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All Journal Jurnal Ekonomi dan Bisnis Jagaditha Excellent KELOLA Sosio e-kons JURNAL AKUNTANSI, MANAJEMEN DAN EKONOMI JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) JURNAL PEMASARAN KOMPETITIF JURNAL ABDIMAS TRIDHARMA MANAJEMEN DEDIKASI PKM Jurnal PADMA: Pengabdian Dharma Masyarakat Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat Media Ekonomi e-Jurnal Apresiasi Ekonomi
Rissa Hanny
universitas pamulang
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Law, Crime, Criminology & Criminal Justice Physics Social Sciences Other

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PEMBUATAN TEH SEREH DALAM MEMANFAATKAN WAKTU LUANGMENAMBAH PENGHASILAN IBU IBU MAJELIS TAKLIM BINTARO Santi Octavianti; Rissa Hanny; Abdul Rahman Safiih; Cornelia Dumarya Manik; Arif Surahman
Jurnal Abdimas Tri Dharma Manajemen Vol 2, No 3 (2021): ABDIMAS
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/ABMAS.v2i3.p80-85.y2021

Abstract

Masyarakat Indonesia dan masyarakat dunia saat ini tengah disibukkan dengan sebuahpermasalahan bersama, yaitu pandemi virus korona. Demi memotong mata rantai penyebaran viruscovid-19, pemerintah memberlakukan berbagai kebijakan seperti, sosial distancing dan physicaldistancing, serta yang terbaru yaitu, Pembatasan Sosial Berskala Besar (PSBB). Tentunya menjalankansetiap aktivitas saat ini memiliki tantangan tersendiri terutama pemenuhan kebutuhan yang wajibdipenuhi, seperti sandang, pangan dan papan. Dalam masyarakat, kaum perempuan biasanya menjadipihak yang tidak diuntungkan, kebanyakan dari mereka menggantungkan hidup mereka pada kaumlelaki sebagai pemberi nafkah. Oleh Karena itu perlu adanya pemberdayaan perempuan kususnya dalambidang pelatihan-pelatihan membuat suatu produk sehingga ibu ibu memiliki skill dalam hal ini ibu-ibujama’ah pengajian di RT 004 RW 005 Bintaro Pesanggrahan Jakarta Selatan sangat antusias dalammengikuti pelatihan salah satunya pelatihan pembuataan teh yang terbuat dari sereh jika hal ini sudahdimengerti maka akan bermanfaat untuk membuka usaha mandiri serta meningkatkan taraf hidupsehingga memiliki pengahasilan sendiri. Dengan adanya pelatihan tersebut maka akan memberikansolusi yang tepat untuk mengatasi permasalahan hidup saat ini khususnya kaum ibu ibu yang inginmemiliki penghasilan sendiri di samping juga memberikan mereka pengetahuan berwirausaha yangmempunyai etika bisnis, menangani keluhan serta cara memasarkan produk yang ingin mereka jual.Kata Kunci : pandemi virus korona, pemberdayaan perempuan, wirausahaABSTRAC
PEMBERDAYAAN USAHA KREATIF DENGAN MANAJEMEN KEUANGAN UNTUK MEMAKSIMALKAN LABA DI RUMAH GEMILANG INDONESIA AL AZHAR, SAWANGAN DEPOK Rissa Hanny; Ahmad Nurhadi Nurhadi; Nurismalatri Nurismalatri; Yhonanda Harsono; Juwita Ramadani Fitria
DEDIKASI PKM Vol 1, No 1 (2020): DEDIKASI PKM UNPAM
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/dedikasipkm.v1i1.6040

Abstract

AbstractThis community service is entitled "Empowerment of Creative Businesses with Financial Management to Maximize Profits at Rumah Gemilang Indonesia Al Azhar, Sawangan Depok". The purpose of this service is to give guidance to students (participants) that they must become young people who have creativity in entrepreneurship, and empower creative businesses that are always innovating, in addition to providing knowledge to participants (students) about financial management methods that can provide maximum profit in entrepreneurship so that they can become successful entrepreneurs in the future. The method of implementing this service is carried out in a number of activities, namely the survey phase by visiting Gemilang Indonesia's House and then socializing there with the leadership of Gemilang's house after that compiling various things to be conveyed during the service activities to be carried out which include: preparation of material to be given, preparation of schedules provision of material, division of tasks of the devotion team and surveys to the service location. The socialization phase is before the community service activities are carried out first, the socialization phase is to make a friendship with the leaders of Rumah Gemilang Indonesia, conveying the aims and objectives of this service. At this stage also carried out the fabric of cooperation and determine the schedule of service activities. The implementing team of community service activities is 9 lecturers at the Faculty of Economics majoring in management. The dedication team provided material on Creative Business Empowerment with Financial Management to Maximize Profit at Gemilang Indonesia Al Alzhar House, Sawangan Depok, conducted by lecturers from the Faculty of Economics, Management Study Program at the University of Pamulang. The conclusion of this dedication is that participants initially did not understand how to be able to create creative businesses and implement financial management so that their businesses could obtain maximum profits. Our hope with this dedication can open insight from female and female students who will face the world of society. The material we provide is learning and practice in the field of management, especially good financial management as well as study material and input for these students to be able to implement it in daily life, so that it can help and improve scientific levels and be inspired in making home-based businesses that are will be very useful in their lives in the future.Keywords: Creative Business, Financial Management, Profit.
ANALISIS PENGARUH STRATEGI PROMOSI, KOMUNIKASI DAN KEPERCAYAAAN TERHADAP PENGAMBILAN KEPUTUSAN DALAM MENJALANKAN E-COMMERCE NETWORKING BUSINESS (Pada Grup Facebook E-Commerce Nerworking Business Indonesia) Rissa Hanny
JIMF (Jurnal Ilmiah Manajemen Forkamma) Vol 1, No 1 (2017): JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA)
Publisher : universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (529.027 KB) | DOI: 10.32493/frkm.v1i1.2534

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Stretegi Promosi, Komunikasi dan Kepercayaan terhadap Pengambilan Keputusan dalam Mejalankan E-Commerce Networking Business (Pada Grup Facebook E-Commerce Nerworking Business Indonesia).       Penelitian ini menggunakan data kuantitatif dengan design dan pendekatan riset secara kausal dan pengujian hipotesis, dengan tekkhnik pengumpulan data menggunakan kuesioner dan survey (online) terhadap pebisnis. Populasinya adalah seluruh pebisnis yang tergabung dalam grup Facebook ecommerce networking business Indonesia. Penentuan sampel dengan menggunakan rumus Lamesho dan tekhik pengambilannya dengan menggunakan random sampling sehingga diperoleh sebanyak 94 pebisnis.       Tekhnik analisa data digunakan: 1. Uji Validitas dan Reliabilitas, 2. Uji Asumsi Klasik, 3. Regresi Berganda, 4. Koefisien Dterminasi, dan 5. Pengujian Hipotesis dengan uji Parsial (uji t) dan Uji Simultan (Uji f).
ANALISIS PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PADA MATAHARI DEPARTMENT STORE CILEUNGSI Rissa Hanny; Abdul Azis
Jurnal Pemasaran Kompetitif Vol 2, No 1 (2018): Jurnal Pemasaran Kompetitif
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (612.722 KB) | DOI: 10.32493/jpkpk.v2i1.1990

Abstract

AbstrakPenelitian ini bertujuan untuk menguji pengaruh kualitas produk dan kualitas pelayanan terhadap kepuasan pelanggan Matahari Department Store Cileungsi. Populasi penelitian ini seluruh pelanggan Matahari Department Store Cileungsi. Metode penelitian ini menggunakan metode kuantitatif, penelitian ini digunakan untuk mencari hubungan antara beberapa variabel dengan variabel lain. Penelitian ini menggunakan data primer yang berasal dari jawaban responden, data tersebut diolah dan dihitung untuk mengetahui pengaruh kualitas produk dan kualitas pelayanan terhadap kepuasan pelanggan dan data sekunder yang berasal dari teori-teori yang diperoleh dari buku-buku,internet dan data dokumen perusahaan yang berhubungan dengan penelitian ini. Hasil penelitian menunjukkan bahwa terdapat pengaruh yang positif dan signifikan antara kualitas produk terhadap kepuasan pelanggan secara partial dengan nilai regresi sebesar 0,251 dan t hitung sebesar 2,391 > t tabel 1,986 dengan signifikansi 0,019 < 0,05. Terdapat pengaruh yang positif dan signifikan antara kualitas pelayanan terhadap kepuasan pelanggan secara partial dengan nilai regresi sebesar 0,386 dan t hitung sebesar 4,568 > t tabel 1,986 dengan signifikansi 0,000 < 0,05. Terdapat pengaruh yang positif dan signifikan dengan nilai Fhitung sebesar 26,776 > F tabel 3,09 dengan signifikansi 0,000 < 0,05.   Kata kunci: Kualitas Produk, Kualitas Pelayanan, Kepuasan Pelanggan AbstractThis research aims to examine the effect of product quality and service quality on customer satisfaction Matahari Department Store Cileungsi. The population of this research is all customers of Matahari Department Store Cileungsi. The research method using quantitative method, this research is used to know the relationship between several variables with other variables. This research uses primary data derived from respondents' answers, data processed and calculated to determine the effect of product quality and service quality on customer satisfaction and secondary data derived from books, internet and corporate data related to this study. The results showed that there is a positive and significant influence between product quality on customer satisfaction partially with regression value of 0.251 and t arithmetic of 2.391> t table 1.986 with significance 0.019 <0.05. There is a positive and significant influence between the quality of service to customer satisfaction partially with regression value of 0.386 and t count of 4.568> t table 1.986 with significance 0,000 <0.05. There is a positive and significant influence with the Fcount of 26.776> F table 3.09 with the significance of 0.000 <0.05. Keywords: Product Quality, Service Quality, Customer Satisfaction
Pembinaan Usaha Secara Online Untuk Meningkatkan Pemasaran Di Masa Pandemic Covid-19 Munarsih Munarsih; Rissa Hanny; Syarifah Ida Farida; Ninik Anggraini; Heri Priyanto; Achmad Fauzi
Jurnal PADMA: Pengabdian Dharma Masyarakat Vol 1, No 1 (2021): PADMA
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jpdm.v1i1.9906

Abstract

Tujuan kegiatan adalah untuk melakukan pembinaan secara online untuk meningkatkan pemasaran di masa pandemic covid-19 pada warga yang berwirausaha di Jl. Raya Kabasiran km.2, Kecamatan Parung Panjang, Kabupaten Bogor. Hal ini karena pemerintah menyarankan untuk melakukan kegiatan tidak diluar rumah atau WFH (Work From Home) di masa pandemic covid-19. Metode pelaksanaan adalah dengan memberikan pelatihan, memberikan implementasi manajemen pemasaran, memberikan pembinaan usaha secara online untuk meningkatkan pemasaran di masa pandemic covid-19 pada warga yang berwirausaha serta memberikan warga pelatihan membuat rencana untuk meningkatkan pemasaran secara online. Ketercapaian target materi pada kegiatan PkM (Pengabdian kepada Masyarakat) dilaksanakan cukup baik, karena materi pembinaan dan implementasi manajemen pemasaran sebagai persiapan meningkatkan pemasaran secara online untuk meningkatkan perekonomian warga terutama bagi warga yang berwirausaha telah disampaikan secara keseluruhan. Secara keseluruhan kegiatan pembinaan dan implementasi manajemen pemasaran sebagai persiapan meningkatkan pemasaran secara online telah tersampaikan dengan baik terutama bagi warga yang sedang berwirausaha.Kata Kunci : Pembinaan dan Implementasi, Manajemen Pemasaran The aim of the activity is to provide online guidance to improve marketing during the Covid-19 pandemic for entrepreneurial citizens on Jl. Raya Kabasiran km.2, Parung Panjang District, Bogor Regency. This is because the government recommends carrying out activities not outside the home or WFH (Work From Home) during the Covid-19 pandemic. The method of implementation is to provide training, provide marketing management implementation, provide online business coaching to improve marketing during the Covid-19 pandemic to entrepreneurial citizens and provide training citizens to make plans to increase online marketing. The achievement of material targets in PkM (Community Service) activities is carried out quite well, because the material for guidance and implementation of marketing management as preparation for increasing online marketing to improve the citizen's economy, especially for entrepreneurial citizens, has been delivered in its entirety. Overall, the activities of coaching and implementing marketing management in preparation for improving online marketing have been well conveyed, especially for citizens who are entrepreneurs.Keywords: Coaching and Implementation, Marketing Management
Prediction of Online Customer Satisfaction: A Case Study Go-Ride in Jabodetabek Rissa Hanny; Fahrizal
Jurnal Ekonomi & Bisnis JAGADITHA Vol. 8 No. 1 (2021): Jurnal Ekonomi & Bisnis JAGADITHA
Publisher : Magister Manajemen, Program Pascasarjana, Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jj.8.1.2758.39-47

Abstract

The increasing number of online motorcycle taxis has an impact on tighter competition. PT Gojek Indonesia, which has existed since 2010, provides online motorcycle taxi transportation services based on applications under the 'GoJek' brand. This research examines how online customer satisfaction predicts service quality and brand image of Go-Ride services in the Jabodetabek area and the influence of both. This variety of causation studies serving as explanations and using the quantitative approach. Populations are passengers of Go-Ride services, located at Pasaraya Blok M, South Jakarta, that comes from that consumer in Jabodetabek area. The research sample uses purposive sampling to customer used Go-Ride's services as the counting of 96 respondents. Regression analysis technique using multiple regression. The results prove that online customer satisfaction can predict the service quality and brand image factors as Go-Ride's services yield impact partially and simultaneously. This is also reinforced by online customer satisfaction contributing 55.2 percent to predict service quality and brand image in this research.
Understanding Attitude to Public Transport and Private Vehicle Syafieq Fahlevi Almassawa; Rissa Hanny
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 24 No 1 (2022): Vol 24, No 1, 2022
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2022.24.1.5206

Abstract

This study presents the results of qualitative research on the use of public transportation with private cars to understand attitudes. Some of the problems identified include: (1) an increase in the number of private vehicles in 2012-2015 by an average of 20 percent when compared to the number of existing roads and causing social problems so that it is necessary to reduce the use of private cars and increase the use of public transportation as a solution; (2) improve public transportation services following the expectations of users of transportation services; and (3) travel demand management is developed that public transport facilities are in line with demand. This study uses a qualitative approach with descriptive analysis with data collection methods using in-depth interviews and focuses on group discussions with parties related to this research. The study's conclusion shows that people want convenience in using public transportation, namely comfort, security, low cost, and integration.
Community Perception of the Usage of Urban Public Transport and Online Application Based Transportation in South Tangerang Rissa Hanny; Syafieq Fahlevi Almassawa
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 23 No 1 (2021): VOL. 23, NO.1, 2021
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2021.23.1.4108

Abstract

Public transportation services in Indonesia in general and the city of South Tangerang are still low; schedules are unclear, facilities are dirty, unsafe, unprofessional vehicle crews, and fares are not cheap. This study presents the results of a study on the perceptions of the people of South Tangerang city towards the use of city transportation and the perceptions of online-based transportation. This research is qualitative research with data collection methods using deep interviews or in-depth interviews with parties related to this study, such as urban transportation users and online-based transportation users. Interviews are also conducted on other stakeholders such as the government, 'Organda,' transportation companies online. In addition to interviews, this research also uses FGD (Forum Group Discussion), carried out with the community and related instant. Other information is obtained by researchers from discussion forums of various parties to see what the wider community wants in fulfilling their transportation needs. The result of this research is that the community's perception towards urban public transportation is still not good because the service is still bad; because of this, people get another alternative, namely online transportation.
The Effect Of Service Quality To The Costumer Satisfaction On Domino’s Pizza Branch Grand Centro Bintaro, South Jakarta Rissa Hanny; Tunggul Jayadih
Sosio e-Kons Vol 12, No 02 (2020): Sosio e-Kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/sosioekons.v12i02.6221

Abstract

This study aims to determine the effect of service quality on customer satisfaction in Domino’s Pizza Branch Grand Centro Bintaro, South Jakarta. Type of research using survey research. The subject of this study as many as 100 consumer people's Domino's Pizza. Methods of data collection using observation and questionnaire techniques with a Linkert scale. Legitimate of the data obtained by the validity and reliability test, The research findings confirm that there is a positive and significant impact between the service quality to the customer satisfaction in Domino’s Pizza Branch Grand Centro Bintaro, South Jakarta. The coefficient of determination (R)2 is service quality has a strong enough influence on customer satisfaction.
Pelatihan Manajemen Usaha Aspek Pemasaran Melalui E-Commerce Pada Anggota UMKM Catering Tangerang Selatan (UCTS) Jeni Andriani; Rissa Hanny; Cornelia Dumarya Manik; Rudy Bodewyn Mangasa Tua; Amirudin Amirudin
SINAR SANG SURYA Vol 6, No 1 (2022): Februari 2022
Publisher : UM Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/sss.v6i1.1890

Abstract

ABSTRAK Pengabdian Kepada Masyarakat (PKM) dengan judul Pelatihan Manajemen Bisnis (Aspek Pemasaran Melalui E-Commerce) bagi Anggota UMKM Catering Tangerang Selatan (UCTS) ini bertujuan untuk mengoptimalkan pengelolaan bisnis khususnya aspek pemasaran, serta memberikan pengetahuan dan keterampilan secara online melalui e-commerce. Metode kegiatan Pengabdian kepada Masyarakat (PKM) yang digunakan adalah dengan memberikan pelatihan berupa penyampaian materi pengelolaan usaha (aspek pemasaran melalui e-commerce) dan praktik penggunaan fitur WhatsApp (WA) Business dan Google Business. Hasil dari kegiatan PKM ini adalah anggota komunitas UCTS dapat menguasai fitur WhatsApp (WA) Bisnis dan Google Business untuk meningkatkan penjualan bisnis untuk mencapai kesejahteraan bagi pelaku UMKM dan masyarakat sekitar. Kata kunci: Manajemen Usaha, Pemasaran, E-Commerce, UMKM ABSTRACT  Community Service (PKM) with the title Business Management Training (Marketing Aspects Through E-Commerce) for MSME Members Catering South Tangerang (UCTS) aims to optimize business management, especially the marketing aspect, and provide knowledge and skills online through e-commerce. The Community Service (PKM) activity method used is to provide training in the form of presentation of business management materials (marketing aspects through e-commerce) and the practice of using WhatsApp (WA) Business and Google Business features. The result of this PKM activity is that members of the UCTS community can master WhatsApp (WA) Business and Google Business features to increase business sales to achieve prosperity for MSME actors and the surrounding community.Keywords: : Business Management, Marketing, E-Commerce, MSME
Co-Authors Abdul Azis Abdul Rahman Safiih Achmad Fauzi Ahmad Nurhadi Ahmad Nurhadi Nurhadi Amirudin Amirudin Arif Surahman Cornelia Dumarya Manik Endang Nurita Fahrizal Heri Priyanto Jeni Andriani Juwita Ramadani Fitria Munarsih Munarsih Ninik Anggraini Nuggraha Prassetyo Nurismalatri Nurismalatri Rudy Bodewyn M.T Rudy Bodewyn Mangasa Tua Santi Octavianti Syafieq Fahlevi Almassawa Syarifah Ida Farida Tunggul Jayadih Wasis Prianto Yhonanda Harsono Yuli Krisnawati