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The Influence of Corporate Social Responsibility, Reputation and Customer Satisfaction Toward Tourism Loyalty on Karanganyar Regency I Gusti Putu Diva Awatara; Samsi Samsi; Anwar Hamdani; Linda Nur Susila
Journal of International Conference Proceedings (JICP) Vol 3, No 1 (2020): Proceedings of the 6th International Conference of Project Management (ICPM) Mal
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v2i4.852

Abstract

This study aims to analyze the role of corporate social responsibility and support for tourist visitor loyalty which is mediated by visitor satisfaction in Karanganyar Regency. This research is a survey conducted in Karanganyar Regency. The sample used in this study was 100 respondents. The sampling method used was purposive random sampling. Data collection techniques used were questionnaire, observation and documentation. Data analysis techniques used research instrument tests that included validity and reliability tests; linearity test and path analysis test. The results of this study indicate that social responsibility and positive ownership of visitor satisfaction. Social responsibility, satisfaction and satisfaction of visitors to visitor loyalty. The influence of corporate social responsibility and commitment to visitor loyalty is mediated by visitor satisfaction.
Model Pemberdayaan Pengelolaan Wisata Telaga Madirda untuk Meningkatkan Jumlah Pengunjung di Masa Pandemi COVID-19 Yitno Puguh Martomo; Samsi Samsi; Erwinda Sam Anafih; Liem Gai Sin
Society Vol 10 No 2 (2022): Society
Publisher : Laboratorium Rekayasa Sosial FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v10i2.498

Abstract

Telaga Madirda, a village tourism destination managed by the Berjo Village-Owned Enterprise in Ngargoyoso Sub-District, Karanganyar Regency, Central Java, boasts an exotic natural charm ripe for development. This study investigates the empowerment model of Berjo Village-Owned Enterprise and explores innovative approaches to managing this potential tourism hotspot. Employing a qualitative descriptive method, the study utilizes an empowerment model approach across three stages: awareness, capacity building, and empowerment. Findings reveal that village leaders’ commitment bolsters Berjo Village-Owned Enterprise’s empowering process, enabling innovative event models to attract more visitors. The introduction of spiritual tourism and night camping has notably drawn individuals to Telaga Madirda, offering a retreat for relaxation and therapeutic purposes during the COVID-19 pandemic.