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Journal : JURNAL INOVASI PENDIDIKAN EKONOMI

Pergeseran Perilaku Konsumen Pada Masa Pandemi Covid-19 Ditinjau Berdasarkan Efek Bandwagon, Snob dan Veblen Astri Srigustini; Iis Aisyah
Jurnal Inovasi Pendidikan Ekonomi (JIPE) Vol 11, No 1 (2021): Jurnal Inovasi Pendidikan Ekonomi
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/011121710

Abstract

The aim of this study was to determine the differences in the effect of Bandwagon, Snob, and Veblen by consumers on cycling and plant collecting based on gender, area of residence, income level and type of job during the Covid-19 pandemic. The method used in this study is survey with purposive sampling technique. Analysis of the data used in this study is the analysis of different tests (Chi Square). The study found out that consumer behavior during the Covid-19 pandemic, especially in cycling and plant collecting, was influenced by the Bandwagon, Snob and Veblen effect. Furthermore, the results of different tests based on area of residence, type of job, and income level show that there are differences in behavior of cycling and plant collecting. However, it is found that there is no difference on gender of respondents for the Bandwagon effect in plant collecting. It indicates that both males and females perform the activity for the Bandwagon effect. It shows that consumers make decisions on irrational thinking. Therefore, consumers must think rationally so that they will not be trapped in cognitive bias.
Pengembangan Bahan Ajar Berbasis Grafis dan Matematis Model ADDIE Pada Pembelajaran Teori Ekonomi Mikro Iis Aisyah; Astri Srigustini
Jurnal Inovasi Pendidikan Ekonomi (JIPE) Vol 13, No 1 (2023): Jurnal Inovasi Pendidikan Ekonomi
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/011230020

Abstract

This study aims to develop teaching materials that use mathematical and graphical approaches so as to improve the learning outcomes of Economics Education students. The method used in the preparation of microeconomic teaching materials is the ADDIE model development method (Analyze, Design, Develop, Implement, Evaluate). This graphic and mathematical-based microeconomic teaching material is applied to three classes of microeconomic theory courses in 2022. The results of the research at the student needs analysis stage found that most students were still constrained in learning microeconomics in the graphics and calculation sections, most of them needed a more concise and detailed book for the discussion of curves and calculations. The design stage, namely the validation of the content of economic material carried out by experts, has a feasibility percentage of 73%. The development stage is carried out by readjusting the Sub-CPMK and graphic and mathematical approach material. The implementation stage is carried out in 3 classes for 14 meetings. The evaluation stage is carried out by UTS with an average completeness of learning outcomes of 73% and UAS as much as 89% of 103 students.