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The Factors That Affect Customer Value and Its Impact on the Customer Loyalty Jefry Rom Donny; Undang Juju; eddy Jusuf; Maskarto Lucky Nara Rosmadi
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 1, No 4 (2018): Budapest International Research and Critics Institute December
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v1i4.122

Abstract

This study aims to find out and analyze the factors that influence customer value and their impact on customer loyalty. This study uses quantitative methods with descriptive and verification approaches using explanatory surveys. The analysis technique uses SEM analysis. From the results of the study obtained data that the factor of consumer psychology moves from the point of not good to good while the customer value factors and customer loyalty moves from good enough to well. Verification results show both partially and simultaneously these factors have a positive and significant effect. Customer value has a positive and significant effect on customer loyalty with the magnitude of its influence stronger when compared to consumer psychology and the marketing mix towards customer value. This proves empirically that customer value factors are intervening between consumer psychology and marketing mix with customer loyalty.
ANALISIS PENGARUH PERSEPSI RESIKO DAN HAMBATAN PERJALANAN TERHADAP CITRA DESTINASI DAN IMPLIKASINYA TERHADAP KEINGINAN UNTUK BERKUNJNG WISATAWAN PADA ERA NEW NORMAL Lucky Radi Rinandiyana; Eddy Jusuf; Nandan Limakrisna
Journal of Management Review Vol 6, No 1 (2022)
Publisher : Magister Manajement Studies Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/mr.v6i1.7434

Abstract

Perubahan gaya hidup ditandai oleh pergeseran konsumsi berbasis barang (good based consumption) menjadi konsumsi berbasis pengalaman (experience based consumption). Pariwisata termasuk dalam leisure economy. Sektor ini menjadi salah satu sektor paling terimbas dari pertumbuhan kelas menengah di Indonesia yang memunculkan shifting dalam perilaku. Pariwisata menjadi sektor unggulan, sehingga pemerintah memutuskan pariwisata dijadikan sebagai leading sector. Akan tetapi pada akhir 2019 muncul peristiwa yang membawa dampak besar terhadap pariwisata. Virus baru yang diberi nama Covid-19, membuat dunia memasuki masa pandemi. Pariwisata termasuk yang paling terkena dampaknya. Berbagai hal sudah dilakukan untuk membuat pandemi ini cepat berakhir. Program pengembangan vaksin dan sosialisasi pola hidup baru telah dijalankan. Perubahan akibat pandemi ini tentunya akan memiliki dampak terhadap minat untuk berkunjung ke tempat wisata (intention to visit). Salah satu faktor utama dalam memilih tempat wisata adalah citra dari tempat wisata tersebut (destination image). Image menjadi penting karena ketika seseorang memilih tempat wisata, tempat tersebut harus dapat merepresentasikan dirinya. Pada prosesnya, image akan terbentuk dari beberapa faktor baik yang diinisiasi oleh stakeholder di bidang pariwisata atau pun dari faktor individual orang yang akan melakukan kunjungan wisata. Faktor individual yang diidentifikasi dapat mempengaruhi destination image adalah travel motivation, perceived of enjoyment, perceived risk dan travel constraints.
Strategic Policy for Acceleration and Optimization of Border Area Development Endang Try Setyasih; Bambang Heru Purwanto; Eddy Jusuf Sp
Pasundan Social Science Development Vol. 1 No. 1 (2020): Pasundan Social Science Development (PASCIDEV) - October 2020
Publisher : Doctoral Program of Social Science Pasundan University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (284.894 KB) | DOI: 10.56457/pascidev.v1i1.5

Abstract

Most of the regions in the border are less developed due to the development paradigm in the past, more emphasizing the security approach rather than the security approach and inward-looking instead of outward-looking. In essence, the government has been striving to expedite border region development, but the border region is still less developed and marginalized. The roadmap of authority in border areas yet to be delimited between Government and Local Government, lack of synergic coordination, limited budget, the hardship of topographical features, isolated, remote, and inaccessible areas are the major problems. Therefore, to rapidly foster and prosper millions living in border regions, the government should formulate strategic and stringent policies.
Collaborative Governance Model in Quik Wins Program Implementation Traffic Sector in Bandung Tb. Anis Angkawijaya; Bambang Heru Purwanto; Eddy Jusuf Sp
Pasundan Social Science Development Vol. 2 No. 1 (2021): Pasundan Social Science Development (PASCIDEV) - November 2021
Publisher : Doctoral Program of Social Science Pasundan University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (446.55 KB) | DOI: 10.56457/pascidev.v2i1.19

Abstract

Collaborative governance between institutions or stakeholders on the Collaborative Governance model in the implementation of the Quick Wins program in the field of traffic in the city of Bandung. still less effective. with indicators that communication is not going well, coordination is not sustainable, cooperation is not carried out, and agency sectoral egos. This study uses the Mix Method Research method with a concurrent embedded strategy, namely mixed research methods with qualitative data collection and analysis, quantitative carried out sequentially. Results of implementation effectiveness research Quick Wins program in the field of traffic, researchers examined 6 (six) effectiveness criteria, namely: 1) Standards/targets: stakeholder participation is still less involved 2). Community group network support resources have not fully participated 3). Communication: active information relations are still lacking, both formal and informal, 4). Implementing organizations are still lacking in involving all community groups, 5) Characteristics of implementing agents The attitudes and behavior of implementing agents are still not able to increase empowerment 6) The environment is still lacking support because people say business Traffic order is a matter for the Police and the Department of Transportation. ineffectiveness was found in 2 (two) criteria, namely Human Resources (49.38 %) and Communication. (47.61%). It is concluded that the effectiveness of the implementation of the Quick Wins program in the field of traffic in the city of Bandung is currently running quite well but is still not effective. The influencing factors are: 1) Commitment and consistency of the apparatus. 2) The seriousness and firmness of the apparatus, 3) Clear regulatory standards, 4) Support from community groups, 5). Quality and Quantity of Human Resources 6) The intensity of communication activities. Collaborative Governance model in the implementation of the Quick Wins program in the field of traffic in the city of Bandung, researchers examined 6 (six) principles/elements or dimensions of Collaborative Governance according to Horizon (2004:230). geared towards collaboration. 2) Institutional capacity: Community network support is not balanced enough to collaborate. 3) Collaborative leadership: building trust in public information disclosure is less institutionalized, the initiative to carry out leadership roles still relies on leader figures (Mayor or Kasat then). 4) Role as facilitator: Community elements are less involved in forums that do not represent various elements of interest, 5) Role of education and training: Less done within the framework of empowerment. 6) Institutional design: does not improve the quality of collaboration because the forum is still in the form of coordination and consultation. The Collaborative Governance model (Ansell & Gash 2007) needs modification by adding 3 (three) aspects to the collaboration process, namely: 1). Community empowerment, 2). Local community culture (local wisdom) 3). leadership (leadership) as a figure / role model. So that the Collaborative Governance model is recommended for a traffic board forum in the form of collaboration between stakeholders within the scope of the City of Bandung with duties and roles according to their respective functions and supported by private elements, experts/academics, observers, elements of.
Quality Of Service And Control Governor’s Recommendation Utilization Of Northern Bandung Area In The Office Of Capital Investment And One-Stop Integrated Service The Province Of West Java Irvan Niko Firmansyah; Soleh Suryadi; Eddy Jusuf Sp
Pasundan Social Science Development Vol. 2 No. 2 (2022): Pasundan Social Science Development (PASCIDEV) - May 2022
Publisher : Doctoral Program of Social Science Pasundan University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (298.631 KB) | DOI: 10.56457/pascidev.v2i2.24

Abstract

Government is an organization that has full responsibility for the improvement of public service quality. Consequently, service becomes the prior task of the organization’s officials as civil and public servants. There are 197 licenses and non-licensed public services. Therefore, it is important to maintain and improve service quality continuously. Meanwhile, the existing service quality hasn’t shown significant results. It can be viewed from public complaints on the publication process of the governor’s recommendation of land use in the North Bandung Region. Yet, there was a lot of field control that its implementation was irrelevant to the recommendation. Complaints, indictments, and inappropriateness recommendations in the field need to be minimized in order to optimize service quality and control conducted by the West Java Provincial Government on the publication process of the governor’s recommendation of land use in the North Bandung Region. Accordingly, the researcher would like to conduct further study on how Service Quality and Control of Governor’s Recommendation of Land Use in North Bandung Region performed by the West Java Provincial Government, as well as to study strategies that can be applied in order to improve service quality. This research applied qualitative study using the snowball technique to objects of study, i.e. public service administrators; public service customers; public service observers, primarily those who are involved in the legalization of the governor’s recommendation of land use in the North Bandung Region. The data were obtained through interviews and deep analysis using triangulation observers. The research of the study reveals that the inconsistency of service quality is influenced by 10 dimensions, i.e. tangibles, reliability, responsiveness, courtesy, credibility, security, access, communication, and understanding of the consumer. On the other hand, environment control, risk assessment, control activities, information, and communication, yet monitoring control are determinant factors in controlling the governor’s recommendation of land use in the North Bandung Region. It is done by applying strategies that implement technology, innovation, and operation approach. From the research, it is found new dimensions, are: institutional coordination, supervision, collaboration, prosecution, and policy diversification through GSMALL Collaboration Model (Government, Society, Media, Academic, and Law Enforcement).
The Influence of E-Banking Service Quality, Marketing Communication and Corporate Image on Customer Satisfaction and Its Impact on Customer Loyalty Nila Nurochani; Eddy Jusuf; Undang Juju; Sidik Priadana; Azhar Affandi
Jurnal Manajemen Industri dan Logistik Vol 7 (2023)
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i1.1310

Abstract

This study aims to determine and examine the effect of E-Banking Service Quality, Marketing Communication and Corporate Image on Customer Satisfaction and Their Impact on BSI Customer Loyalty in Priangan Timur, West Java. This study uses quantitative methods with descriptive analysis and verification analysis. In this study, the samples were customers with a total sample of 400 customers. The method of analysis in this study uses the Structural Equation Model (SEM) analysis. Based on the results of the verification analysis it is known thatCustomer Satisfaction have a significant effect onCustomer Loyalty. The total contribution made by Customer Satisfaction to Customer Loyalty is 0.8540 or 85.40 percent. The Customer Satisfaction variable has an influence value which is included in the very strong category, so it can be concluded that Customer Satisfaction is the variable that has the dominant influence on Customer Loyalty. The results of the study conclude that there is a significant effect of the quality of E-Banking Services.
PATIENT TRUST THROUGH THE ROLE OF MEDICAL STAFF OF GOVERNMENT-OWNED REGIONAL GENERAL HOSPITALS Hadiyati Hadiyati; Bambang Suroto; Eddy Jusuf
TRIKONOMIKA Vol 18 No 2 (2019): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (739.032 KB) | DOI: 10.23969/trikonomika.v18i2.1851

Abstract

Government-owned regional general hospitals are not the only hospitals in a region. Competition with private and foreign hospitals requires government-owned hospitals toimprove. The question is whether the role of medical staff is able to increase patient satisfaction and trust. This quantitative research was conducted in M. Sani Regional General Hospital in Tanjung Balai Karimun Regency, Riau Islands Province. The data were collected using questionnaires from 100 patients or families of inpatients totaling and taken using accidental sampling. The data were analyzed quantitatively using SEM analysis tools. The results showed that the variables of responsiveness and motivation given by the medical staff to patients had a significant and positive influence on patient satisfaction and had an impact on patient trust in the services provided by the hospital.
The Influence of E-Banking Service Quality, Marketing Communication, and Corporate Image on Customer Satisfaction and Its Impact on Customer Loyalty (Survey on Indonesian Sharia Banks in East Priangan, West Java) Nila Nurochani; Eddy Jusuf; Undang Juju
Jurnal Manajemen Industri dan Logistik Vol 7, No 2 (2023): Vol. 7 No. 2
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1207

Abstract

The success of the performance of Bank Syariah Indonesia in East Priangan, West Java (BSI), one of which will depend on the quality of marketing management carried out by BSI, which in turn will be able to increase customer satisfaction and customer loyalty. This study aims to determine and examine the effect of E-Banking Service Quality, Marketing Communication and Corporate Image on Customer Satisfaction and Their Impact on BSI Customer Loyalty in Priangan Timur, West Java. This study uses quantitative methods with descriptive analysis and verification analysis. In this study, the samples were customers with a total sample of 400 customers. The method of analysis in this study uses the Structural Equation Model (SEM) analysis. The results of the study conclude that there is a significant effect of the quality of E-Banking Services.