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All Journal JURNAL EMBA : JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Jurnal Prima Edukasia
Ketlin Aprijane Adam
STIE Elfatah Manado
Economics, Econometrics & Finance Education

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PENGARUH E-WORD OF MOUTH DAN CITRA WISATA TERHADAP MINAT BERKUNJUNG PADA WISATA PANTAI FIRDAUS KECAMATAN KEMA Ketlin Aprijane Adam
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 4 (2022): JE. VOL 10 NO 4 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (409.41 KB) | DOI: 10.35794/emba.v10i4.43961

Abstract

Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh e-word of mouth dan citra wisata terhadap minat berkunjung pada wisata Pantai Firdaus Kecamatan Kema. Populasi penelitian ini adalah seluruh pengunjung wisata Pantai Firdaus Kecamatan Kema, sampel penelitian ini adalah 100 responden. Teknik pengumpulan data menggunakan angket dan wawancara yang diuji validitas dan reliabilitas. Teknik analisis data menggunakan analisis regresi linier berganda, uji asumsi klasik, uji t , uji F dan koefisien determinasi. Hasil regresi linier berganda Y = 2,644 + 0,244X1 + 0,498X2. Hasil penelitian ditemukan bahwa secara parsial e-word of mouth berpengaruh signifikan terhadap minat berkunjung, secara parsial citra wisata berpengaruh signifikan terhadap minat berkunjung dan secara simultan e-word of mouth dan citra wisata berpengaruh signifikan terhadap minat berkunjung pada wisata Pantai Firdaus Kecamatan Kema. Nilai R- Square sebesar 0,771 atau 77,1% dimana variable e-word of mouth dan citra wisata berkontribusi terhadap minat berkunjung sebesar 77,1% sedangkan sisanya sebesar 22,9 % dipengaruhi variable lain. Kata Kunci: E-Word of Mouth, Citra Wisata dan Minat Berkunjung
The Effect of Smartphone Uses and Parenting Style on the Honest Character and Responsibility of Elementary School Students Ayi Abdurahman; Kartini Marzuki; M. Daud Yahya; Asfahani Asfahani; Endah Andriani Pratiwi; Ketlin Aprijane Adam
Jurnal Prima Edukasia Vol 11, No 2 (2023): July 2023
Publisher : Asosiasi Dosen PGSD dan Dikdas Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jpe.v11i2.60987

Abstract

This study aims to analyze the effect of parenting and smartphone use on the honest and responsible attitude of Tipar Public Elementary School students. This study used a quantitative method with a survey method to investigate the relationship between smartphone use, parenting style, and the development of honest character and responsibility among elementary school students. Questionnaires were employed to collect data. The participants in this study were elementary school students. Tipar Elementary School will be chosen as a representative sample, and the sample size will be calculated based on statistical considerations and power analysis. The collected data were examined using relevant statistical techniques. This study reveals that parenting style positively affected students' honest and responsible attitudes by 26.3%. Smartphone use positively affects students' open and accountable attitudes by 24.0%. Parenting style has a positive effect on smartphone use, amounted 19.1%. Parenting parents and smartphones positively influence the honest and responsible mood of Tipar Public Elementary School students, 34.9%, and other factors influence the remaining 66.1%. As a result, the more positive parents' attitudes toward their children, the more honest and responsible students become. The greater students use smartphones, the better their open mindset and responsibility. Similarly, the better the parenting style and the usage of smartphones, the better students’ honesty and responsibility. In contrast, the more severe the parenting style and the use of smartphones, the lower the students' open thinking and responsibility would be.
Co-Authors Asfahani Asfahani Ayi Abdurahman Endah Andriani PratiwI Kartini Marzuki M. Daud Yahya