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All Journal Jurnal Manajemen dan Agribisnis AGRIEKONOMIKA Agro Ekonomi Jurnal SEPA (Social Economic and Agribusiness Journal) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Agribest JURNAL AGRICA
Jangkung Handoyo Mulyo
Universitas Gadjah Mada
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Journal : Jurnal Manajemen dan Agribisnis

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Does Climate Change Adaptation Improve Technical Efficiency of Rice Farming? Findings From Yogyakarta Province Indonesia Moh. Wahyudi Priyanto; Jangkung Handoyo Mulyo; Irham Irham; Hani Perwitasari; Abi Pratiwa Siregar
Jurnal Manajemen & Agribisnis Vol. 19 No. 2 (2022): JMA Vol. 19 No. 2, July 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.19.2.184

Abstract

Food security of the Indonesian population is threatened because climate change has the potential to reduce technical efficiency of rice production. To adapt and reduce these negative impacts, farmers implement climate change adaptation strategies. This study aims to determine how the effect of climate change adaptation on the technical efficiency of rice farming. Research data was collected through interviews with 112 rice farmers in Sleman Regency. We carried out two stages of analysis, namely stochastic frontier analysis to determine the production function and efficiency level, and tobit regression to determine the effect of adaptation strategy on technical efficiency. The findings indicate that most farmers use short-lived varieties and apply two types of adaptation strategies in one growing season. By increasing the number of adaptation strategies, the technical efficiency of rice farming will increase. These results have important policy implications for increasing the adoption of adaptation strategies by farmers. The government and farmers should collaborate to formulate adaptation strategy policies to provide farmers with a choice of adaptation strategies. Keywords: adaptation, agricultural development, climate change, rice farming, technical efficiency
The Factors Influencing Tea Consumers’ Attitude in Banyumas Regency Muthia Auralia; Jangkung Handoyo Mulyo; Any Suryantini
Jurnal Manajemen & Agribisnis Vol. 20 No. 2 (2023): JMA Vol. 20 No. 2, July 2023
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.20.2.267

Abstract

Tea producers need to understand consumer perceptions of product attributes and consumer attitudes to face tough competition The large selection of products marks the lifestyle of the people in Banyumas Regency consuming tea every day. The research objective was to analyze the effect of scent, taste, brew color, brand, and price on consumer attitudes. The research locations were selected using purposive method, namely Sokaraja District and South Purwokerto Regency because they have the largest population and housing development in Banyumas Regency. The data collection through interviews with 175 tea consumer respondents was selected by convenience sampling, namely consumers who consumed black tea in packs of original tea bags and/or jasmine tea and made purchasing decisions within the household. The analytical method uses structural equation modelling to analyze the factors that influence consumer attitudes. Mostly, tea consumers are women with an average age of 43 years, are married with an undergraduate level of education, and have a household income above IDR 1,970,000. The results showed that floral scent, astringent taste, reddish brown brew color, brand popularity, and affordability price could explain consumer-perceived product attributes, and consumers' evaluation of various product choices could explain consumer attitudes. Consumer perception of taste and brand positively influences consumers. Tea producers should pay attention to consumers' perceived astringent taste of brewed tea and brand popularity because the consumer considers tea's two indicators important attributes. Keywords: consumer perceptions, tea scent, tea taste, tea brew colour, consumer attitudes
Co-Authors Abi Pratiwa Siregar Anggrasari, Herdiana Anung Pranyoto Any Suryantini Any Suryantini Arif Wahyu Widada Aziz Mansya Patria Dwidjono Hadi Darwanto Hani Perwitasari, Hani Irham, Irham Lestari Rahayu Waluyati Lintia Putri Nanda Moh. Wahyudi Priyanto Muh Amat Nasir Muthia Auralia Niza Arumta Putri Perdana Siti Sabrina Salqaura Sugiyarto Sugiyarto Tri Hanifawati