL OF PURCHASING DECISIONS AND CUSTOMER SATISFACTION: ANALYSIS OF BRAND IMAGE AND PRODUCT QUALITY (MARKETING MANAGEMENT LITERATURE REVIEW) Hazimi Bimaruci; M. Rizky Mahaputra; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Economics, Finance & Accounting Vol 1 No 6 (2021): Dinasti International Journal of Economics, Finance & Accounting (January - Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v1i6.748

Abstract

The purpose of writing a Literature Review Papers is to determine the effect of variable product quality and brand image on purchasing decision variables and consumer satisfaction. With qualitative methods and Library Research. The results show that product quality affecting customer satisfaction, product quality affecting customer satisfaction, brand image affecting customer satisfaction, customer satisfaction affecting brand image affecting customer satisfaction.
DETERMINATION OF TRUST AND PURCHASE DECISIONS: ANALYSIS OF BRAND IMAGE AND PRICE (MARKETING MANAGEMENT LITERATURE REVIEW) Wydyanto Wydyanto; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Management Science Vol 2 No 3 (2021): Dinasti International Journal of Management Science (January - February 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v2i3.745

Abstract

The purpose of writing a Literature Review Papers is to determine the effect of brand image and price variables on trust and purchase decisions. With qualitative methods and Library Research. The results show that brand image affects on trust, brand image affects on purchasing decision, price affects on trust, price affects on purchasing decision and trust affects on purchasing decisions.
PURCHASING DECISION MODEL AND CUSTOMER SATISFACTION (MARKETING MANAGEMENT LITERATURE REVIEW) Muhammad Reza Putra; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Management Science Vol 3 No 1 (2021): Dinasti International Journal of Management Science (September - October 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i1.1156

Abstract

The purpose of writing a Literature Review is to determine the effect of variable product quality and brand image on purchasing decision variables and consumer satisfaction. With qualitative methods and Library Research. The results showed that product quality has an effect on purchasing decisions, product quality has an effect on customer satisfaction, brand image has an effect on purchasing decisions, brand image has an effect on customer satisfaction and purchasing decisions have an effect on customer satisfaction.
THE INFLUENCE OF SERVICE QUALITY AND PRODUCT QUALITY ON PURCHASE DECISIONS AND CUSTOMER SATISFACTION (MARKETING MANAGEMENT LITERATURE REVIEW) Wydyanto Wydyanto; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Management Science Vol 3 No 2 (2021): Dinasti International Journal of Management Science (November - December 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i2.1157

Abstract

The purpose of writing a Literature Review is to determine the effect of service quality and product quality variables on purchasing decision variables and customer satisfaction. With qualitative methods and Library Research. The results showed that service quality had an effect on purchasing decisions, service quality had an effect on customer satisfaction, product quality had an effect on purchasing decisions, product quality had an effect on customer satisfaction and purchasing decisions had an effect on customer satisfaction.
DETERMINATION OF PURCHASING DECISIONS AND CUSTOMER SATISFACTION: ANALYSIS OF SERVICE QUALITY AND PRODUCT QUALITY (MARKETING MANAGEMENT LITERATURE REVIEW) Wydyanto Wydyanto; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Education Management And Social Science Vol 2 No 3 (2021): Dinasti International Journal of Education Management and Social Science (Februar
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijemss.v2i3.822

Abstract

The purpose of writing Literature Review Papers is to determine the effect of variable product quality and service quality on purchasing decisions and customer satisfaction. With qualitative methods and Library Research. The results showed that product quality effect on purchasing decisions, product quality effect on customer satisfaction, service quality effect on purchasing decisions, service quality effect on customer satisfaction and purchasing decisions effect on customer satisfaction.
PENGARUH KUALITAS PELAYANAN DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN DAN KEPUASAN PELANGGAN (LITERATURE REVIEW MANAJEMEN PEMASARAN) Ridho Rafqi Ilhamalimy; M. Rizky Mahaputra
Jurnal Ilmu Hukum, Humaniora dan Politik Vol 1 No 1 (2020): (JIHHP) Jurnal Ilmu Hukum, Humaniora dan Politik (November 2020)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.844 KB) | DOI: 10.38035/jihhp.v1i1.604

Abstract

Tujuan penulisan Literature Review adalah untuk mengetahui pengaruh variabel kualitas pelayanan dan kualitas produk terhadap variabel keputusan pembelian dan kepuasan konsumen. Dengan metode kualitatif dan Library Research. Hasil penelitian menunjukkan bahwa kualitas pelayanan berpengaruh terhadap keputusan pembelian, kualitas pelayanan berpengaruh terhadap kepuasan pelanggan, kualitas produk berpengaruh terhadap keputusan pembelian , kualitas produk berpengaruh terhadap kepuasan pelanggan dan keputusan pembelian berpengaruh terhadap kepuasan pelanggan.
DETERMINATION OF PURCHASE DECISIONS AND CUSTOMER SATISFACTION: ANALYSIS OF BRAND IMAGE AND SERVICE QUALITY (REVIEW LITERATURE OF MARKETING MANAGEMENT) Hapzi Ali; Veithzal Rivai Zainal; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Digital Business Management Vol 3 No 1 (2021): Dinasti International Journal of Digital Business Management (December 2021 - Jan
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v3i1.1100

Abstract

The purpose of writing Literature Review Papers is to determine the effect of service quality and brand image variables on purchasing decisions and customer satisfaction. With qualitative methods and Library Research. The purpose of writing this article is to build a hypothesis of the influence between variables to be used in further research. The results show that service quality affects purchasing decisions, service quality affects consumer satisfaction, brand image affects purchasing decisions, brand image affects consumer satisfaction and purchasing decisions affects consumer satisfaction.
Consumer Value Perception Model as Consideration for Fusion Beverage Business Sustainability Hamdan Hamdan; Indra Raharja; Ridho Rafqi Ilhamalimy; Hapzi Ali
Jurnal Ilmiah Manajemen dan Bisnis Vol 8, No 3 (2022): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v8i3.13931

Abstract

This research is about consumers’ perception of value in deciding to consume fusion drinks. Fusion drink is a drink that combines various basic ingredients, such as coffee, sugar, milk, tea, cheese, chocolate, yakult and various other basic ingredients. Perceived value arises when consumers decide to consume fusion drinks. This is because, the value contained when consuming fusion drinks is to get pleasure and happiness from various flavors and aromas, where the benefits obtained from various services and offers, as well as the image of the outlet also provide added value. This study seeks to determine the effect of perceived utility, perceived variation, perceived outlet image, perceived hedonic, and perceived value used to build the research model, by conducting an online survey of how these factors are related. The findings of this study are the perceived utility, perceived variation, perceived outlet image, perceived hedonic, and perceived value have a real relationship in shaping positive attitudes and behavior of consumers in deciding to consume fusion drinks.
Pelatihan Pengemasan dan Labeling Produk untuk Meningkatkan Kemampuan Manajemen Pemasaran bagi UKM Kale Cookies Menik Aryani; Baiq Herdina Septika; Tama Krisnahadi; Ridho Rafqi Ilhamalimy; Supratman Supratman
Jurnal Pengabdian UNDIKMA Vol 3, No 3 (2022): November
Publisher : Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v3i3.6003

Abstract

This Community Service aims to improve marketing management skills for SMEs Kale Cookies through training on product packaging and labeling according to SNI standards. The partner of this activity is UKM Kale Cookies, which consists of 10 people and has a strong desire to learn packaging management and product labeling. The method of implementing this activity includes training, mentoring, monitoring and evaluation. The result of this service activity is that partners have understood the importance of making creative product packaging and labeling in accordance with SNI standards. In addition, partners also have skills in making product packaging and labels in accordance with SNI standards.
Co-Authors Baiq Herdina Septika Baiq Herdina Septika Erna Sofriana Imaningsih Hamdan Hamdan Hamdan Hamdan Hamdan Hamdan Hapzi Ali Hazi Ali Hazimi Bimaruci Indra Raharja Indra Raharja M. Rizky Mahaputra M. Rizky Mahaputra Menik Aryani Muhamad Ilham Syachrony Muhammad Reza Putra Supratman Supratman Supratman Supratman Tama Krisnahadi Veithzal Rivai Zainal Wydyanto Wydyanto Wydyanto Wydyanto Wydyanto Wydyanto