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Journal : Empowerment Journal

SOSIALISASI KEWIRAUSAHAAN DI DUSUN BOLAWEN TLOGOADI MLATI SLEMAN YOGYAKARTA Hapsari Dyah Herdiani Herdiany; Chandra Wisnu Utomo; Latifah Putranti; Pradita Nindya Aryandha
Empowerment Journal Vol. 2 No. 1 (2022): Maret
Publisher : Universitas 'Aisyiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (129.643 KB) | DOI: 10.30787/empowerment.v2i1.809

Abstract

This Community Service was carried out in the Bolawen Hamlet Community, Tlogoadi, Mlati, Sleman, Yogyakarta. The theme raised relates to the importance of cultivating an entrepreneurial spirit. The purpose of this community service activity is to understand entrepreneurship. Increase creativity in entrepreneurship, Encouraging the creation of jobs, Improving the village economy. The service carried out in Bolawen Hamlet was carried out using the lecture, discussion, and question and answer methods. The existence of samples of business products increases the interest of participants so that other business ideas emerge. Participants in this activity are dominated by productive age, where the enthusiasm in receiving material about entrepreneurship is very visible. The enthusiasm of the participants in this community service activity added to the sense of enthusiasm in interacting, so that there were no obstacles in the activity and it ran as expected. This service was carried out on Tuesday, February 11 and 18 2020. The smooth running of this service activity was supported by the Bolawen Hamlet community who gave a positive response and proved that the purpose of this service activity was running smoothly and successfully.
PENYULUHAN INOVASI PENGEMASAN PRODUK USAHA DARING PADA KOMUNITAS WIRAUSAHA CARIMITRABISNIS SURAKARTA Belligo Agra; Chandra Wisnu Utomo; Endah Sri Wahyuni
Empowerment Journal Vol. 1 No. 1 (2021): September
Publisher : Universitas 'Aisyiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30787/empowerment.v1i1.752

Abstract

During the Covid-19 pandemic, many MSMEs experienced a decline in sales. One of the main problems is the shift in consumer shopping styles to online shopping and the decline in consumer buying interest. The solution offered for this problem is packaging innovation and product design. This community service aims to provide counseling and assistance to partners regarding packaging innovation and product design. This community service partner is the Carimitrabisnis entrepreneurial community. This community consists of 35 entrepreneurs from various business fields in Surakarta. The expected outcome of this community service activity is for partners to gain knowledge about the importance of trademark design, packaging, and direction to partners in terms of promotion through the internet to increase the number of sales.