Aji Kusumah Ramdhani
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What Makes Tourists Stay in Homestay? The Correlation Between Service and Occupancy at Homestay Around Borobudur Super-Priority Destination Emik Rahayu; Izza Ulumuddin Ahmad Asshofi; Imang Dapit Pamungkas; Karis Widyatmoko; Dian Indriana Hapsari; Ibnu Utomo Wahyu Mulyono; Nurjanah Nurjanah; Joseph Aldo Irawan; Ratih Pramitasari; Aji Kusumah Ramdhani
International Journal of Tourism and Hospitality in Asia Pasific (IJTHAP) Vol 6, No 1 (2023): February Edition International Journal of Tourism and Hospitality in Asia Pasifi
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v6i1.2105

Abstract

Homestays are an alternative form of community-based accommodation that allows tourists to experience local wisdom in the community. Homestays in Borobudur Superprioritas-Tourist-Destinations should provide a comfortable accommodation option for tourists. However, they have not been managed optimally yet since limitation resources. This study aims to determine the service factors related to homestay occupancy.This research was part of the need assessment of homestay improvement programs. This study was observational-quantitative with a cross-sectional design. The respondents were twenty-two owners and managers of homestays in Candirejo Borobudur Village. Data were collected by self-administered questionnaire and analyzed by fisher-exact-testThe results showed that the quality of service related to occupancy. The service items associated with occupancy were booking procedures, payment notes, and rate information. Furthermore, factors associated with excellent service were older age and participation in homestay management training.