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All Journal ANDHARUPA Jurnal Desain Citradirga : Jurnal Desain Komunikasi Visual dan Intermedia Jurnal Citrakara Aksa : Jurnal Desain Komunikasi Visual
Raden Hadapiningrani Kusumohendrarto
Sekolah Tinggi Seni Rupa Dan Desain VISI Indonesia
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PERANCANGAN VIDEO DESTINASI WISATA KULON PROGO SEBAGAI PEMBENTUK CITY BRANDING DAERAH raden hadapiningrani kusumohendrarto; Nofria Doni Fitri
ANDHARUPA: Jurnal Desain Komunikasi Visual & Multimedia Vol 7, No 01 (2021): February 2021
Publisher : Dian Nuswantoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/andharupa.v7i01.4140

Abstract

Keberadaan sebuah kota saat ini sangat dipengaruhi oleh city branding yang diangkat oleh kota tersebut, seperti yang dibawa oleh Kabupaten Kulon Progo berupa “the jewel of java” atau “permata dari pulau jawa”. Namun citra obyek wisata dari branding Kabupaten Kulon Progo masih belum maksimal penggunaannya di tengah terpaan kemajuan teknologi media dan era internet yang mudah di akses pada saat ini terlebih adanya infrastruktur bandara baru Yogyakarta bernama YIA (Yogyakarta International Airport). Adanya kemajuan teknologi video dengan media kualitas 4K (ultra high definition) serta kemudahan akses internet yang telah mendukung saat ini tengah dilirik dan dipergunakan untuk berbagai proses branding. Salah satunya sebagai pembentuk city branding daerah secara online pada kanal Youtube yang dapat menampilkan kualitas video 4K dengan gambar tajam tampak nyata dan dapat diakses dimana saja. Perancangan ini akan menggunakan metode perancangan audio visual yang menghasilkan video 4K destinasi wisata Kulon Progo di kanal Youtube untuk meningkatkan minat wisatawan terhadap bandara baru YIA sehingga terangkat city branding daerah Kulon Progo. Kata Kunci: city branding, Kulon Progo, video 4K, wisata, youtube  AbstractThe existence of a city is strongly influenced by the city branding itself such as the branding used by Kulon Progo Regency: "the jewel of java". However, the image of tourism object from the Kulon Progo Regency branding is still not maximally used, especially in the middle of easy to access technology development and environment such as the new Yogyakarta airport infrastructure called YIA (Yogyakarta International Airport). The existence of advanced video technology as 4K (ultra high definition) quality media and easy internet access that already supported are currently being looked at and used for various branding processes, one purpose is to form regional city branding online on the Youtube channel which can display 4K video quality with sharp images that look real and accessed from anywhere. This design will use an audiovisual design method to answer the problem of city branding of the Kulon Progo Regency tourism objects. With the 4K video design of Kulon Progo tourist destinations on the Youtube channel, it hopes it could raise the city branding of tourists' interest in tourism objects in Kulon Progo towards YIA airport. Keywords: city branding, Kulon Progo, tourism, video 4k, youtube
Kelengkapan Identitas Visual Ijoijo.Com untuk Meningkatkan Mutu Brand di Pasar Global Rafiur Rahman Muis; Raden Hadapiningrani Kusumohendrarto
CITRAKARA Vol 4, No 2 (2022): JULI 2022
Publisher : CITRAKARA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan teknologi saat ini berkembang sangat pesat yang semula transaksi jual beli hanya bisa dilakukan secara tatap muka atau bertemu langsung antara penjual dan pembeli, namun kini bisa dilakukan secara online lewat smartphone hingga ke berbagai penjuru dunia. Kemunculan ijoijo.com sebagai e-commerce tanaman hias Indonesia tentu harus mempersiapkan identitas visual yang baik agar dapat meningkatkan “trust” serta meningkatkan “mutu brand” di hati pelanggannya. Perancangan ini dilakukan berdasarkan analisa permasalahan kebutuhan ijoijo.com sebagai brand e-commerce dengan menggunakan metode observasi lapangan. Adapun hasil yang perancangan berupa kelengkapan identitas visual sebagai peningkatan mutu brand di kancah internasional
Pemanfaatan Game Tower Defense Sebagai Media Edukasi Digital Raden Hadapiningrani; Alvanov Zpalanzani
AKSA: Jurnal Desain Komunikasi Visual Vol. 1 No. 2 (2018): AKSA: Jurnal Desain Komunikasi Visual
Publisher : LP2M Sekolah Tinggi Seni Rupa dan Desain Visi Indonesia (STSRD VISI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37505/aksa.v1i2.8

Abstract

Game is an activity that cannot be separated from human life because human beings are playing. The growth of digital game on a smartphone rapidly and widely available in the available online which is a service provider of digital applications and games. The existence of digital games on smartphones is an application shall be owned by user that is used as a partnership be, a pastime, and as medium of education. Educational activities are learning activities and receive information on a person directly or indirectly. The information provided on recipient's are knowledge or limited a short message. Tower defense game is one kind of games that can be used as education to the recipient. With structure analysis method, elements of education on tower defense games will be analyzed to be known by both the educational element.
Mengoptimalkan Window Ligthing untuk Foto Potret dengan Menggunakan Kamera DSLR 1000D dan 60D Nofria Doni Fitri; r hadapiningrani kusumohendrarto
AKSA: Jurnal Desain Komunikasi Visual Vol. 2 No. 1 (2018): AKSA: Jurnal Desain Komunikasi Visual
Publisher : LP2M Sekolah Tinggi Seni Rupa dan Desain Visi Indonesia (STSRD VISI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37505/aksa.v2i1.15

Abstract

Photography is a visual language that prioritizes the role of light. In photography there are several shooting formats, one of which is portrait or shooting vertically. Portrait photos are photos of a person's face that can reveal the character of the person, therefore the shooting exposure must be precise. In fact, the current portrait photos are not optimal because they do not consider the aspects of light and the correct shooting technique. Portrait photos can easily be done using window lighting techniques. This research was carried out on portrait photos with window lighting techniques produced from two different types of DSLR cameras. In the world of photography especially beginner photographers assume that the higher the level or class of the camera can produce better images. However, in the world of photography the results of good images are not solely produced by professional-class cameras, but by considering the exact exposure when shooting. Through this window lighting technique, researchers hope to find the essence and formula of making portrait photos that are of good quality and can be done by DSLR camera users. A good portrait photo, besides revealing a person's character also has a strong impact power.
Penerapan Teori Golden Section Pada Foto Landscape Pantai Di Gunungkidul Nofria Doni Fitri; R Hadapiningrani K
AKSA: Jurnal Desain Komunikasi Visual Vol. 4 No. 1 (2020): AKSA: Jurnal Desain Komunikasi Visual
Publisher : LP2M Sekolah Tinggi Seni Rupa dan Desain Visi Indonesia (STSRD VISI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37505/aksa.v4i1.45

Abstract

Technical problems in the digital photography era have now beenovercome by the sophistication of cameras. The problem thattechnology cannot solve is the composition of the image.Composition is a skill that requires an understanding ofphotographic objects, visual elements, and artistic experience.Composition is related to the placement of objects and how to build aflow of view in viewing photos that have an impact on the impressionof the photo. The decision to press the camera's shutter button is aconsideration of composition, and is not easily understood bystudents or beginners who are just learning photography. So thatwith knowledge of the composition of this golden section,photographers can produce more optimal work. Careful at everyvisual element that exists, skilled in arranging objects so that bettervisuals are created. Super-sophisticated camera technology cannotsearch for objects on its own, therefore this research is offered. TheGolden Section Theory has been successfully applied to the field ofarchitecture in the 5th century BC and in the field of painting duringthe renessance era. In this study, the author tries to apply thisformula to determine the main object (center of attention) in a beachscene photo in Gunungkidul in 2: 3 image format or the defaultDSLR camera format.
ILLUSTRATION ANALYSIS OF THE 1980s iSTi PUBLISHERS M. Danang Syamsi; Buah Kasih Kalpitadjati; Raden Hadapiningrani Kusumohendrarto; Nofria Doni Fitri
AKSA: Jurnal Desain Komunikasi Visual Vol. 6 No. 2 (2023): AKSA : Jurnal Desain Komunikasi Visual
Publisher : LP2M Sekolah Tinggi Seni Rupa dan Desain Visi Indonesia (STSRD VISI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37505/aksa.v6i2.92

Abstract

Nowadays, history is often ignored and even forgotten, especially if the information is only written. Picture storybooks are one of the media that can be used to commemorate history. Case study in this research are the story book entitled “Ki Hajar Dewantara”, “6 Jam di Yogya”, and “Kobarkan Semangat Pertempuran” which were published by Ibu Sejati (iSTi) in the 1980s. Aspects analyzed in the form of book covers and book contents; (1) the appropriateness of the illustrations that depict important scenes in the story; (2) suitability of the depiction of the characters with the story; (3) suitability of the illustration function in the book; (4) the use of color to build certain messages and information. This research uses qualitative research supported by various data sources. The results reveal that the books fulfill all the points and are quite in accordance with storybooks that contain historical information.
IDENTITAS BUDAYA INDONESIA DALAM GIM DIGITAL “SPACE FOR THE UNBOUND” Aprhodite Tanudjaja; Raden Hadapiningrani Kusumohendrarto
CITRAKARA Vol 5, No 1 (2023): APRIL 2023
Publisher : CITRAKARA

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Abstract

Game Digital adalah salah satu metode paling populer untuk mendidik dan menyampaikan informasi identitas dengan cara yang lebih menyenangkan dan menarik. “Space for the Unbound” secara tidak langsung mengedukasi pemainnya dalam bentuk gameplay dan penceritaan tentang kehidupan remaja Indonesia yang penuh konflik dan penuh petualangan. penelitian ini akan menggunakan metode observasi kualitatif untuk menganalisis permainan Space for the Unbound. Kemunculan game space for the unbound dapat memberikan edukasi secara tidak langsung berupa pengetahuan tentang identitas, budaya, lingkungan, dan gaya hidup Indonesia di era 90-an yang sangat didukung dengan pixel art sebagai pilihan gaya visual, meningkatkan rasa nostalgia dan familiar bagi para pemain
Pengenalan Identitas Budaya Nusantara Lewat Buku Mewarnai “The Time Machine Coloring Book Bernostalgia dengan Warna” Raden Hadapiningrani Kusumohendrarto; Nofria Doni Fitri; Muhammad Nur Sani
Citradirga : Jurnal Desain Komunikasi Visual dan Intermedia Vol 5 No 01 (2023): Volume 05, Nomor 01, Maret 2023
Publisher : Program Studi Desain Komunikasi Visual, Fakultas Sains dan Teknologi, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/cd.v5i01.723

Abstract

In everyday life, a person will experience psychological ups and downs, both physically and spiritually. It can cause a person to experience fatigue, boredom, and stress. In response to this, there are many ways you can do it, one of which is by coloring an illustration book. The coloring illustration book entitled "The Time Machine Coloring Book BERNOSTALGIA dengan WARNA” presented in this book has interesting things because it contains the diverse cultural identities of the Indonesian archipelago, ranging from daily activities to objects and so on. As well as Illustrations can simultaneously provide an educational message indirectly through attractive visuals. This study will use descriptive qualitative analysis by analyzing the illustrations, text, and themes in the book. The role of this coloring book illustration is expected to be a medium for attraction, interest, education, and color therapy that introduces the cultural identity of the Indonesian archipelago, especially its traditional culture
Building Regional Tourism Identity Through City Branding Logo Muhammad Ikhsan Revadoni; Mugi Raharjo; Raden Hadapiningrani Kusumohendrarto
Jurnal Desain Vol 11, No 2 (2024): Jurnal Desain
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/jd.v11i2.16520

Abstract

This analysis is a scientific analysis of the city branding logo to build the identity of a city. City branding logo Branding a city is one way to increase the attractiveness of tourists or visitors in the tourism sector the type of research used is a qualitative research method using non-interactive methods. The logo itself usually consists of typography (Logotype), and images (Logogram), it can even consist of the merger of several City Branding Logos that will be analyzed the city branding logo from Bantul, Jogja, and Solo, of the three objects of analysis all, have an influence on the development of city branding in each region. Based on the analysis, it can be concluded that each logo has a variety of philosophies related to what is in a city so that it can build the identity of the city.
Analysis of Photographer's Color Mood as a Japanese Brand Image Identity on Instagram Social Media Raden Hadapiningrani Kusumohendrarto; Nofria Doni Fitri; Novan Edo Pratama
ANDHARUPA: Jurnal Desain Komunikasi Visual & Multimedia Vol 9, No 04 (2023): December 2023
Publisher : Dian Nuswantoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/andharupa.v9i4.9057

Abstract

AbstrakManusia merupakan makhluk visual yang sebagian besar ingatannya berkaitan erat dengan apa yang dilihatnya. Ibarat seorang fotografer yang menggunakan kameranya untuk mengabadikan objek visual guna menyampaikan pesan visual melalui hasil tangkapan kameranya. Saat ini media sosial Instagram menjadi ruang pameran bagi sebagian besar fotografer untuk menunjukkan ciri khas dan keindahan objek yang diambilnya, termasuk ciri khas foto yang diambil oleh fotografer Jepang dapat menjadi identitas visual yang kuat. Penelitian ini dilakukan untuk melihat seberapa penting peran dari fotografer dalam kesamaan penggunaan color mood pada hasil foto yang diunggah di akun media sosial Instagram, adapun ciri khas ini dapat terlihat pada hasil foto dari fotografer Jepang. Penelitian akan menggunakan jenis penelitian kualitatif deskriptif dengan diperkuat survei terhadap pengguna media sosial Instagram yang kemudian dianalisa berdasarkan teori visual perception. Berdasarkan hasil dari penelitian ini menemukan bahwa kesamaan color mood pada hasil foto yang dipamerkan di media sosial Instagram fotografer Jepang dapat menjadi pemeran penting dalam sebuah brand image branding negara Jepang. Kata Kunci: brand image, city branding, fotografi, instagram, Jepang AbstractHumans are visual creatures whose memories are closely related to what they see. It's like a photographer who uses his camera to capture visual objects in order to convey visual messages through his camera's captures. Currently, Instagram social media has become an exhibition space for most photographers to show the characteristics and beauty of the objects they take, including the characteristics of photos taken by Japanese photographers that can become a strong visual identity. This research was conducted to see how important the role of photographers is in the similarity of the use of color mood in photos uploaded to Instagram social media accounts. This characteristic can be seen in photos from Japanese photographers. The research will use descriptive qualitative research, reinforced by a survey of Instagram social media users, which will then be analyzed based on visual perception theory. Based on the results of the research, it was found that the similarity of color mood in the photos exhibited by Japanese photographers on their Instagram social media can play an important role in the brand image of Japan's branding Keywords: brand image, city branding, Instagram, Japan, photography
Co-Authors Alfian Khairur Raaziqiin Alvanov Zpalanzani Aprhodite Tanudjaja Buah Kasih Kalpitadjati Lukman Hidayat M. Danang Syamsi Mugi Raharjo Muhammad Ikhsan Revadoni Muhammad Nur Sani Nofria Doni Fitri Nofria Doni Fitri Nofria Doni Fitri Nofria Doni Fitri Novan Edo Pratama Rafiur Rahman Muis