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I Ketut Andika Priastana
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Journal Research of Management
Published by Universitas Triatma Mulya
ISSN : -     EISSN : 27164381     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Journal Research of Management (JARMA) merupakan wadah informasi berupa hasil penelitian, studi kepustakaan, gagasan, aplikasi teori dan kajian analisis kritis dibidang Ekonomi & Bisnis umumnya dan publikasi penelitian dosen dan mahasiswa Program Studi Manajemen Universitas Triatma Mulya khususnya.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 94 Documents
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PENGARUH KUALITAS PELAYANAN, HARGA DAN PROMOSI TERHADAP KEPUASAN KONSUMEN PADA TOKO DESTAR ASLI BALI DI TABANAN I Komang Gede Sugita Prameswara; Ni Made Hartini; Laras Oktaviani
Journal Research of Management Vol. 4 No. 2 (2023): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jarma.v4i2.100

Abstract

This research is motivated by the phenomenon of consumer satisfaction (Y) at the Destar Asli Bali Store. This study aims to analyze and prove the effect of service quality (X1), price (X2), and promotion (X3) on consumer satisfaction (Y) at Destar Asli Bali Store. This study uses quantitative methods. The sample technique used is purposive sampling technique. The number of respondents used is 100 consumers. Multiple linear regression analysis using SPSS software version 24. The regression equation obtained: Y = 6.392 + 0.232X1 + 0.219X2 + 0.121X3. The results of this study indicate that: First, service quality has a positive effect on customer satisfaction (Y) at the Destar Asli Bali Store. Second, the price has a positive effect on consumer satisfaction (Y) at the Destar Asli Bali Shop. Third, promotion has a positive effect on consumer satisfaction (Y) at the fourth Destar Asli Bali Store, the data used proves service quality (X1), price (X2), and promotion (X3), which together have a positive and significant effect on satisfaction. consumer (Y) at the Destar Asli Bali Store. Fifth, the magnitude of the influence contributed by the quality of service, price, and promotion on consumer satisfaction (Y) at Destar Asli Bali Store is 18.4%.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUASAN KONSUMEN PADA TOKO KIMURA COLLECTION, KUTA UTARA, BADUNG I Putu Ari Wijaya; Luh Komang Candra Dewi; I Putu Agus Suarsana Ariesta
Journal Research of Management Vol. 4 No. 2 (2023): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jarma.v4i2.101

Abstract

This study aims to analyze the effect of product quality and price on consumer satisfaction at the Kimura Collection Store, North Kuta, Badung. The number of samples in this study were 100 respondents. The data collection technique used purposive sampling, with the criteria of customers who had shopped at the Kimura Collection Store, North Kuta, Badung. The research method applied in this study is based on multiple linear regression analysis with data collection techniques used are questionnaires, interviews and documentation. The data analysis technique used is quantitative descriptive analysis, validity and reliability test, classical assumption test, multiple linear regression test and t test analysis. The results of the analysis show that the regression results are Y = 1.615 + 0.332X1 + 0.370X2. Product quality (X1) partially has a positive and significant effect on consumer satisfaction (Y), which is shown in the regression coefficient b1X1 of 0.332 with a value of tCount = 4.910 > tTable (0.05: 97) = 1.6606 with sig. t = 0.000 (p < 0.05). Price (X2) partially has a positive and significant effect on consumer satisfaction (Y) which is shown in the b2X2 regression coefficient of 0.370 with a value of tCount = 3.674 > tTable (0.05: 97) = 1.6606 with sig. t = 0.000 (p < 0.05).
PENGARUH KOMPETENSI GURU, MOTIVASI, DAN LINGKUNGAN KERJA TERHADAP KINERJA GURU SMK PARIWISATA TRIATMA JAYA TABANAN Ni Made Wahyuningsih; Dewiwati Sujadi
Journal Research of Management Vol. 4 No. 2 (2023): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jarma.v4i2.102

Abstract

The purpose of this study was to determine whether there was an effect of teacher competence (X1), motivation (X2) and work environment (X3) on teacher performance (Y) at Triatma Jaya Tabanan Tourism Vocational School. This research includes explanatory research, which is a type of research that aims to determine the relationship between three variables, namely the dependent variable (teacher performance) and the independent variable (teacher competence, motivation and work environment). The population in this study were teachers of the Triatma Jaya Tabanan Tourism Vocational School, which amounted to fifty-six people. The sampling technique uses a saturated sampling method where the entire population is used as a sample. The analysis technique in this research is using descriptive analysis, data quality test, reliability test, classical assumption test, multiple linear regression analysis, t-test analysis, analysis of determination with the help of SPSS 24 software for windows. The results of the analysis show that the regression model is Y = 4.927 + 0.307X1 + 0.615X2 + 0.233X3. The conclusion obtained is that partially teacher competence (X1) has a positive and significant effect on teacher performance (Y) which is indicated by the coefficient b1X1: tcount = 2,382 > ttable (0.05: 52) = 1.674 and Sig t = 0.021 (p<0 ,05). Motivation (X2) has a positive and significant effect on teacher performance (Y) which is indicated by the coefficient b2X2: tcount = 4.162 > ttable (0.05: 52) = 1.674 and Sig t = 0.000 (p <0.05). The work environment (X3) has a positive and significant effect on teacher performance (Y) has a positive and significant effect as indicated by the coefficient b1X1: tcount = 2.673 > ttable (0.05: 52) = 1.674 and Sig t = 0.010 (p<0.05). Teacher competence, motivation and work environment affect the teacher's performance at Triatma Jaya Tabanan Tourism Vocational School by 42.0% while the remaining 58.0% is explained by other variables not examined in this study such as work discipline, technology and others
STRATEGI PENGEMBANGAN MANAJEMEN SUMBER DAYA MANUSIA DALAM MENINGKATKAN EFEKTIVITAS KERJA KARYAWAN PADA CV. KORI DEWATA KARYA TABANAN Ni Putu Ayu Daniswari; I Nengah Aristana
Journal Research of Management Vol. 4 No. 2 (2023): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jarma.v4i2.103

Abstract

In general, the effectiveness of employees' work can be increased through several strategies. There are several strategies in increasing the effectiveness of employee work used as follows: HR recruitment strategy CV. Kori Dewata Karya is in accordance with the required field, a workforce placement strategy in accordance with the skills and abilities of the employees, performance improvement by developing employee potential through the training process. This study aims to determine and analyze the Human Resource Management Development Strategy in Improving Employee Work Effectiveness at CV. Kori Dewata Karya. The type of research used is descriptive qualitative. Data collection techniques using observation techniques, interviews, and literature study. Based on the results of interviews that have been analyzed using the SWOT analysis method so that it can be described the Human Resource Management Development Strategy used by CV. Kori Dewata Karya. SWOT analysis is the identification of various factors systematically to formulate corporate strategy. From the results of the analysis obtained a growth strategy or growth oriented strategy, this strategy indicates a strong company condition and is able to continue to grow by taking the opportunities and opportunities that exist to achieve maximum goals. The results of the SWOT analysis are illustrated using a SWOT analysis diagram showing the HR Management Development Strategy is in quadrant I, where the total weighted score for strengths and weaknesses is 2.94 while the total weighted score for opportunities and threats is 2.70. In this position CV. Kori Dewata Karya has strengths and opportunities so the strategy that must be applied is to support aggressive growth or optimize progressive opportunities.

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