Journal of Business Studies and Management Review
The aim of the Journal of Business Studies and Management Review (JBSMR) is to be a unique journal in its provision of extraordinary services like quick and professional correspondence with authors, fair and comprehensive articles’ double-blind peer review, prompt results of reviews by our dedicated reviewers and editors, high readership and impact. The scope of the manuscript that can be published in JBSMR is financial management, human resource management, marketing management, production and operation management, retail, e-retail, e-commerce, entrepreneurship, small and medium enterprises, and digital marketing in any Business and Management Discipline.
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<![CDATA[A conceptual framework to examines brand equity in bank and financial firms ]]>
<![CDATA[Suyono Saputra]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9146
<![CDATA[In this study, the conceptual framework of brand equity is a combination of antecedents that create differential effects to customer response on customer-based brand equity in the banking and financial industry in Batam. By constructing a conceptual framework of the factors affecting brand equity, company will build a competitive advantage in the banking and financial industry that will increase their long-term sustainability in Batam. The recent trends of banking industry have changed tremendously, and studies of a brand equity in the banking industry at Batam and Indonesia is increasingly becoming considerable to keep pace with this change. In this conceptual paper, we have summarized the literatures on currently prevailing concepts and approaches on brand equity that will allow us to identify the conceptual framework of brand equity including all the factors affecting the customer response namely brand image, brand loyalty, brand awareness, and perceived quality and therefore will facilitate banking and financial firms to enhance their marketing efficiency and effectiveness in Batam.]]>
<![CDATA[After-sales service to increase customer satisfaction: application of importance performance analysis method ]]>
<![CDATA[Andrianto Susilo]]>;
<![CDATA[Ridho Bramulya Ikhsan]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9698
<![CDATA[This research will assess customer satisfaction with after-sale services for customers who use interior design services in Jakarta. This type of study is qualitative descriptive with survey data collection techniques—the data survey collected by cross-sectional. The data collection method uses a questionnaire distributed to 100 customers who used interior design services in Jakarta. The analytic approach used is Importance-Performance Analysis (IPA). The results of the research have successfully identified customer satisfaction with the after-sales service. There are 6 out of 20 attributes perceived as unsatisfied customers, while other attributes are perceived to be moderately satisfied and satisfied by interior design service customers in Jakarta.]]>
<![CDATA[The model of the influence of service quality and marketing experience on customer satisfaction with brand equity as an intervening variable in bank jambi indonesia ]]>
<![CDATA[Dahmiri Dahmiri]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9699
<![CDATA[The research objective was to analyze the of service quality effect and experiential marketing on customer satisfaction with brand equity as an intervening variable at Bank Jambi. This research is verification, which is to test the truth of a hypothesis. The unit of analysis in this study is Bank Jambi customers. Primary data is obtained by distributing questionnaires to 400 customers. Testing the hypothesis by analyzing Structural Equation Modeling (SEM). The results of the analysis conclude that service quality variables, experiential marketing and brand equity significantly influence Bank Jambi customer satisfaction both partially and simultaneously. Service quality and experiential marketing variables have a significant indirect effect on customer satisfaction through invervening brand equity variables. The model significant to explain all the variables but in the future needs more test for the other variables to make the model more precise. Service quality variables are more dominant variables affecting customer satisfaction. Increasing understanding about the model of the influence of service quality and marketing experience on customer satisfaction with brand equity as an intervening variable in indonesia jambi banks.]]>
<![CDATA[The effect of halal tour, word of mouth, price and social media on visiting decisions to non muslim countries at pt.tour and travel antavaya palembang ]]>
<![CDATA[Desfika Rusmalita Utami]]>;
<![CDATA[Misniwati Misniwati]]>;
<![CDATA[Aryanti Aryanti]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9700
<![CDATA[This study aims to determine the effect of the halal tour, word of mouth, price and social media on visiting decisions to non-muslim countries at PT.Tour and Antavaya Travel Palembang. The source of data is primary data through questionnaire. The sample of this study was 110 respondents, technique with purposive sampling method. This research used quantitative methods. with the multiple regression analysis method. The research variables consist of independent variables : 1.Halal Tour, 2.Word of mouth 3.Price 4.Social Media. While the dependent variable is the decision to visit. The result showed a halal tour didn’t significantly influence the visiting decision. Word of mouth, price, and social media are significantly influence on visiting decision.]]>
<![CDATA[Can financial performance affect firm value?: mediated by dividend policy ]]>
<![CDATA[Nurfala Safitri]]>;
<![CDATA[Dinnul Alfian Akbar]]>;
<![CDATA[Sri Delasmi Jayanti]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9701
<![CDATA[This study aims to discover the effect of liquidity on firm value with dividend policy as the intervening variable in the manufacturing companies indexed by ISSI in the period of 2014-2018. In this study, we used 10 companies as samples. This study used quantitative research method. As for sampling technique, we used purposive sampling. The type of data is secondary data. Data analysis techniques used in this study were descriptive data analysis, classical assumption test analysis, multiple linear regression, whilst research hypotheses were tested by Eviews 9. The results showed that dividend policy did not mediate solvability effect on firm value, however dividend policy mediated the effect of liquidity on firm value.]]>
<![CDATA[The effect of individual characteristics on organizational citizenship behavior (OCB) with intrinsic motivation as an intervening variable in BUMDES ]]>
<![CDATA[Epsilandri Setyarini]]>;
<![CDATA[Muhammad Hengki Setiawan]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9707
<![CDATA[BUMDes Panggung Lestari in Sewon, Bantul currently still lacks in development. Even if BUMDes Panggung Lestari has a fairly large tracts of land, it cannot be utilized optimally due to inadequate human resources and lack of vision and missions of the organization to develop the economy of the community members of Panggungharjo Village, creating uneven economic development. This study aims at determining the factors affecting OCB in BUMDes Panggung Lestari in Panggungharjo Village, Sewon District, Bantul Regency. On the other hand, this study also aims at enabling BUMDes Panggung Lestari to improve the quality of its human resources to become a pioneer for other BUMDes. The sampling method used in this study was accidental sampling with 82 respondents. The analytical methods used in this study were T-test and Sobel test. The results of the study showed that individual characteristics have a significant, positive effect on OCB with a significance value of 0.000, the individual characteristic has a significant effect on intrinsic motivation with a significance value of 0.005, and intrinsic motivation has a positive effect on OCB with a significance value of 0.000. OCB with intrinsic motivation as an intervening variable has a significance value of 0.013. It is expected that this study can be used to measure individual characteristics and intrinsic motivation for OCB.]]>
<![CDATA[First-party and third-party food delivery apps, which is better in Indonesia? ]]>
<![CDATA[Kartika Aprilia Benhardy]]>;
<![CDATA[Matthew Ronadi]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9708
<![CDATA[Indonesia is a nation with considerable GDP growth because of high household consumptions. One of the contributors to household consumption is eating out, which drives the growth of online ordered food in Indonesia. Ordering food online can be done through a website and via application of that restaurant (first-party) or through third-party food delivery apps. This research wants to investigate further what factors are considered by the consumer when choosing an online food delivery app and also deciding if consumers prefer to use first-party or third-party food delivery apps. The field of this research is limited to Pizza Delivery Apps, and Analytic Hierarchy Process (AHP) is used to determine which factors are the most considered by consumers when choosing an application. The respondents of this research are just five people who have used pizza delivery apps in the past few months, and a geometric mean calculated to analyze the results. The results show that Trustworthiness and E-Service Quality are the most considered factors by consumers when choosing a food delivery app. Consumers highly consider first party food delivery apps which are PHD and Domino’s Pizza become the choice of consumers because of higher Trustworthiness factors. Third-party food delivery apps, which are Go-Jek and Grab, were rated by consumers to have a lower trust factor compared to first-party apps. This research shows food delivery apps by a restaurant (first-party) has it is own advantage compared to third-party food delivery apps.]]>
<![CDATA[Loyalty program and its influence on customer loyalty on mobile service with customer satisfaction as a mediating variable ]]>
<![CDATA[Mulyadi Raf]]>;
<![CDATA[Agus Syarif]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9709
<![CDATA[This study aims to analyze 1) the influence of loyalty program benefits on customer satisfaction, 2) the influence of loyalty program on customer loyalty, 3. the influence customer satisfaction on customer loyalty, and 4) the role of customer satisfaction in mediating the relationships of the customer loyalty program and customer loyalty to mobile service providers in Jambi City. To test the benefits of the constructs, a model was developed as a conceptual framework of the research. A total of 202 samples were collected from the mobile user population in Jambi city. Structural Equation Modeling (SEM) with Smart PLS was applied to assess the research model and to test the hypothesis. The result confirmed that the influence of loyalty program benefits directly and significantly affects customer loyalty at coefficient path 0,237 (t statistics = 2,669 < table 1, 96). Customer perceptions significantly affects customer satisfaction at coefficient path 0.625 (t statistical = 2,669 > T table 1, 96). Customer satisfaction also has a significant effect on customer loyalty at path coefficients 0.256 (t stats = 2,893 > T table = 1, 96), and it partly mediates the relationship between Loyalty Programs and customer loyalty]]>
<![CDATA[The influence of fundamental analysis and systematic risk towards stock price of banks in Indonesia ]]>
<![CDATA[Purwanto Purwanto]]>;
<![CDATA[Erynda Bhita Safira]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9711
<![CDATA[This research aims to identify and gives the empirical proven of significant influences in partial and simultaneously of four independent variables towards the stock price. In addition, this research chooses the population in the banking industry listed on the LQ45 index during the period of 2011-2014. Through purposive sampling and pooling data, this research has got 96 observations from six companies in four years with a quarterly basis that fulfills the criteria. Based on the result, there is debt to equity ratio, earnings-per-share, and return on equity which having significant influences towards the stock price. On the other hand, systematic risk has no significant influence on the stock price. Simultaneously, those four independent variables provide 69.7% influences to the dependent variable. The rest, 30.3%, is influenced by other factors outside this research. Moreover, earnings-per-share is chosen as the most significant factor that influences stock price.]]>
<![CDATA[The Influence of Organizational Culture to Supply Chain Performance by Moderating Effect of Transformational Leadership on Manufacturing Company in Riau Island Province ]]>
<![CDATA[nasar buntu laulita]]>
<![CDATA[ Journal of Business Studies and Management Review Vol. 3 No. 2 (2020): JBSMR Vol. 3 No.2, June 2020 ]]>
Publisher : <![CDATA[Management Department, Faculty of Economics and Business, Universitas Jambi ]]>
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DOI: 10.22437/jbsmr.v3i2.9760
<![CDATA[The purpose of this study is to know the relationship of organizational cultures to supply chain performance by moderating effect of supply chain transformational leadership style. The explanatory research was used by testing eight hypotheses for total samples from 171 manufacturing companies being represented by manager in supply chain management divisions of total 850 companies in Riau Island Province as one of region in Indonesia. SEM (Structural Equation Model) was used to analyze the data after getting primary data through questionare. The result of analyze found that: (1a) Development Culture is not significant to affect Supply Chain Performance; (1b) Transformational Leadership Style is significant to moderate relationship between Development Culture and Supply Chain Performance; (2a) Group Culture is significant to affect Supply Chain Performance and positively; (2b) Transformational Leadership Style is significant to moderate relationship between Group Culture and Supply Chain Performance; (3a) Rationale Culture is significant to affect Supply Chain Performance and positively; (3b) Transformational Leadership Style is significant to moderate relationship between Rationale Culture and Supply Chain Performance; (4a) Hierarchy Culture is significant to affect Supply Chain Performance; (4b) Transformational Leadership Style is significant to moderate relationship between Hierarchy Culture and Supply Chain Performance. The managerial implication of this research is as a guidance for decision maker in the company or manager in the supply chain management to implement suitable organizational culture and consider the effect of supply chain transformational leadership style to improve Supply Chain Performance.]]>
