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Open Access Indonesia Journal of Social Sciences
Published by HM Publisher
ISSN : -     EISSN : 27224252     DOI : https://doi.org/10.37275/oaijss
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences
OAIJSS invites manuscripts in the various topics including : Public Policy and Administration, Sociology, Communication Science, International Relation, Economics, Accounting, Finance, Management, Art, Culture, Humanity, Education, Development, Languages, Literacy, Law, Criminology, Health Social Sciences, Social Psychology and all aspects related social sciences.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 7 Documents
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Search results for , issue "Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences" : 7 Documents clear
Balanced Scorecard as a Method of Assessing the Performance of a Hospital Management System Sastradinata, Irawan
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (212.152 KB) | DOI: 10.37275/oaijss.v4i1.34

Abstract

The Balanced Scorecard educates management and organizations to view the company as a whole from four perspectives: finance, customers, internal business processes, and learning and growth. The balanced scorecard consists of two words, namely the scorecard and balanced. The scorecard is a card used to record a person's/ personnel's performance score and plan the score that will be achieved in the future. The results of the comparison between the plans established and the actual results that were successfully achieved were used to carry out the evaluation. The balanced scorecard in this third-generation produces the most powerful performance measurement model because it shows the integration of organizational management processes starting from the planning stage, namely by establishing a vision and mission which contains the agreement of individuals in achieving organizational goals, then translated into organizational strategies implemented through Organizational programs/ activities in four interrelated balanced scorecard perspectives, then feedback will be taken on various information obtained from the evaluation of the implementation of the organization's programs/ activities.
The Effect of Product, Price and Promotion on Purchase Decision-Mediated by Customer Satisfaction of Oriflame M3 Network Community Sugiono, Edi; Sri Widiastutik
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (333.302 KB) | DOI: 10.37275/oaijss.v4i1.39

Abstract

This study was aimed to analyse the effect of product, price, promotion, customer satisfaction, purchase decision. The study participant was 125 people. data were collected by questionnaires and structural equation model (SEM) were applies as an analysis technique. The results analysis showed that product quality, price, personal selling have positive and significant effect on the customer satisfaction and customer loyalty. The implication is product quality, price, personal selling need to be increased in order to customer satisfaction and customer loyalty.
The Effect of Product Quality, Price Perception and Promotion on Customer Satisfaction and its Impact on Customer Loyalty of PT Makmur Jaya Agro Pesticides Suharyono; Mifta Elfahmi
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.692 KB) | DOI: 10.37275/oaijss.v4i1.42

Abstract

This study aims to determine the direct effect of Product Quality, Price Perception and Promotion on Consumer Satisfaction of PT Makmur Jaya Agro's pesticides, as well as to determine the indirect effect of these variables on Customer Loyalty through Customer Satisfaction. As many as 160 respondents of PT Makmur Jaya Agro's pesticide consumers who came from the Subang Regency area were the objects of this study. The research model used the Structural Equation Model (SEM) with the help of analysis tools SPSS Version 26 and Lisrel Version 8.30. The results showed that Product Quality, Price Perception and Promotion had a positive and significant effect on Customer Satisfaction. Customer Satisfaction is an intervening variable dependent on customer loyalty where Product Quality, Price Perception and Promotion have a positive and significant effect on Customer Loyalty through Customer Satisfaction. This research can be useful for companies to identify, plan and manage steps and policies to increase Customer Satisfaction and Customer Loyalty.
Blended Learning with Science-Technology-Society Approachment: A Literature Review Huda, Nuril; Mustaji Mustaji; Fajar Arianto
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (212.901 KB) | DOI: 10.37275/oaijss.v4i2.44

Abstract

One of the efforts made so that humans are able and able to develop their potential is through a learning process. Blended learning encourages students to be more active and increases independence in learning. Students are required to learn and access material independently, and complete assignments given by the teacher, both individually and in groups. This literature review aims to discuss strategies for implementing blended learning as a student learning method. With the development of science and technology which is increasingly rapid, nowadays it has a lot to affect human life so that it can have a positive impact, namely improving the quality of life and making human work easier. The negative impact is that it can cause changes in the values, norms, rules, or morals of life adopted by the community. Therefore we need people who are able to think critically, creatively, logically and take the initiative in responding to issues in society that are caused by the impact of the development of science and technology, especially in the world of education.
Personal Data Protection Regulations to Support Investment in Indonesia Sumartono, Sumartono; Navalino, R Djoko Andreas; Wildan Akbar Hashemi Rafsanjani
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.756 KB) | DOI: 10.37275/oaijss.v4i2.45

Abstract

Indonesia is a country that can be categorized as a big country when viewed from the aspect of population. The total population of Indonesia in 2019 is around 269 million, making Indonesia the fourth most populous country in the world. Indonesia is also the third largest owner of online transactions in Asia and one of the countries with the largest internet access in the world. However, Indonesia is one of the countries that does not have regulations that protect the personal data of its people even though with a very large number of people and potential, Indonesia should be able to reflect from Singapore, Malaysia, Thailand and even Laos. The importance of this regulation is because people are now in the era of Big Data. The research method used in this study is a descriptive qualitative research method with data and observations, with literacy studies as an addition. This research expects the government's ability to manage policies to protect the personal data of the Indonesian people so that there is no misuse of public data by irresponsible individuals.
The Urgency of Indonesia Government to Dealing with Mercatilism from Developed Country Navalino, R Djoko Andreas; Sumartono Sumartono; Wildan Akbar Hashemi Rafsanjani
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (216.064 KB) | DOI: 10.37275/oaijss.v4i2.46

Abstract

This research is based on fact that with the global economic every people have a chance to cooperation with other. In that condition, the government of Indonesia are still ignorant with danger and impact of mercatilism. Prevention and regulation to face the mercatilism still appear unthinkable. The purpose of this research is to develop the awareness of the government of Indonesia towards prevention practice mercatilism in indonesia by reaching complete comprehension. The main object is the regulation to prevent mercatilsm from develope country to maintain sovereignty. This qualitative descriptive reasearch is based on fact and observation with literation as adjunct. The results of this research are expected to obtain insights to the government in establishing efficient policy related to economy management in advance, both in preventing and face of the mercatilism. This research expects awareness from the government toward the danger of mercatilism for develompent country and capability of the government in managing policies in economy related with mercatilism.
Marketing Strategy Using Porter's Five Force Model Approach: A Case Study of PT M-150 Indonesia Apriyanti, Eka
Open Access Indonesia Journal of Social Sciences Vol. 4 No. 2 (2021): Open Access Indonesia Journal of Social Sciences
Publisher : HM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (287.228 KB) | DOI: 10.37275/oaijss.v4i2.47

Abstract

The right strategy is an absolute necessity for a company. This study aims to formulate the right marketing strategy with the Porter's Five Force approach, namely rivalry among competing firms, Bargaining power of customers, Bargaining power of suppliers, Potential development of substitutes or substitution products, and potential entry of new competitors. The research uses qualitative methods based on interviews to gather information. Interviews were conducted with the general manager, national sales manager, logistic manager, and marketing manager to ensure that the information complete. Results show that currently, PT M-150 Indonesia has a weak positioning compared to competitors' products. PT M-150 Indonesia has not been able to distribute its products to all layers of the market and M-150 products get a negative perception in society that these products will harm health. With these results, it is concluded that the right strategy to use is a strategy to create new value so that product positioning is stronger, strengthen distribution channels so that products are available in the market, besides that, socialization must be carried out by PT M-150 Indonesia to eliminate negative perceptions of the product.

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