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All Journal Jurnal Sains dan Seni ITS Techno.Com: Jurnal Teknologi Informasi Jurnal Sosioteknologi Prosiding 2nd Seminar Nasional IPTEK Terapan (SENIT) 2017 Jurnal Bahasa Rupa Halaqa : Islamic Education Journal Satwika : Kajian Ilmu Budaya dan Perubahan Sosial Ultimart: Jurnal Komunikasi Visual Atrat: Jurnal Seni Rupa Jurnal Minfo Polgan (JMP) Wimba: Jurnal Komunikasi Visual Journal of Language, Literature, and Arts (JoLLA)
Hafiz Aziz Ahmad
Institut Teknologi Bandung
Religion Arts Humanities Computer Science & IT Education Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Social Sciences Other

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Journal : Journal of Language, Literature, and Arts (JoLLA)

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Aspek Desain yang Mempengaruhi Minat Baca Pembaca Komik Islam Indonesia Dhara Alim Cendekia; Hafiz Aziz Ahmad; Alvanov Zpalanzani
JoLLA: Journal of Language, Literature, and Arts Vol. 1 No. 4 (2021)
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1199.985 KB) | DOI: 10.17977/um064v1i42021p505-523

Abstract

Abstract: Reading interest is something that comic artists strive for through comic elements. This study aims to find design aspects that influence the reading interest of readers. This research method uses a sequential mix-method consisting of 2 stages that were preliminary research (qualitative) and primary research (quantitative). This research was in Bandung with ten respondents aged 16-20 years in the preliminary research and 50 people in the primary research. First, preliminary research determines the stimuli and independent variables using ranking and content-analysis methods. The preliminary research results found that the independent variables assumed to affect reading interest were cover, character, storytelling, and story content. Then, the four variables in the primary research were measured using a Likert scale and proven the affected using multiple regression analysis. The results show how storytelling (59%), story content (11%), and cover (10%) influencing reading interest. The storytelling has the most significance because it always accompanies the reader dan gives the comfortable. However, the character variable does not affect reading interest because the characters in Islamic comics change according to the story's needs and are less highlighted than the story. Keywords: Islamic comics, reading interest, multiple regression Abstrak: Minat baca atau keinginan pembaca untuk membaca komik sampai selesai merupakan hal yang diupayakan komikus melalui elemen-elemen komik. Oleh karena itu, penelitian ini bertujuan menemukan aspek desain yang berperan dalam mempengaruhi minat baca pembaca. Metode penelitian ini menggunakan mix-method secara sekuensial yang terdiri dari 2 tahap studi awal (kualitatif) dan studi lanjutan (kuantitatif). Penelitian ini dilakukan di Bandung dengan responden berumur 16-20 tahun berjumlah 10 orang pada studi awal, dan 50 orang pada studi lanjutan. Studi awal dilakukan untuk menentukan stimuli dan variabel independen dengan menggunakan metode rangking dan conten-analysis. Dari hasil studi awal, ditemukan variabel independen yang diasumsikan berpengaruh terhadap minat baca, yaitu cover, karakter, cara bercerita, dan isi cerita. Keempat variabel tersebut dibuktikan menggunakan analisis regresi berganda yang diukur menggunakan skala Likert pada studi lanjutan. Hasil analisis studi lanjutan menunjukkan cara bercerita (59%), isi cerita (11%), dan cover (10%) dalam mempengaruhi minat baca. Cara bercerita berpengaruh paling besar dibanding isi cerita dan cover karena selalu mengiringi pembaca dan mempengahui kenyamanan. Namun, variabel karakter tidak berpengaruh terhadap minat baca, karena karakter dalam komik Islam berganti-ganti sesuai kebutuhan cerita dan kurang ditonjolkan dibanding cerita. Kata kunci: komik Islam, minat baca, regresi berganda
Co-Authors Ahmad Ramdhani Ahmad Zulkifli Alvanov Z. Mansoor Alvanov Zpalanzani Alvanov Zpalanzani Mansoor Bagus Handoko Cintya, Hedi Amelia Bella Dhara Alim Cendekia Dianing Ratri Dwinita Larasati Dzuha Hening Yanuarsari Fathin Hanifah Langga Iman Sudjudi latifah safarina Mazaya Muftiya Al Farabi Nada Faradilla Sistha Ayu Pribadi Vanessa Yusuf Yahya Mumtazuddin