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All Journal JAM : Jurnal Aplikasi Manajemen At-Tadbir : jurnal ilmiah manajemen JABE (Journal of Applied Business and Economic) BAKTI BANUA : JURNAL PENGABDIAN KEPADA MASYARAKAT JWM (JURNAL WAWASAN MANAJEMEN)

Rifani, Ahmad

Fakultas Ekonomi Dan Bisnis Universitas Lambung Mangkurat

Author-ID : 1494446

Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

Published : 13 Documents Claim Missing Document

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Dinamika Lingkungan sebagai Moderator Pengaruh Perencanaan Strategik dan Perencanaan Operasional terhadap Kinerja Perusahaan Nirlaba (Studi pada Rumah Sakit di Kota Banjarmasin) Ahmad Rifani; Ananto Basuki
Jurnal Aplikasi Manajemen Vol 6, No 2 (2008)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

This research was done at non-profit companies. Whereas, there was limitation number of research that connecting with non-profit company. The aim of this research were to describe non-profit strategic typology that was used by hospitals in Banjarmasin, to know environment dynamic variable as moderator in the influence of strategic planning and operational planning toward non-profit company's performance, based on balanced scorecard approach. This research was kind of explanatory research, defines as the research that explains correlation between variables and tests the hypothesis. The population is people who work in hospital and get involves in strategic planning arranger and operational planning at each hospitals in Banjarmasin. Census sampling technique was used in this research, which were resulted 60 peoples as respondent. Hypothesis was tested by Moderated Regression Analysis (MR4). The result of this research showed five in eight hospitals have been implicating non-profit strategic typology that was piggybacking strategy. Second, the result showed that the dynamical of environment is moderator in the influence of strategic planning and operational planning toward non-profit company's performance, based on balanced Scorecard approach. Third, the result of this research also showed that the dynamical of environment is moderator in the influence of strategic planning and operational planning toward non-profit company's performance, based on balanced scorecard approach, significantly.

Pengaruh Benefits Offered Aplikasi Mobile Banking terhadap Kepuasan Nasabah, Kepercayaan, Loyalitas dan Positive Word Of Mouth (WOM) Ika Maret Tiana; RR Yulianti Prihatiningrum; Ahmad Rifani
JABE (Journal of Applied Business and Economic) Vol 5, No 4 (2019): JABE
Publisher : UNIVERSITAS INDRAPRASTA PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/jabe.v5i4.4184

Analisis Penerapan Relationship Maintenance Strategy Melalui Penggunaan Media Sosial (Studi Pada Twitter Perbankan di Indonesia) Rahmatul Jannatin Naimah; M. Riza Firdaus; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 1 No. 2 (2013)
Publisher : Universitas Lambung Mangkurat

Nowadays, banks are actively using twitter in order to maintain relationships with customers. Unfortunately, the trend of using social media as Relationship Maintenance Strategy (RMS) for the banking industry is not supported by adequate research in the realm of marketing public relation science. Positivity, openness, task sharing, networking, access, and assurance are six dimensions that can be used to measure the application of RMS through twitter. Thus, this research aims to analyze whether there are differences in the implementation of RMS in the Indonesia Banking Industry through content analysis of its official twitter. The banks that will be further investigated are the three top banks belonging to Indonesia Bank Loyalty Index (IBLI) and Most Followed Bank (MFB). Research findings resulted Banks belonging to IBLI and MFB group has a different level implementation of RMS through twitter. The overall level of implementation were found in two groups are still very low, especially in the task sharing dimension. IBLI banks more implement the dimension of RMS than MFB bank group. Assurance was most widely used on the two banking groups.

PENGARUH BRAND AWARENESS, BRAND LOYALTY, PERCEIVED QUALITY, BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (Studi Konsumen Sepeda Motor Matic Honda Scoopy Pada Dealer Honda Di Kota Banjarmasin Akbar Ariadi; Meina Wulansari Yusniar; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 7 No. 3 (2019)
Publisher : Universitas Lambung Mangkurat

This research was aimed at examining and analyzing the effect of brand awareness, brand loyalty, perceived quality, brand image on the consumers’ purchasing decisions on the Honda Scoopy Matic Motorcycle at Honda Dealers in Banjarmasin. This research was conducted on the basis of used the quantitative approach, by using questionnaires distributed to 200 respondents; and the units of analysis were consumers who have purchased a Honda Scoopy Matic Motorcycle in Banjarmasin. Data were analyzed by the use of Structural Equation Model (SEM). The results of research showed that Brand Loyalty and Perceived Quality effected significantly to Consumers’ purchasing decisions, while Brand Awareness and Brand Image did not affect Consumers’purchasing decisions.

PENGARUH DISPLAY ROKOK TERHADAP UNPLANNED PURCHASE DAN BRAND SWITCHING PADA WARUNG TRADISIONAL Said Muhammad Haidir; Muhammad Riza Firdaus; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 7 No. 1 (2019)
Publisher : Universitas Lambung Mangkurat

The purpose of this research were to analyze and to find out the effect of cigarette displays to unplanned purchases and brand switching at traditional outlets.This research used Non Probability Sampling and Purposive Sampling technique, with samples of 132 respondents of adult smokers. Totally there were 20 traditional outlets for the location of the research. The instrument of this research was questionnaires and the data were analyzed with Structural Equation ModelAMOS.The first result of this research showed that the cigarette displays had significant effects and positive trends to unplanned purchases. It means that because the cigarette displays were easy to be seen, easy to be obtained, easy to be remembered, and they were well arranged, they will encourage unplanned purchases. Another result showed that the cigarette displays did not have effects and negative trends to brand switching, it means that although cigarette displays were easy to be seen, easy to be obtained, easy to be remembered, and the cigarettes were well arranged, they did not affect consumers to do brand switching. Thus, brand switching was influenced by other factors.

ANALISIS STRATEGI PENGEMBANGAN EKOWISATA BAHARI PULAU LAUT KABUPATEN KOTABARU KALIMANTAN SELATAN Study Pada Pulau Samber Gelap, Tanjung Kunyit, Teluk Tamiang dan Pantai Gedambaan Hidayatulah As-Syahri; Marijati Sangen; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 6 No. 2 (2018)
Publisher : Universitas Lambung Mangkurat

This study aims to determine (i) Internal environmental factors and weaknesses, (ii) determine factors of external environmental into opportunities and threats in the depvelopment of marine ecotourism in Kotabaru district, and (iii) appropriate strategic alternatives in the development of marine ecotourism in Kotabaru district This study use destriptive method with qualitative approach. Purposive sampling technique in use to select the sample of 60 tourism and 40 local people who were in Kotabaru district. Data analysis used IFAS, EFAS, SFAS and SWOT analysis. The result showed that factors of internal environment which became the strength in the development of ecotourism of Kotabaru district are very interesting tourism attraction. It can be seen from natural conditions which are still beautiful, and natural. It is free from pollution and noise, and has very beautiful coral reefs and sea plants, and it is spported by the attitude of local people whoare very friendly and open to tourism. While the factors internal environment which became the weakness in ecotourism of Kotabaru district are limited facilities and infrastructure in the form of limited power supplies, shortage of clean water. In addion, the condition of bad-condition roads caused travel time to reach the tourism attarcations very long. The other weaksness was tourism promotion which was still less than optimal. The factors of external environment which became the opportunities in the development of ecotourism in Kabupeten Kotabaru were the policies in the depelopment of tourism which are able to attract investors, tourism ttavel agents to open tour and travel services, the policies in development can drive business activites and icrease the sociey’s income and also the policies in the development of tourism can open opportunities to people in every tourism activities. The environmental factors which became threats in marine tourism development in kabupaten Kotabaru were : (1) the fisherman still used tools or equipment which can damage the sea ecosystem, (2) peple still dit not take good care of cleanliness of their living environment, (3) the low awareness of the people of importance of education (4) the development of tourism can influence the local culture wisdom, and (5) the policy of the regional development potencially disturb the activities of people in making their livings as their main jobs. Priority strategic alternative based on SWOT analysis are : (1) an integrated management of the marine ecotourism development of Kotabaru district-society-based, (2) monitoring the utilization of natural resources should not exceed the capacity of the environment by involving NGOs and government agencies, (3) cooperating with investors in improving tourism facilities nd tourism supporting infrastructure, (4) making tourism-aware group involving government, community, and business as mediators of tourism (5) increasing cooperation with local government with the stockholder in facing high competition, (6) making regular agenda of local cultute festival such as : Mappanretasi and traditional bat races as means of lokal toursm promotion, and (7) diving zones of the use of natural resources with tourism areas.

PENGARUH AFTER SALES SERVICE BERBASIS TEKNIS BUDIDAYA AYAM DAN PROGRAM LOYALTY REWARD TERHADAP KEPUASAN PELANGGAN DALAM MEMBENTUK LOYALITAS PELANGGAN (Studi Pada Pelanggan Pakan Ternak di Kalimantan) Sofyan Haris; Muhammad Riza Firdaus; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 5 No. 3 (2017)
Publisher : Universitas Lambung Mangkurat

The purpose of this research is to know the effect of afters-sales service based on chicken farming technique (X1) and loyalty reward program (X2) as independent variable to customer satisfaction (Y1) in shaping customer loyalty (Y2) animal feed in Kalimantan as dependent variable. The method used in this research is to collect the data with the questionnaire survey technical to the livestock feed customer in Kalimantan Island. Determination of the research sample using non-probability sampling method of purposive sampling type with the criteria has been purchasing feed for more than 3 years, have felt the benefits of the company and have farm broiler, laying hens, ducks. The measurement of variables using the bipolar adjective scale of perfection of the semantic scale with the two extreme categories "strongly disagree (1)" and "strongly agree (10)". Survey data for variables X1, X2, to Y1 and Y2 are then analyzed by Structural Equation Modeling method using AMOS. The results showed that after-sales service based on chicken farming technique (X1) had significant effect on customer satisfaction (Y1) animal feed. Loyalty reward program (X2) has a significant effect on customer satisfaction (Y1) and has significant effect on customer loyalty (Y2) of animal feed. Similarly, customer satisfaction (Y1) has a significant effect on customer loyalty (Y2) fodder in Kalimantan. The conclusion of this research is that loyalty reward program (X2) has the most dominant influence to increase customer loyalty (Y2), and loyalty reward program (X2) with after sales service based on chicken culture technique (X1) can influence customer satisfaction (Y1) to increase customer loyalty (Y2) fodder in Kalimantan. Suggestion from this research is animal feed company should apply loyalty reward program and after sales service to increase customer loyalty

PENGARUH NILAI-NILAI AGAMA, KUALITAS LAYANAN, PROMOSI, DAN KEPERCAYAAN TERHADAP KEPUTUSAN MENJADI NASABAH BANK SYARIAH DI BANJARMASIN Rika Yulianti; Marijati Sangen; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 4 No. 2 (2016)
Publisher : Universitas Lambung Mangkurat

The purposes of this study are (1) to know and analyze the influence of religious values, quality of service, promotion, and trust simultaneously against the decision of becoming customer of Bank Syariah in Banjarmasin, (2) to find out and to analyze the influence of religious values against the decision of customer of Bank Syariah in Banjarmasin, (3) to identify and to analyze the effect of quality of service to customer of Bank Syaria decision in Banjarmasin, (4) determine and analyze the effect of promotions to decision of customer of Bank Syariah in Banjarmasin, (5) to determine and to analyze the effects of confidence in the decision of customer of Bank Syariah in Banjarmasin. This study used nonprobability sampling and purposive sampling techniques, by taking samples of 100 respondents who became customers of Bank BPD Kalsel Syariah, Bank Syariah Mandiri, Bank BRI Syariah and Bank BNI Syariah, of which 25 persons were taken of each bank as samples. This research was descriptive. The data were collected by distributing questionnaires, while data analysis method used was multiple linear regression. The results of research proved that religious values, quality of service, promotion, and beliefs had significant effects simultaneously against the decisions of the customers of Bank Syariah in Banjarmasin, religious values significantly influenced the decisions of the customers of Bank Syariah in Banjarmasin, service quality significantly influenced the decisions of the customers of Bank Syariah in Banjarmasin, promotions significantly affected on the decisions to become the customers of Bank Syariah in Banjarmasin, and trust significantly influenced the decisions of the customers of Bank Syariah in Banjarmasin

SELEBRITI YANG SUDAH MENINGGAL (DEAD CELEBRITY ENDORSER,) PENGARUHNYA TERHADAP KEPUTUSAN PEMBELIAN, BRAND IMAGE DAN BRAND PERSONALITY (Studi Pada KukuBima Ener-G Mbah Maridjan) Siti Hartini Yulianti; Arief Budiman; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 4 No. 1 (2016)
Publisher : Universitas Lambung Mangkurat

This study to identify and analyze the influence of the dead celebrity endorser is measured through expertise, trustworthines, attractiveness, reputation, hero and devoted admirer on decision purchasing, brand image and brand personality KukuBima Ener-G Mbah Maridjan. Methods of data collection in this study using questionnaires with 100 consumers KukuBima Ener-G as a sample. Measurement of variables using techniques Likert Scale. Determine the effect of variables using a statistical technique Structural Equation Modeling with Partial Least Square (PLS) were processed with the SmartPlS program.The results of this study indicate that dead celebrity endorser influence significantly on purchasing decisions, brand image and brand personality KukuBima Ener-G Mbah Maridjan. The results also show that brand image and brand personality KukuBima Ener-G influence significantly on purchasing decisions.

FAKTOR KEBUDAYAAN, KELAS SOSIAL, SIKAP, KEPRIBADIAN DAN PERSEPSI YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN KAIN SASIRANGAN DI KOTAMADYA BANJARMASIN Rusman Irwansyah; Nuril Huda; Ahmad Rifani
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 2 No. 3 (2014)
Publisher : Universitas Lambung Mangkurat

This research aimed to identify and analyze the influence of cultural factors (X1), social class (X2), attitude (X3), personality (X4), and perception (X5) simultaneously and partially on purchasing decisions of sasirangan cloth in the Municipality of Banjarmasin. The research was conducted using the Analysis Method i.e. Statistical Descriptive Analysis Methods used to generatean overview of the data that has been collected; Multiple Regression Analysis used to find the influence of the independent variable (X) on the dependent variable (Y) either simultaneously or partially; and Classical Assumption Test by using Ordinary Least Square (OLS) in order to get unbiased and efficient estimation values from multiple linear regression equation. The hypothesis testing was conducted by using the F test to examine the simultaneous effect of independent variable on dependent variable. The hypothesis testing was also done by using the T test to determine the effect of each independent variable on the dependent variable. The research results showed that the culture and perception factors were variables that significantly influenced the purchase decision of Sasirangan cloth in the Municipality of Banjarmasin

Co-Authors Akbar Ariadi Ananto Basuki Anna Nur Faidah Arief Budiman Claudia, Meiske Doni Stiadi Hidayatulah As-Syahri Ika Maret Tiana Irma Safitri Katuuk M. Zainal Abidin Marijati Sangen Maya Sari Dewi Meina Wulansari Yusniar Muhammad Riza Firdaus Nuril Huda Rahmatul Jannatin Naimah Redawati Rika Yulianti RR. Yulianti Prihatiningrum Rusdayanti Asma Rusman Irwansyah Said Muhammad Haidir Siti Hartini Yulianti Sofyan Haris Yohan Indrawan

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