cover
Contact Name
Kristin Handayani
Contact Email
kristin.handayani@kwikkiangie.ac.id
Phone
+6285214933788
Journal Mail Official
jurnal.manajemen@kwikkiangie.ac.id
Editorial Address
Lembaga Penelitian dan Pengabdian kepada Masyarakat, Institut Bisnis dan Informatika Kwik Kian Gie, Jl. Yos Sudarso Kav 87, Sunter Jakarta 14350 Telp. +62 21 6530 7062 Fax +62 21 6530 6967
Location
Kota adm. jakarta utara,
Dki jakarta
INDONESIA
Jurnal Manajemen
ISSN : 20893477     EISSN : 24774774     DOI : 10.46806
Jurnal Manajemen mempunyai misi untuk mendorong pengembangan praktik dan teori manajemen di Indonesia melalui penyebarluasan temuan-temuan hasil riset dibidang sains dan kasus manajemen, terdiri dari bidang sumber daya manusia, pemasaran, strategik, keuangan, dan operasional.
Articles 6 Documents
Search results for , issue "Vol 11 No 1 (2021): November" : 6 Documents clear
PORTOFOLIO OPTIMAL INDEKS LQ 45 METODE INDEKS TUNGGAL Bonnie Mindosa; Bernadetta Dwi Suatmi; Jeffrey Van Halen
Jurnal Manajemen Vol 11 No 1 (2021): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jm.v11i1.319

Abstract

This study aims to develop an optimal stock portfolio using the single index method on the stocks listed on the LQ 45 Index in the 2018 – 2020 period. This study also aims to calculate the proportion of funds in each stock, the return and risk of the portfolio optimally formed. The single index method is a simplification of the Markowitz model. Based on the observation that the price of a security fluctuates in the direction of the market price index so that the single index method does not require much variance and covariance in calculating risk. The data in this study are secondary data obtained from Yahoo Finance, OJK, and IDX. The number of samples taken amounted to 29 companies using purposive sampling method. The analytical technique used is descriptive analysis with data processing using Microsoft Excel. The results of this study indicate the optimal portfolio combination containing 3 stocks with the proportion of each share, namely: ANTM (Aneka Tambang Tbk.) of 61.20%, INCO (Vale Indonesia Tbk.) of 18.15%, and BBCA (Bank Central Asia Tbk.) by 20.65%. The optimal portfolio formed has a return rate of 0.1397% with a risk level borne by investors of 0.07%. Next research is expected to use a longer research period and also can use other optimal portfolio methods. Keywords: Optimal Stock Portfolio, single index method, Return, Risk.
PERAN MEREK SEBAGAI VARIABEL MEDIATOR TERHADAP LOYALITAS PELANGGAN: STUDI KASUS PELANGGAN BTS MEAL DI JABODETABEK Hendratmoko
Jurnal Manajemen Vol 11 No 1 (2021): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jm.v11i1.753

Abstract

Brands and products contribute to customer loyalty. The purpose of this study: to analyze how the influence of brand, product, halal, and customer satisfaction on BTS meal customer loyalty in the Jabodetabek area; analyze the role of the brand as a mediator variable between product, halal, and customer satisfaction on customer loyalty BTS meal in the Jabodetabek area. This study uses a quantitative approach. The research was conducted on 12-23 June 2021 with as many as 100 student respondents in the Greater Jakarta area. Sampling by purposive sampling. The results of the study revealed that brands and products have a significant influence on customer loyalty to BTS meals. Brands play a role as a full mediation, especially in the relationship between customer satisfaction and customer loyalty to BTS meals. The influence of brands and products is very significant on customer loyalty to a product. To obtain, maintain and develop loyal customers, companies must continue to improve product quality and carry out brand development and strengthening strategies. Keywords: Loyalty, Brand, Product, Full Mediation
BEYOND BALANCED SCORECARD: KINERJA ORGANISASI BERNUANSA RELIGIUSITAS Hanif Hanif
Jurnal Manajemen Vol 11 No 1 (2021): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jm.v11i1.806

Abstract

This study aims to explore the meaning of comprehensive performance measurement from the perspective of the individual manager of the Health Service Organization X in Jakarta. The research method uses transcendental phenomenology. Researchers visited to the field, to understand the research site, discuss, and conduct interviews. The results of the discussions and interviews were analyzed according to transcendental phenomenology research procedures, namely noema, finding the most surface meaning, then noesis, the deeper meaning part, then doing ephoce (bracketing), intentional analysis, and eidetic reduction to arrive at the discovery of "the essence". The research finding is that it produces the essence of comprehensive performance measurement that goes beyond the balanced scorecard system, which is metaphorized by two tringular pyramid hierarchies, “a small tringular pyramid within a larger tringular”. The smaller tringular pyramid has a peak “humanist profit”, which is formed by three interconnected foundations: organizational commitment, wholehearted service, “family” price. The second layer is the larger tringular pyramid that houses the smaller pyramid which has the peak of "performance religiosity", which is the center of all achievements, where every movement and activity of the organization is in the context of serving The Creator. Keywords : organizational commitment, wholehearted service, “family” price, humanist profit, performance religiosity, fenomenology. References: Adian, Donny Gahral. 2010. Pengantar Fenomenologi. Jakarta : Penerbit Koekoesan Anthony, Robert dan Vijay Govindarajan. 2004. Management Control System. McGraw Hill. Boston. Ashton, Robert H. 1990. Pressure and Performance in Accounting Decision Settings : Paradoxical Effects of Incentives, Feedback, and Justification. Journal of Accounting Research, Vol 28. Burrel, Gibson dan Morgan, Gareth. 1997. Sociological Paradigms and Organizational Analysis, England:Ashgate Publishing Limited Prawironegoro, Darsono. 2010. Filsafat Ilmu. Jakarta: Nusantara Consulting Prawironegoro, Darsono.2012. Fenomenologi Admund Husserl. Makalah PDIA Universitas Brawijaya Malang Hanif, H., Rakhman, A., & Nurkholis, M., Pirzada, Kashan. (2019b). Intellectual capital: extended VAIC model and building of a new HCE concept: the case of Padang Restaurant Indonesia. African Journal of Hospitality, Tourism and Leisure Hansen, Don R, Maryanne M. Mowen. 2005. Management Accounting. South Western. Thomson Hilton, Ronald. 2008. Managerial Accounting. Irwin McGraw-Hill Kamayanti, Ari (2016). Metode Penelitian Kualitatif Akuntansi Pengantar Religius Keilmuan. Yayasan Rumah Peneleh Kaplan, Robert S, Norton, David P. (2014). Balanced Scorecard. Terjemahan Bahasa Indonesia. Erlangga Moleong, Lexy J. 2010. Metodologi Penelitian Kualitatif. Bandung: PT. Remaja Rosdakarya Murphy, Kevin J. 1985. Corporate Performance and Managerial Remuneration: An Emperical Analysis. Journal of Accounting and Economics Mutmainah, Siti, Tri Jatmiko Wahyu Prabowo, dan Surya Raharja. 2010. Konstruksi Sosial Pengukur Kinerja Entitas Bisnis: Studi Kasus Ukm di Kudus. Simposium Nasional Akuntansi (SNA) XIII poerwokerto. Sukoharsono, Eko Ganis. 2010. Metamarfosis Akuntansi Sosial dan Lingkungan: mengkonstruksi Akuntansi Sustainabilitas Berdimensi Spiritualitas. Pidato Pengukuhan Guru Besar di Program Akuntansi FEB UB Malang. Triyuwono, Iwan. 2006. Perspektif, Metodologi, dan Teori Akuntansi Syariah. Jakarta: PT. Rajagrafindo Persada
ASPEK BISNIS USAHA NGAMBING DI KELAPA GADING JAKARTA UTARA Brastoro Brastoro; Elisabeth Vita Mutiarawati
Jurnal Manajemen Vol 11 No 1 (2021): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jm.v11i1.807

Abstract

The writing of the Ngambing business plan is due to the changing lifestyle of the general public who are interested in new, practical products that can support this lifestyle. So the author opened a goat satay box rice business which is rarely found. Ngambing has competitors in the same industry, but are presented with their own uniqueness. Therefore, an analysis of the industry and competitors has been carried out and the results can be seen the advantages and disadvantages of each business. Ngambing provides products in the form of goat satay rice boxes with various choices of Indonesian spices. And use a variety of marketing strategies. Ngambing has a production plan flow that involves internal and external parties. Ngambing plans the need for five employees to carry out its operational activities. The initial investment required by Ngambing is Rp. 695,868,373. Sources of funds obtained from personal savings and parents. Ngambing has considered the impacts and risks of existing businesses, and tries to minimize them according to applicable standards. From the results of the calculation of Net Present Value, Payback Period, Profitability Index, and Break Even Point are declared feasible to be run by the company. Keywords: NPV, Payback Period (PP), Profitability Index (PI), BEP.
UKURAN PERUSAHAAN, PROFITABILITAS, DAN NILAI PERUSAHAAN CONSUMER GOODS YANG TERDAFTAR DI BURSA EFEK INDONESIA Abdulah Rakhman; Liauw Bun Fa; Hafizah Rifiyanti
Jurnal Manajemen Vol 11 No 1 (2021): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jm.v11i1.808

Abstract

The value of the company is very important for shareholders to gain profits in the complexity of their shares. Many fundamental factors can increase firm value and this study aims to determine the effect of firm size and profitability on firm value. The object of research is consumer goods companies listed on the Indonesia Stock Exchange during the 2015-2017 period. The sampling technique used is a non-probability sampling technique with a purposive sampling approach. The research uses a data pooling test, classical assumption test, and hypothesis testing using SPSS 20 and SmartPLS 3. The results show that firm size has a positive effect on firm value and profitability has a positive influence on firm value. Based on the results of this study, it can be concluded that company size and profitability have a positive effect on the value of consumer goods companies. Keywords: firm value, firm size, profitability, consumer goods
PENGARUH PERSEPSI RISIKO DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN GULA TROPICANA SLIM YANG DIMEDIASI OLEH SIKAP KONSUMEN DI WILAYAH DKI JAKARTA Hanny Chandra; Tony Sitinjak
Jurnal Manajemen Vol 11 No 1 (2021): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jm.v11i1.809

Abstract

Sugar is a carbohydrate that can be directly absorbed by the body to convert into energy. However, now people tend to avoid sugar with a sugar free diet. Currently there is a low calorie sugar brand name Tropicana Slim. This research is to find out the influence of Perceived Risk and Brand Image on Purchase Decision Tropicana Slim sugar mediated by Consumer Attitude in DKI Jakarta religion. Data were collected by distributing questionnaires to 165 respondents who had bought and consumed Tropicana Slim sugar. Sampling technique using judgment sampling method. Data analysis technique in this research are validity and reliability test, descriptive analysis, likert scale, multiple linear regression analysis, evaluation of structural model. The analysis tools on this study used WarpPLS 6.0 and SPSS 20.0. The results of the analysis show that Risk Perception have negative influence on Consumer Attitude, Brand Image have positive influence on Consumer Attitude, Risk Perception have negative influence on Purchase Decision, Brand Image have positive influence on Purchase Decision, Consumer Attitudes have positive influence on Purchase Decision, Consumer Attitude cannot mediate the effect of Risk Perception on Purchase Decision, Consumer Attitudes can mediate the influence of Brand Image on Purchase Decision. Keywords: Perceived Risk, Brand Image, Consumer Attitude, Purchase Decision

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