Enrichment : Journal of Management
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
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<![CDATA[Mediation of organizational commitment the effect of personality traits and teamwork competencies on organizational citizenship behavior ]]>
<![CDATA[Fitri Wulandari]]>;
<![CDATA[Fariqoh Zumrotul Mila]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1434
<![CDATA[This study purposes to analyze the role of personality traits and teamwork competencies on organizational citizenship behavior (OCB) by mediating organizational commitment to employees of PT. Investama Komando Security. Analyzing what factors influence extra role behavior is very urgent for organizations because it has an impact on organizational performance in the long term. Using qantitative research methods, data was collected using a questionnaire. The analytical tool used in this study was multiple regression with IBM SPSS Version 23 software. This study applied a purposive sampling technique, 124 employees of PT. Investama Komando Security. The results of this study indicate that personality traits have no significant effect on OCB, but have a significant effect on organizational commitment. Teamwork competencies have a significant effect on OCB and also have a significant effect on organizational commitment. Organizational commitment influences OCB. The result of mediating organizational commitment on the influence of personality traits on OCB is full mediation. Mediation of organizational commitment on the effect of teamwork competencies on OCB is partial mediation. The effect of teamwork competencies on organizational commitment indicates the biggest influence. The findings of this study provide a conceptual framework regarding the factors that influence organizational citizenship behavior. The best strategy in increasing Organizational citizenship behavior is to increase the role of teamwork competencies and organizational commitment.]]>
<![CDATA[Impact of trust promotion and perception of ease of use on the decision making of the use of ShopeePay in Mega Regency Houses ]]>
<![CDATA[Firsta Rifsi Mey Atshari]]>;
<![CDATA[Primaraga Sumantri Indra Wicaksana]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1435
<![CDATA[The purpose of this research is to answer questions like Does promotion affect ShopeePay users' decisions to adopt digital wallets? and Does trust affect such decisions?Does the adoption of shopeePay digital portfolios depend on how convenient people perceive it? ShopiePay can enhance the efficiency of their marketing campaigns to reach more potential consumers by being aware of the aspects that customers in the region take into account when choosing to use these payment systems.This type of research is quantitative with 3 independent variables consisting of belief (X1), promotion (X2) and perceived convenience (X3) and the dependent variable usage decision (Y). The illustrations were taken using the Lemeshow procedure and the population was 98 residents and illustrations of 100 residents were obtained. The information collected was then analyzed using the Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, Hypothesis Test and the coefficient of determination, with the help of the SPSS Version 22 For Windows program. The research results can be seen that belief, promotion, and perceived ease of use significantly influence the decision to use. This is confirmed by the T test. T count= 6. 402 with a significance of 0. 000<0. 05 so the hypothesis can be accepted. The results of the research show that trust, promotion and the perceived ease of use have influenced the decision to use ShopeePay in Mega Regency housing. So that the industry must be able to give confidence to consumers and provide attractive promotions on television and other media. The industry must also be able to pay attention to the convenience in the application by providing complete instructions for its users.]]>
<![CDATA[Influence of product quality brand image and korean brand ambassador NCT dream on decision of customing products mie Lemonilo ]]>
<![CDATA[Intan Putri Rahayu]]>;
<![CDATA[Primaraga Sumantri Indra Wicaksana]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1436
<![CDATA[The aim of this study is to analyze the influence partially between Product Quality, Brand Image, and Brand Ambassador on Purchase Decisions in Lemonilo products New Attack. The sample-taking method used by the researchers is nonprobability sampling with the accidental sample method with the number of samples of 100 respondents who are consumers who have purchased Lemonilo in New Attack. The study was conducted using SPSS version 22. To collect data, researchers perform surveys of the spread of questionnaires and library studies. The type of research used is quantitative. The analytical method used is validity test, reliability test, classical assumption test, double linear analysis and hypothesis test. the results of this study are three independent variables namely the quality of the product partially negatively and not significantly affects the purchase decision, but brand image, and brand ambassador partially positively and significantly influences the purchasing decision.]]>
<![CDATA[The influence of price product quality and brand image on purchase decisions bear brand milk ]]>
<![CDATA[Nurfahrisya Adisti Anggraeni]]>;
<![CDATA[Primaraga Sumantri Indra Wicaksana]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1437
<![CDATA[The aim of this study was to analyze the partial influence between Price, Product Quality, and Brand Image on Purchasing Decisions on Bear Brand Milk products at Pelita Bangsa University. The sampling method used by researchers is nonprobability sampling with an accidental sample method with a sample size of 100 respondents who are consumers who have purchased Bear Brand Milk at Pelita Bangsa University. The research was conducted using SPSS version 25. To collect data, researchers conducted a questionnaire distribution survey and literature study. The type of research used is quantitative. The analysis methods used are validity test, reliability test, classical assumption test, multiple linear analysis and hypothesis testing. the results of this study are three independent variables, namely price, product quality and brand image partially have a positive and significant effect on purchasing decisions]]>
<![CDATA[The influence of brand image price and location on product purchase decision on JCo donuts products ]]>
<![CDATA[Yolanda Yadita Mahmud]]>;
<![CDATA[Primaraga Sumantri Indra Wicaksana]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1438
<![CDATA[This study aims to examine Brand Image on purchasing decisions, price on purchasing decisions, and location on purchasing decisions on J.Co Donuts products. Product purchasing decisions are directly influenced by the company's brand image, consumers decide to buy a product based on the price and location of a brand or product. This research uses quantitative methods. Data collection in this study uses questionnaire data and literature studies with a population of customers who have purchased J.Co Donuts. Sampling using nonprobability sampling method with accidental sampling technique with a sample size of 100 respondents who are consumers who have purchased J.Co Donuts products. This research uses SPSS software version 22. To collect data, including observation of the distribution of questionnaires and literature studies. The analysis methods used are validity test, reliability test, classical assumption test, multiple linear analysis and hypothesis testing. The findings of the research prove that the brand image variable does not have a significant influence between brand image on purchasing decisions. The price variable has a significant effect on purchasing decisions. The location variable has no significant effect on purchasing decisions.]]>
<![CDATA[Implementation of Risk Management in Murabahah Financing At Bmt UGT Nusantara Nusantara Pasuruan ]]>
<![CDATA[Eka Melinda]]>;
<![CDATA[Segaf Segaf]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1439
<![CDATA[Abstract Islamic finance is one sector that is experiencing rapid growth in the global financial industry. In its business activities, Islamic finance will certainly be faced with risks related to its function as an intermediary institution. Risk management is needed to handle, identify and manage risks that may occur. Risk management implemented at BMT UGT Nusantara Pasuruan, including risk in Murabahah financing at BMT UGT Nusantara Pasuruan. With a qualitative descriptive research model with a real phenomenon approach in the field, namely at BMT UGT Nusantara Pasuruan. The results of the research discussing the application of risk management at BMT UGT Nusantara Pasuruan include the risk management process for murabaha financing at BMT UGT Nusantara Pasuruan previously with the assistance process, namely by identifying the ability of members to return the financing. Then a risk measurement is carried out by identifying the form and value of the collateral submitted. Then handling risks, which is carried out by BMT UGT Nusantara Pasuruan, namely by rescheduling members who can still be fostered, and finally, by applying the principles of 5C analysis or (character, capacity, capital, collateral, economic condition).]]>
<![CDATA[Factors affecting employe performance at the central bank of the Republic Indonesia: Submit Jurnal ]]>
<![CDATA[Ade Jamaludin]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1440
<![CDATA[This study aims to analyze factors that can improve employee performance with work discipline and organizational citizenship behavior as mediating variables at the Central Bank of the Republic of Indonesia, Banten Province. Given the importance of implementing motivation and job satisfaction for companies to further improve employee performance at the Central Bank of the Republic of Indonesia. The research method uses a quantitative approach using 152 saturated samples of employees of the Central Bank of the Republic of Indonesia, Banten Province, which were collected through questionnaires and data analysis using the SmartPLS 3.2.9 program. The results of the study show that work motivation and job satisfaction have a positive and significant effect on employee performance both directly and mediated by work discipline and organizational citizenship behavior. Contributions to this research can be used for academic purposes and practical purposes which can be used as a guide for the leadership of the Central Bank of the Republic of Indonesia.]]>
<![CDATA[The utilization of instagram social-media in the marketing strategy of the marketing department of Yogyakarta city tourism office ]]>
<![CDATA[Bernardinus Unggul Rinando]]>;
<![CDATA[Angga Intueri Mahendra Purbakusuma]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1441
<![CDATA[This research was conducted to find out and analyze the use of Instagram social media in the marketing strategy of the Marketing Department of Yogyakarta City Tourism Office. The type of research used in this research is descriptive qualitative research. The object of this study was from the Instagram account @wisata.jogjakota which the Marketing Department of the Yogyakarta City Tourism Office manages. The analysis technique used in this study is the Miles and Huberman analysis model which consists of three streams of activities that occur simultaneously, namely: data reduction, data presentation, and concluding/verification. Instagram social media in the marketing strategy of the Tourism Marketing Department of Yogyakarta City show that technological developments in this era affect how people search for and share information. Instagram social media in the marketing strategy of the Tourism Marketing Department of Yogyakarta City show that technological developments in this era affect how people search for and share information.]]>
<![CDATA[The influence of recruitment organizational culture and motivation on employee performance in class ii port health office Banten ]]>
<![CDATA[Ria Rahmasuci]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1442
<![CDATA[In an institution the importance of employee performance as a standard for an institution can be assessed as good. The performance appraisal that occurred at the Banten Class II Port Health Office has decreased due to various factors. The need to increase this performance needs to be seen its effect on several variables, namely recruitment, organizational culture, and motivation that can improve employee performance in achieving organizational goals. The purpose of this study was to measure the effect of recruitment, organizational culture and motivation on employee performance at Class II Port Health Office Banten. Superiors in this study was to measure the effect of recruitment, organizational culture and motivation on employee performance at Class II Banten Port Health OfficE. The research method is quantitative and uses a questionnaire with an ordinal scale of 1-10 points. Sampling technique with saturated sampling method of 70 samples. The research findings explain that there is an influence of recruitment, organizational culture and motivation on performance employees at the Banten Class II Port Health Office. The research findings explain that there is an influence of recruitment, organizational culture and motivation on performance employees at the Banten Class II Port Health Office.]]>
<![CDATA[Physiological and social needs in decision making teacher of Yayasan Al Mumtaz Pontianak ]]>
<![CDATA[Ahmad Husain]]>;
<![CDATA[Irsyad Afif Pribadi]]>;
<![CDATA[Farah Putri Arijani]]>
<![CDATA[ Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field ]]>
Publisher : <![CDATA[Institute of Computer Science (IOCS) ]]>
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DOI: 10.35335/enrichment.v13i2.1443
<![CDATA[To create an ideal school environment, it starts from how an educator conducts teaching in the classroom, especially in terms of techniques in making a good and loving communication space for students. Based on Abraham Maslow's theory, there are a variety of ideas that do fulfill the rules of psychological needs for humans including physiological needs and social needs. Which is where pshysiological is related to the needs that are identical to the bilogical needs of humans, food clothing shelter and welfare in their work environment, while social needs are basically social needs experienced by humans, the point here is how the social needs of educators can be met or not. This Research results that The magnitude of the influence is influenced by 62.5% of physiological needs and social needs and 37.6% of them are influenced by factors other than physiological needs and social needs. So it is very important for teachers to pay attention to their physiological and social needs before making decisions in the learning process.]]>
