cover
Contact Name
Bisri Mustopa
Contact Email
sehati.tintamas@gmail.com
Phone
+6287784901121
Journal Mail Official
sehati.tintaemas@gmail.com
Editorial Address
Sultan Salahudin Street, Tj Karang, Kec. Sakarbela, Kota Mataram, Nusa Tenggara Barat, Indonesia
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Socio-Economic and Humanistic Aspects for Township and Industry
Published by Tinta Emas Publisher
ISSN : -     EISSN : 30257824     DOI : https://doi.org/10.59535/sehati
Socio-Economic and Humanistic Aspects for Township and Industry are dedicated to fostering comprehensive research and scholarly discourse within the dynamic realms of urban development, economic intricacies, and the intricate humanistic dimensions encountered within industrial and urban landscapes. Aims Our primary aims encompass: Promoting Multidisciplinary Inquiry: We aspire to cultivate a culture of multidisciplinary research that probes deeply into the intricate tapestry of urbanization and industrialization, acknowledging the interplay between societal, economic, and humanistic dynamics. Disseminating Knowledge: We are steadfast in our commitment to disseminating well-researched findings, facilitating the exchange of ideas, and contributing to a nuanced comprehension of the challenges and possibilities embedded in urban and industrial contexts. Fostering Innovative Thought: We endeavor to inspire innovative solutions and novel strategies that address the evolving socio-economic and humanistic facets of townships and industries, thereby contributing to the progress and sustainability of communities and regions. Scope The Journal of Socio-Economic and Humanistic Aspects for Township and Industry invites original contributions and scholarly work within a diverse array of areas, including but not limited to: Socio-Economic Dynamics Economic Growth Patterns and Trends Income Inequality and Wealth Distribution Employment Patterns and Labor Markets Economic Policies and Their Social Impact Poverty Alleviation Strategies Humanistic Dimensions Cultural Heritage Preservation Artistic and Literary Expressions in Urban Contexts Linguistic Diversity and Cultural Identity Historical Narratives Shaping Local Communities Ethical and Moral Considerations in Urban Life Urban Development Urban Planning and Sustainable Development Infrastructure and Transportation Networks Environmental Sustainability in Urban Areas Quality of Life and Well-being of Urban Dwellers Smart City Initiatives Industrial Impact Industrialization and Its Influence on Local Communities Technological Advancements and Adoption in Industries Environmental Sustainability Practices within Industries Socio-Economic Well-being of Industrial Workers Supply Chain and Logistics Management Social Welfare and Justice Social Welfare Programs and Initiatives Human Rights Advocacy and Implementation Social Justice Challenges in Urban and Industrial Environments Equity and Inclusion Strategies Community Engagement and Empowerment The Journal of Socio-Economic and Humanistic Aspects for Township and Industry is an inclusive platform for scholars, researchers, practitioners, and policymakers to engage in constructive dialogue and contribute to the holistic understanding and enhancement of socio-economic and humanistic aspects in the context of townships and industries.
Articles 30 Documents
Paylater System and People's Consumptive Behavior: A Phenomenological Study Ni Putu Yoni Widiasih; Ayudia Sokarina; Isnawati Isnawati
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.133

Abstract

The development of e-commerce in Indonesia has changed the payment method, which originally used cash, but now it is starting to be introduced with an electronic-based payment system. One type of payment method is paylater. The use of paylater is estimated to be one of the causes of increased purchasing power. The purpose of the research is to interpret the consumptive behavior caused by the paylater system. This research is a qualitative research with a phenomenological approach. The data collection techniques in this research are interviews and documentation. The informants in this study are active users of the paylater payment method such as students, private employees, and security guards. The results of this study show that the paylater payment method triggers consumptive behavior because of the various conveniences provided. This is inseparable from the demands of the contemporary lifestyle followed by the informants.
Analysis of the Effect of Quality Price and Brand Image on Used Clothing Purchasing Decisions in Pringgarata Village, Central Lombok Regency Asri Julianti; Hailuddun; Masrun Masrun
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.134

Abstract

This research addresses the phenomenon of imported secondhand clothing sales in Pringgarata Village, Central Lombok Regency, Indonesia, which has been present for a considerable duration. This phenomenon emerged as an alternative during the economic crisis in 1997 and due to the limitations of domestically produced clothing. The research aims to analyze the impact of price, quality, and brand image on the purchase decisions of secondhand clothing in this area. The study employs a quantitative approach, involving consumers who purchase secondhand clothing as the population. A sample of 75 consumers is selected using the Slovin formula. Data analysis encompasses instrument testing, validity, reliability, classic assumptions, normality, multicollinearity, heteroskedasticity, hypothesis testing, and multiple linear regression analysis. The research findings indicate that price, quality, and brand image, both collectively and individually, have a positive and significant influence on purchase decisions. The independent variables collectively influence purchase decisions by 89.6%, while the remaining 10.4% is influenced by external factors beyond the scope of the study. These findings offer insights into the factors affecting secondhand clothing purchase decisions in Pringgarata Village and can be valuable in the context of the imported secondhand clothing business.
Boosting KFC's Indonesia Market Dominance via SWOT (Strengths, Opportunities, Weaknesses, Threats) and STP (Segmentation, Targeting, Positioning) Aries Sundoro
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.135

Abstract

The surge in fast food consumption has transformed Indonesian society into fast food enthusiasts, with one of the most popular products being KFC (Kentucky Fried Chicken). This restaurant offers dishes such as fried chicken, hamburgers, and other fast-food items, along with a variety of ready-to-eat beverages. The consumption of KFC in Indonesia has witnessed rapid growth, particularly in urban areas. As fast-food consumption rises, attention has turned to the factors and strategies employed by the company. For this reason, this research aims to explore the marketing strategies applied by KFC, using SWOT analysis, which includes strengths, weaknesses, opportunities, and threats, along with STP analysis (Segmenting, Targeting, Positioning), which have made it a market leader in Indonesia. This study employs a descriptive quantitative method with data gathered from secondary sources, online resources, and relevant literature pertaining to Kentucky Fried Chicken. The results of this research reveal that Kentucky Fried Chicken conducts marketing activities by segmenting its customers based on demographic, geographic, psychographic, and behavioral factors. Their products are targeted at a diverse range of age groups, from children to adults, excluding toddlers. Kentucky Fried Chicken positions itself as a superior and high-quality fast-food producer with affordable prices and a variety of Indonesian culinary flavors.
The Influence of Poverty Levels, GRDP Per Capita and Number of Schools on School Enrollment Rates in West Nusa Tenggara Province M. Daffa’ Arkaanjani
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.136

Abstract

This research aims to analyze the influence of poverty level, GRDP per capita, and number of schools on school participation rates in West Nusa Tenggara Province. This type of research is quantitative descriptive. The data used is secondary data taken from the Central Statistics Agency (BPS) of West Nusa Tenggara Province. The data collection technique is documentation. The analytical method used in this research is the Ordinary Least Square (OLS) method. Where in this method Ordinary Least Square is to test the influence of two or more independent variables on one dependent variable. The results of the analysis show that the variables Poverty Level, GRDP Per Capita, and Number of Schools together (simultaneously) have a positive and significant effect on the Participation Rate Schools in West Nusa Tenggara Province. Individually (partially), the Poverty Level and GRDP Per Capita variables have a positive and significant effect on the School Enrollment Rate, while the Number of Schools variable has a negative and insignificant effect on the School Enrollment Rate in West Nusa Tenggara Province. From the results of the determinant test (R2), the R-Squared value is 0.890436. This means that the independent variable is able to explain variations in the dependent variable, namely labor absorption in the small and medium industrial sector in West Nusa Tenggara Province of 89 percent, while the remaining 11 percent can be explained by other factors outside the model in this research.
Influence of Industrial Work Practices (PRAKERIN) and Productive Subjects on Interest in Entrepreneurship through Self-Efficacy in online Business and Marketing Students at SMKN 1 Jombang Niko Husna Satria; Finisica Dwijayanti Patrikha
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.139

Abstract

Research aims to determine the effect of industrial work practices (PRAKERIN) and productive subjects on entrepreneurial interest through the self-efficacy of students majoring in Online Business and Marketing at SMKN 1 Jombang. The sample in this study was 103 students. The results of the research describe that partially 1) No influence of industrial work practices (PRAKERIN) on entrepreneurial interest, 2) Positive and significant influence on productive subjects on entrepreneurial interest, 3) Positive and significant influence on self-efficacy on entrepreneurial interest, 4) Finding a positive and significant influence on industrial work practices (PRAKERIN) on self-efficacy, 5) Not finding the effect of productive subjects on self-efficacy, 6) Finding a positive and significant influence on industrial work practices on interest in entrepreneurship through self-efficacy as a moderating variable, 7) Found positive and significant effect of productive subjects on interest in entrepreneurship through self-efficacy as a moderating variable.
Analysis of Opportunities and Challenges for Podcasts as a Means of Islamic Preaching in the Digital Era Izzudin Hitimala
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.140

Abstract

This research investigates the opportunities and challenges associated with using podcasts as a means of proselytizing in the digital age. The aim is to understand the potential of podcasts in reaching a wider audience, the flexibility of production, and the interaction provided to the audience. In addition, this research also aims to identify challenges such as intense competition, resource-intensive production, regulation, and potential negative impacts. The research method used is library research to analyze various literature sources with in-depth analysis to unravel the formulation of the research problem. The results of this study reveal that podcasts have great potential in spreading religious and moral messages to geographically diverse audiences. The flexibility of production and interaction with the audience are also positive aspects. However, the proselytizing community needs to overcome fierce competition and ensure adequate production quality. Applicable regulations must be understood, and proselytizers must communicate carefully to avoid negative impacts. In order to utilize the potential of podcasts as an effective da'wah tool, careful content planning, strong promotion, in-depth understanding of regulations, and monitoring of technological trends are key in facing the challenges. Podcasts can be a powerful means of da'wah in this digital era if managed properly and wisely.
Rhetorical Language Style in Benron Taikai 「弁論大会」 Manuscripts rahma aulia; Nana Rahayu; Sri Wahyu Widiati
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.141

Abstract

The research entitled Rhetorical Language Style in Benron Taikai Manuscripts 「」 aims to describe the rhetorical language style of speech texts of exchange students in the benron taikai 「」competition. from 2019 there were 3 speech manuscripts and in 2021 there were 2 speech manuscripts. This research is descriptive qualitative in nature. The data source in this study used transcripts of benron taikai’s 「」 speech texts. The theory used in this research is the theory of rhetorical language style studies according to Gorys Keraf (2007). The data collection methods and techniques used in this research were listening methods and note-taking techniques. The results of this research are rhetorical language styles which found 17 speech quotations in the form of asyndetonal rhetorical language style 「アシンデトン」3 speech quotations, euphemism rhetorical language style 「」 3 utterances, erotic rhetorical language style or rhetorical statements 「 的疑問法(てきぎもんほう)」 10 speech and rhetorical styles of zeugma 「くびき」 1 speech quote.
Political Strategy of Legislative Candidates Moch. Irfan in the 2019 Election from the National Democratic Party in Dapil II Tegal Regency M. Zimamul Khaq
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.142

Abstract

This research reveals Moch's political strategy. Irfan in the 2019 Election. First, he maximized his power by focusing his campaign team in his base village, running an economical campaign, engaging youth, getting support from religious leaders (NU) from the PKB/PPP Party, avoiding competition within the extended family, promoting the slogan "Restoration," and looking for potential legislative candidates. Second, he took advantage of opportunities such as social capital and a strong mass base, based on his experience as Village Head and incumbent DPRD candidate, as well as community support for candidates from their own village. Also, there are ten seats in electoral district II, participation in community activities, as well as support from the Jamiyyah Nahdlatul Ulama organization in the village of Couples and the badminton community based in his facilities. Third, efforts are made to minimize weaknesses and threats through community involvement through the campaign team and extended family. Fourth, the threat from the PKB and PPP parties, which are affiliated with Nahdliyin, is faced by motivating party members to compete with the Hanura Party, Democrat and PKS in fighting for the last seat in parliament. With this comprehensive strategy, Moch. Irfan succeeded in winning a legislative seat in the 2019 elections and involved many elements, from the campaign team to the extended family, to gain public support.
The Effect of the Number of MSME, Number of Workers, MSME Investment on Regional Economic Growth in West Nusa Tenggara Province Irawati Irawati; Gusti Ayu Arini; Satarudin Satarudin
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.143

Abstract

This study aims to analyse the effect of the number of MSMEs, the number of MSME workers, MSME investment on economic growth in West Nusa Tenggara Province. This type of research is quantitative descriptive research, the type of data used in this study is quantitative data and is panel data, namely the time series data used is data for the 2017-2021 period for 5 years while the cross-section data includes data from 10 districts / cities in West Nusa Tenggara Province. The data source in this study is secondary data. The collection technique used in the research is the documentation method or library research. From the test results together show that the number of MSMEs, the number of MSME workers, MSME investment has a significant effect on economic growth in West Nusa Tenggara Province (NTB), and partial testing shows that the number of MSMEs, MSME labour, and MSME investment have no significant effect on economic growth in NTB Province.
The Effect of Entrepreneurial Characteristics on the Performance of Aren Sugar Micro, Small and Medium Enterprises (MSMEs) in North Lombok Regency Ratna Wati; St. Maryam; Adhitya Bagus Singandaru
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Socio-Economic and Humanistic Aspects for Township and Industry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.144

Abstract

This study aims to analyse the effect of entrepreneurial characteristics on performance in Aren Sugar micro, small and medium enterprises in North Lombok Regency. This research variable consists of 5 (five) independent variables, namely Self-Confidence (X1), Dare to Take Risks (X2), Commitment (X3), Work Ethic (X4) and Independence (X5) and 1 (one) dependent variable, namely Micro, Small and Medium Enterprises Performance (Y). The sample in this study were Aren Sugar business actors in the North Lombok Regency Region totalling 33 people. Using multiple linear regression analysis, the results showed that partially only the variables of Commitment and Independence had a significant influence on the performance of Aren Sugar MSMEs in North Lombok Regency as indicated by a p-value of 0.0128 and 0.0046 respectively. Meanwhile, the variables of Confidence, Dare to Take Risks, and Work Ethic do not have a significant effect on the performance of Aren Sugar MSMEs in North Lombok Regency. Based on the results of the F test, all variables together have a significant effect on the performance of MSMEs.

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