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Abiwara : Jurnal Vokasi Administrasi Bisnis
Published by Institut Ilmu Sosial dan Manajemen STIAMI
ISSN : -     EISSN : 26861577     DOI : https://doi.org/10.31334/abiwara
Core Subject : Social,
Social Sciences
Jurnal ABIWARA diterbitkan oleh Program Studi Administrasi Bisnis Vokasi Institut Ilmu Sosial dan Manajemen Stiami Jakarta sebagai media untuk publikasi gagasan dan studi ilmiah untuk pengembangan ilmu pengetahuan dalam administrasi bisnis dan Kewirausahaan. Publikasi ini memuat berbagai tulisan ilmiah dalam bentuk hasil penelitian, kajian teoretis dan konseptual, serta aplikasi praktis baik dari bidang akademik maupun bisnis. Tulisan yang diterbitkan telah melalui proses penyuntingan tanpa mengubah substansi aslinya. Penulisan konten adalah tanggung jawab penulis dan tidak mencerminkan pendapat penerbit.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 9 Documents
 1 
Search results for , issue "Vol 4, No 1: September 2022" : 9 Documents clear
Prosedur Administrasi Pengangkutan Limbah Bahan Berbahaya dan Beracun Pada PT XX Jakarta Nurul Giswi Karomah; Fadwa Amalia
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.2758

Abstract

This research was conducted to find out how the administrative procedures for transporting B3 waste at PT Global Mandiri Marine, the purpose of this study was to find out the description of the procedures and constraints and alternative solutions in solving the problem. This research method is descriptive qualitative with data collection techniques through literature, interviews and observation, namely direct observation of the object under study. The obstacles that occurred in the Administration Procedure for the Transport of B3 Waste at PT Global Mandiri Marine, there were errors in inputting the weight and type of waste, errors in providing documents, and leaks of B3 waste. The solutions implemented are still not effective because several alternatives sometimes still use estimates of the weight and type of B3 waste, raising awareness among parties regarding the correct administration of B3 waste transportation in accordance with applicable regulations is to calculate the weight of the waste directly using a scale. and the provision of festronic data or manifests is given truthfully, and uses good quality for B3 waste packaging, so that the transportation of B3 waste can run properly and according to company procedures.
Pengaruh Kualitas Pelayanan Dan Harga Tiket Terhadap Kepuasan Penumpang Di Stasiun Lebak Bulus Grab Pada Masa Pandemi Covid-19 Rame Soekarsono; Reanaldi Akbar
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.2179

Abstract

The phenomenon behind this research is passenger dissatisfaction with the quality of MRT services at the Lebak Bulus Grab Station. In addition, the author was also interested in examining the effect of higher ticket prices than other transportation such as KRL and Transjakarta on passenger satisfaction. This research was conducted during the Covid-19 pandemic, a period that led to a decline in the number of passengers.The research method used by the researcher was a quantitative method. Data was collected through library and additional document research, field studies/surveys, and questionnaire distribution. The research sample included 100 passengers. Data analysis was conducted using questionnaire validity test, classical assumption test, hypothesis testing and multiple linear regression analysis.The results showed that service quality had a positive and significant effect on passenger satisfaction at the Lebak Bulus Grab Station during the Covid-19 pandemic, as evidenced by a significance value of 0.00 < 0.05, a t value of 7,247 > t table 1,985, and a regression coefficient of 0.399. The coefficient of determination (R2) value of 0.552 or 55.2% indicates that the Service Quality variable (X1) affected the Passenger Satisfaction variable (Y) by 55.2%, with the remaining 44.8% being the influence of other variables outside the study. Ticket prices had a positive and significant effect on passenger satisfaction at Lebak Bulus Grab Station during the Covid-19 pandemic, as evidenced by a significance value of 0.00 < 0.05, a t value of 5.927 > t table 1.985, and a regression coefficient of 1.069. The coefficient of determination (R2) value of 0.493 or 49.3% indicates that the Ticket Price variable (X2) affected the Passenger Satisfaction variable (Y) by 49.3%, with the remaining 50.7% being the influence of other variables outside the study. Simultaneously the quality of service and ticket prices have a positive and significant effect on passenger satisfaction at the Lebak Bulus Grab Station during the Covid-19 pandemic, as evidenced by a significance value of 0.00 < 0.05. The coefficient of determination (R2) value of 0.671 or 67.1% indicates that the independent variables Service Quality (X1) and Ticket Prices (X2) affected the dependent variable Passenger Satisfaction (Y) by 67.1%, with the remaining 32.9% being the influence of other variables not included in this research model.
Pemanfaatan Media Sosial Instagram Terhadap Minat Beli Konsumen Pada Raysa Fashion Yoeliastuti Yoeliastuti; Nurlina Nurlina
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.2325

Abstract

The research aims to determine the extent to which the use of Instagram media in attracting consumer buying interest in Raysa Fashion. This type of research uses quantitative data by measuring numbers. The analysis technique used is descriptive by testing simple linear regression analysis. The data collection method was carried out by interviewing techniques and distributing questionnaires to customers who took part in Instragram Raysa Fashion with a sample of 50 customers who filled out a questionnaire. The test results show that the tested data is declared valid and reliable. Utilization of Instagram media also shows a positive and significant influence on purchase intention
Pengaruh Foto Dan Video Produk Terhadap Jumlah Pengunjung Di Media Sosial Pada UMKM Di DKI Jakarta Redjeki Agoestyowati; Munir Saputra
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.2426

Abstract

Berbagai cara promosi dilakukan oleh para penjual agar produk jualannya dibeli oleh pelanggan, baik secara offline atau online. Banyak pembeli yang tertarik untuk membeli produk hanya dengan melihat foto-foto produk atau video yang lewat di beranda social media, e-commerce, flyer, dan lain-lain, sehingga cara membuat foto yang menarik atau video produk yang menggelitik ini dibutuhkan ilmu tentang photography, karena mungkin masih banyak para penjual membuat foto produk ala kadarnya, padahal tampilan foto atau video yang menarik bisa membuat pelanggan atau calon pembeli untuk memutuskan melakukan pembelian. Berdasarkan latar belakang tersebut, dalam upaya meningkatkan kualitas foto atau produk yang akan digunakan sebagai promosi demi meningkatkan penjualan secara offline atau online, Dinas Perindustrian, Perdagangan, Koperasi, Usaha Kecil dan Menengah (PPKUKM) DKI Jakarta berkolaborasi dengan Institut Ilmu Sosial dan Manajemen STIAMI mengadakan pendampingan kepada pelaku UKM binaan DKI Jakarta atau Jakpreneur dalam berbagai bidang (disiplin ilmu), dan salah satunya bidang  Foto dan Video Produk. Penelitian ini menggunakan metode kualitatif yang hasil penelitian menunjukan bahwa foto dan video produk  dapat meningkatkan pengunjung di media sosial, terutama penjualan online, dan disarankan foto produk dibuat lebih besar.
Pengaruh Kualitas Pelayanan dan Persepsi Harga terhadap Kepuasan Konsumen pada PT. JNE Cabang Koja Jakarta Utara Nidaul Izzah
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.2444

Abstract

This study aims to determine the effect of service quality and price perception on consumer satisfaction at PT. JNE Branch Koja North Jakarta. The research method used is a quantitative method. Data collection techniques used in this study were questionnaires and literature. The population in this study was 2,398 consumers in April 2021. The sampling technique in this study was non-probability sampling with the accidental sampling method and using the Slovin formula from Sugiyono to collect 100 respondents. The population found using the 90% confidence level or error (e) = 10% (0.1). Analysis of the data used is multiple linear regression analysis using IBM Statistics SPSS version 25 software. The results of the study indicate that service quality has an influence on consumer goals at PT. JNE Branch Koja North Jakarta by 60.7%. Price Perception has an influence on consumers at PT. JNE Branch Koja, North Jakarta by 63.5%. Service Quality and Price Perception have a significant effect on consumer goals at PT. JNE Branch Koja, North Jakarta. Service Quality and Price Perception affect consumer variables at PT. JNE Branch Koja North Jakarta simultaneously with a value of 0.699 or 69.9% of which 30.1% is explained by other factors not included in this study.Keywords: Service Quality, Price Perception, Consumer Satisfaction
Manajemen Perubahan untuk Mantan Karyawan: Evaluasi dan Penelitian atas Banyaknya Kegagalan dan Kendala dalam Menjalankan Bisnis Bagi Pemula: Episode 1. Bisnis Adalah Pelayanan dan Solusi Bagi Pelanggan (Konsep Pelayanan Pelanggan) Prima Puruhita
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.3041

Abstract

The most certain thing to happen is change. The passage of time shows the certainty of this change itself, as we have understood that periods of time change episodes need to be addressed properly so that the changes that occur have a beneficial impact. Change always brings uncertainty, but always has patterns that can be learned to reduce the risk of uncertainty itself. For example, during the last pandemic in 2020 - 2022 there were many changes in people's activity patterns which greatly affected work patterns including the emergence of the term "Work From Home" or WFH, and even more extreme changes due to termination of employment or layoffs that companies were forced to do because of changes business situation and condition. This is very important to observe and research, because the situation forces change and because of the responsibilities and demands for the high necessities of life, ideally ex- employees can get a new job in accordance with their field, but it often happens that it is not that easy to get a new job as desired by former employees. This article is an introduction for former employees who want or are forced to change professions as entrepreneurs in order to reduce the risk of failure in dealing with changes in activities and new situations and conditions. So in the full episode the author is also a former International Commercial Bank employee for almost 20 years, namely HSBC and CIMB Niaga. Evaluating and researching the many failures and obstacles in running a business for beginners. For former employees, there are opportunities or opportunities to become self-employed by utilizing available resources as initial capital to initiate changes in new activity patterns at work..  This is the Episode number 1 of total 10 episode. Business is service and solutions for customers (Customer service concept). The definition of customer service or customer service is a service provided by a company that has a duty as a means of consulting, problem solving and information center for each client/customer it has. In Indonesian, Service means service and customers are customers. According to KBBI, service means an effort to serve the needs of others by obtaining rewards.
Analisis Prosedur Ekspor dengan Pendekatan Metode Less Than Container Load: Studi Kasus PT. Konesia Prologix Line Ni’matullah Adawiyah; Baby Sri Poernomo
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.3183

Abstract

In this modern era, logistics activities will be more efficient and much easier if the management is handed over to the Freight Forwarder. Freight Forwarders can assist export activities such as preparing export documents, cargo consolidation, and can also act as operators and are fully responsible for carrying out transportation even though they do not have their own ships. One of the Freight Forwarders located in central Jakarta, namely PT Konesia Prologix Line, has taken care of the shipment process using the Less Than Container Load (LCL) method, which in this case there are still deficiencies in terms of delivery, therefore it is rarely used by exporters. Therefore this research will discuss the procedures for sending export goods using less than container load (LCL).  This study used a qualitative case study method, namely taking one case to be analyzed in depth so that the data collection carried out was an interview or interview process. With as many as 4 informants. Conducted in July 2022.  The results showed that the export procedure with the LCL method approach at PT Konesia Prologix Line that PT Konesia Prologix Line as a local scale transportation service EMKL and acts as the person in charge of all links in the transportation chain from the beginning to the final destination. The process of managing documents and ending with the process of submitting documents to exporters to booking schedules for delivery of goods
Pengaruh Digital Marketing dan Kualitas Produk terhadap Keputusan Pembelian (Studi Kasus : UMKM Rokupang Cabang Karawang) Sukarn Novita Sari; Dika Wirawan
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.3184

Abstract

Customer satisfaction currently plays an important role in increasing sales. One of them is utilizing digital marketing technology in the marketing process and increasing interest in purchasing a product. This study discusses the relationship between the influence of digital marketing and product quality on purchasing decisions for the karawang branch of rokupang. The sampling technique used in this study used Probability Sampling Technique. Multiple Regression Analysis is used in the process of analyzing data. The results of this study showed that digital marketing has a partial and significant effect on purchasing decisions by 65.8%, and product quality has a partial and significant effect on purchasing decisions by 80.5%. Digital marketing and product quality have a simultaneous and significant influence on purchasing decisions by 81.1%, and 18.9% is explained by other factors outside the model that are not examined
Strategi Pemasaran Usaha Ekspor Briket Arang Tempurung Kelapa pada PT. Taiba Cococha Indonesia Al-Azhar Fitrah Effendi; Cundo Harimurti
Abiwara : Jurnal Vokasi Administrasi Bisnis Vol 4, No 1: September 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/abiwara.v4i1.3182

Abstract

This research was conducted to determine the marketing strategy of export businesses coconut shell charcoal briquettes at PT. Taiba Cococha Indonesia and obstacles and efforts made. This research uses the method qualitative research of a descriptive nature. Data collection from This research is by interview and observation. Data sources on This study used data collection techniques in this study the author made a direct visit to PT. Taiba Cococha Indonesia to conduct interviews. Marketing strategy of PT. Taiba Cococha Indonesia's doing so is by making various innovations by maximizing customer service and improving product quality coconut shell charcoal briquettes. Other strategies that conducted PT. Taiba Cococha Indonesia is by improving marketing through social media to reach a wider market.

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