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All Journal Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Manfaat: Jurnal Pengabdian Pada Masyarakat Indonesia
Yayu Sriwahyuni Hamzah
Universitas Sunan Giri, Surabaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Education Engineering Law, Crime, Criminology & Criminal Justice

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Seminar Kewirausahaan Pengembangan UMKM di Berbagai Platform BIC di Desa Kebon Agung Ricy Ichlas Sutrisno; Mohammad Nuril Azizi; Tri Seno Anjanarko; Rommy Hardyansah; Dharma Setiawan Negara; Novritsar Hasintongan Pakpahan; Yayu Sriwahyuni Hamzah; Utami Puji Lestari; Eli Retnowati; Jahroni Jahroni
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.1019

Abstract

In recent years, the development of information technology has changed the global marketing paradigm, introducing a digital era that opens up new opportunities for Micro, Small and Medium Enterprises (MSMEs). However, MSME owners in Kebon Agung Village, Sukodono District, Sidoarjo Regency still face obstacles in understanding and utilizing the potential of digital marketing to increase the visibility of their products. To overcome this problem, students of the Real Work Lecture (KKN) at Sunan Giri University Surabaya held an entrepreneurship seminar. The seminar was designed to provide MSME owners with an understanding of the importance of digital marketing and human resource innovation in improving product quality and competitiveness. The study results indicated that MSME owners in Kebon Agung Village can increase their income through the implementation of effective digital marketing strategies.
Inovasi Pertanian: Meningkatkan Ekonomi dengan Tanaman Hidroponik Rizma Melina Oktabian Alifani; Ernawati Ernawati; She Fira Azka Arifin; Siti Kholidatur Rodiyah; Mirza Elmy Safira; Rahayu Mardikaningsih; Yayu Sriwahyuni Hamzah
Manfaat : Jurnal Pengabdian Pada Masyarakat Indonesia Vol. 1 No. 2 (2024): Mei : Manfaat : Jurnal Pengabdian Pada Masyarakat Indonesia
Publisher : Asosiasi Riset Ilmu Tanaman Dan Hewan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/manfaat.v1i3.75

Abstract

Hydroponic plants are plants that grow using hydro or water media. This plant is more efficient in saving space, soil media and fertilizer and so on. This community service research aims to describe strategies for improving the economy of PKK mothers by implementing the idea of hydroponic plants in Pertanmaduretno Village, Taman District, Sidoarjo Regency. The author used descriptive qualitative research with observation and documentation data collection techniques at the research location. Data analysis techniques use data collection, data presentation, data condensation, and data conclusion. The results of the research show that the hydroponic plant strategy is effective in improving the economy of PKK mothers. The author participated in observing and playing a direct role in planting hydroponic plants.
Co-Authors Dharma Setiawan Negara Eli Retnowati Ernawati Ernawati Jahroni Jahroni Mirza Elmy Safira Mohammad Nuril Azizi Novritsar Hasintongan Pakpahan Rahayu Mardikaningsih Ricy Ichlas Sutrisno Rizma Melina Oktabian Alifani Rommy Hardyansah Salsabila, Unik Hanifah Seno Anjanarko, Tri She Fira Azka Arifin Siti Kholidatur Rodiyah