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All Journal MANAJERIAL ALSYS : Jurnal Keislaman dan Ilmu Pendidikan
Sya’diyah, Khalimatus
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Religion Decision Sciences, Operations Research & Management Social Sciences Other

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Strategi Manajemen Usaha “Batik Lochatara” Berbasis Budaya Lokal dan Produk Unggulan di Kediri Ridwanulloh, M. Ubaidillah; Pangesti, Aliffanur Budi; Sya’diyah, Khalimatus; Farid, Fajri; Siatan, Mairizal Salehudin
Jurnal MANAJERIAL Vol 22, No 2 (2023): MANAJERIAL Volume 22 No. 2
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/manajerial.v22i2.60706

Abstract

This research aims to describe cultural and superior product-based Lochatara Batik business management strategies in Kediri City. In business management, there are steps taken by Lochatara Batik entrepreneurs to increase the competitiveness and quality of their products. The research method used is a qualitative method with a case study approach, which aims to obtain in-depth data regarding views or perceptions and implementation of Lochatara Batik business management strategies. Data sources were obtained through observation, interviews, and documentation. The results of the business management carried out include planning or preparation, organizing a reliable team or human resources, producing quality batik cloth with various patterned images, and evaluation involving the community to be able to produce the batik that the community wants. Marketing methods are carried out by utilizing E-Commerce Platforms and digital Social Media Platforms, building collaborations and partnerships, strengthening branding and promotions, and actively participating in various exhibition events. The results of the business management strategy show consistent growth from year to year. As a batik that focuses on Kediri cultural patterns, in 2018 Lochatara batik also received the Radar Kediri Award as Cultural Batik and Shopping Festival Award in 2020. By prioritizing product quality and innovative design, Lochatara Batik has succeeded in attracting interest and satisfying customers from around the world. the general public and tourists
Vista Inovasi Kurikulum yang Diterapkan di SMPIT at-Taqwa Surabaya Merduani, Frestinata Arum; Nafisah, Lu’luatun; Sya’diyah, Khalimatus; Mahardika, Ahmad Reza Bayu; Amalia, Kaniati
ALSYS Vol 4 No 1 (2024): JANUARI
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/alsys.v4i1.2191

Abstract

The aim of this research is to find out more about the typical curriculum used by At-Taqwa Integrated Islamic Middle School, namely the VISTA Curriculum, and what stages they carry out starting from socialization, planning, implementation, to the evaluation stage. The research method used in writing this article is through a qualitative approach using data collection through direct observation at the research location and systematic library observation or what is commonly known as SLR, which is a method of collecting literature or theories related to paper. from various sources such as books, journals, scientific articles and other sources related to the research topic. The research results show that the use of the VISTA Curriculum in the school went well from the socialization to evaluation stages and succeeded in producing a superior generation, both in the fields of academics, character and religion.
Co-Authors Amalia, Kaniati Farid, Fajri Mahardika, Ahmad Reza Bayu Merduani, Frestinata Arum Nafisah, Lu’luatun Pangesti, Aliffanur Budi Ridwanulloh, M. Ubaidillah Siatan, Mairizal Salehudin