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Al-Muzdahir: Jurnal Ekonomi Syariah
Published by Institut Pesantren Sunan Drajat Lamongan
ISSN : 26555492     EISSN : 28286278     DOI : 10.55352
Core Subject : Economy,
Economics, Econometrics & Finance
berisi naskah ilmiah yang diterbitkan oleh Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Institut Pesantren Sunan Drajat Lamongan Jawa Timur
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah" : 5 Documents clear
Model Pengelolaan LA Mart Dalam Meningkatkan Kesejahteraan Karyawan (Study di Desa Drajat Paciran Lamongan) Siti Maskhanah; Sutopo Sutopo
Al-Muzdahir : Jurnal Ekonomi Syariah Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (559.969 KB) | DOI: 10.55352/ekis.v3i2.304

Abstract

Consumer Behavior or consumer behavior is an action taken by consumers to achieve and fulfill their needs both to use, consume and spend goods and services. In the people of Drajat Village, Banjarwati Village, and Banjaranyar Hamlet, research will be carried out on the Consumer Behavior of the community in choosing halal cosmetic products. This study aims to find out how consumer behavior is in choosing halal cosmetic products in the people of Drajat Village, Banjarwati Village, and Banjaranyar Hamlet. The approach in this research is quantitative research. The population in this study were the people of Drajat Village, Banjarwati, and Banjaranyar Hamlet with 100 people samples taken by probability sampling technique. The independent variable in this study is Consumer Behavior (X) while the dependent variable is the decision to choose halal products (Y). Data collection techniques in this study were questionnaires and observations. Test the instrument using the validity test and reliability test. Data analysis technique using simple linear regression analysis. Based on the results of the study, the test on cultural factors obtained a significance value of Tcount less than Ttable (0.457>0.192), test results on social factors obtained a significance value of Tcount smaller than Ttable (0.356>0.192), test results on personal factors obtained a significance value of Tcount greater than Ttable (0.591> 0.192), test results on psychological factors obtained a significance value of Tcount smaller than Ttable (0.506> 0.192). From this explanation it can be concluded that the personal factor with the PRB indicator code 2 (has the greatest significance value for Consumer Behavior in choosing halal cosmetic products in Drajat Village, Banjaranyar, and Banjarwati Hamlet, namely (0.591> 0.192), then H0 is rejected and Ha is accepted. Meanwhile, other factors have a smaller significance value than personal factors.
Pengaruh Pelatihan dan Motivasi terhadap Kinerja Karyawan Tenun Ikat Bandar Kidul Kediri (Studi UD. Medali Mas) Zahrotul Jannah; Dymas Yulia Putri Kusumaningtyas
Al-Muzdahir : Jurnal Ekonomi Syariah Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (627.682 KB) | DOI: 10.55352/ekis.v3i2.305

Abstract

The development of increasingly advanced technology requires every company to look for quality human resources so that the company becomes the best. .To get quality human resources, a company must be able to provide situations and conditions that might improve the abilities and skills of employees. .in this case UD.Medali Mas provides skills for employees through providing training and providing encouragement through motivation . This study aims to answer, describe and analyze the formulation of the problem; 1) How is the effect of training on the performance of UD. Medali Mas weaving employees. .2) How is the influence of motivation on the performance of UD. Medali Mas weaving employees. 3) How is the simultaneous influence of training and motivation on the performance of UD.Medali Mas ikat employees.This type of research uses quantitative research methods with data collection using questionnaires, interviews, documentation. While the data analysis technique used was multiple regression test, T test and F test. The results of this study are 1). There is a positive effect of training on the performance of UD. Medali Mas weaving employees. Because based on the test which shows that the T count is 2.656 while the T table is 1.984. 2). .there is a positive influence of motivation on the performance of UD. Medali Mas ikat employees. This is because based on the test which shows that the T count is 2.306 while the T table is 1.984. 3). .The results of the simultaneous analysis showed that there was a positive and significant influence between the variables of training and motivation on the performance of the ikat weaving employees at UD. Medali Mas. With the calculated F result of 47,033 and the F table of 3,09
Preferensi Santri Putra pada BMT Sunan Drajat Paciran Di Pondok Pesantren Sunan Drajat Lamongan Fatkhur Rouf; Muhammad Awaludin Islam; Musbikhin Musbikhin
Al-Muzdahir : Jurnal Ekonomi Syariah Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (487.537 KB) | DOI: 10.55352/ekis.v3i2.306

Abstract

BMT Sunan Drajat is a sharia financial institution within the pesantren environment. Therefore, the preference of students for participating in saving at BMT Sunan Drajat needs to be taken into account. This study aims to find out how the preferences of students at BMT Sunan Drajat. While the research methodology uses a quantitative approach methodology with testing starting with theories or hypotheses using the chi square approach. The results of this study show that the calculated Chi Square value is 14.474. Because the Chi Square value is > 13.362, based on the basis for making the decision above, it can be concluded that H0 is rejected and Ha is accepted. Thus it can be interpreted in terms of facilities that male students have a good preference for BMT Sunan Drajat
Strategi dalam Meningkatkan Kepuasan Anggota Penabung dengan Akad Wadi’ah di Kantor Pusat Baitul Mal Wattamwil (BMT) Sunan Drajat Muhammad Syaichul Fatoni; Siswadi Siswadi; Risma Damayanti
Al-Muzdahir : Jurnal Ekonomi Syariah Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (909.747 KB) | DOI: 10.55352/ekis.v3i2.308

Abstract

Achieving overall customer satisfaction is not easy because today's customers are increasingly educated and aware of their rights. In addition, each customer has a different level of satisfaction even though they need the same product. The process of fulfilling customer satisfaction does not only require quality products or services but also requires efforts that can increase the level of customer satisfaction. By identifying and measuring member satisfaction, several strategies can be determined to be decided next. Strategy is the steps that must be taken by a company to achieve its goals. This research was conducted at BMT Sunan Drajat Center with the aim of knowing the strategy and analyzing the supporting and inhibiting factors at BMT Sunan Drajat to increase customer satisfaction with wadi'ah contracts. BMT Sunan Drajat's strategy in increasing customer satisfaction with wadiah contracts is the absence of admin fees, the implementation of a ball pick-up system, the presence of SMS masking as a customer notification regarding transactions carried out by procuring bonuses or rewards for active customers with a mobile banking application to make it easier for customers to make transactions. The supporting and inhibiting factors experienced by BMT Sunan Drajat in an effort to increase customers with Wadi'ah contracts include the supporting factors, namely the Sunan Drajat Brand, which is of great interest to the public, strategic places that are easily accessible to customers. While the inhibiting factor is the number of customers who have become customers of BMT which existed before BMT Sunan Drajat.
Analisis Strategi Bauran Pemasaran Wisata Alam Gosari (WAGOS) dalam Meningkatkan Jumlah Wisatawan (Studi di Desa Gosari Kecamatan. Ujungpangkah Kabupaten. Gresik) Asmaul Khuluq; Ahmad Afan Zaini; Fatimatu Zahroh
Al-Muzdahir : Jurnal Ekonomi Syariah Vol. 3 No. 2 (2021): Juli : Al-Muzdahir : Jurnal Ekonomi Syariah
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (678.346 KB) | DOI: 10.55352/ekis.v3i2.309

Abstract

The uniqueness of Gosari Gresik Nature Tourism invites local and non-local tourists with various rides offered including Flying Fox, fun outbound, love pool, ATV, mini trail for children, horse riding rides and photo spots with an entrance ticket price of IDR 10,000 for adults and IDR 5000 for children. The management of Gosari Gresik Nature Tourism cannot be separated from the role of youth youth organizations in Gosari village who see the benefits and preservation of the cultural heritage of Majapahit in the remaining area of ​​the pottery industry and inscriptions in Butulan Cave. The marketing mix strategy used is very effective in attracting tourists plus social media which continues to grow, making Gosari tourism increasingly known to foreign countries. But in every management there are obstacles that make tourism managers more qualified

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