Emeliya Sukma Dara Damanik
Universitas Islam Negeri Sumatera Utara Medan

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Journal : VISION

SPEECH FUNCTION OF BEAUTY INFLUENCER HANUM MEGA’S PROMOTIONAL CAPTION IN INSTAGRAM Emeliya Sukma Dara Damanik; Rora Rizki Wandini
VISION Vol 16, No 1 (2020)
Publisher : UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (480.331 KB) | DOI: 10.30829/vis.v16i1.708

Abstract

This study aims to discover category of speech function used by a beauty influencer “Hanum Mega’s Promotional Caption in Instagram.  This study refers to Halliday’s Approach as the framework to explain category of speech function coded in instagram caption. This study uses qualitative method. The result shows that Hanum Mega as a beauty influencer dominantly used statement to promote the product.  In small number, Hanum mega also used command and offer in promotional caption. Statement as the dominant type of speech function coded in Hanum Mega’s promotional caption, it also shows that she uses descriptive features to attract her followers buy the products.
LANGUAGE POLITENESS IN THE CONVERSATION BETWEEN LECTURERS IN WHATSAPP CHATTING GROUP Emeliya Sukma Dara Damanik
VISION Vol 15, No 1 (2019): VISION
Publisher : UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (576.965 KB) | DOI: 10.30829/vis.v15i1.460

Abstract

This study investigates the occurrences of maxims in the conversation between lecturers in “ WhatsApp”. This study applied qualitative research by collecting the data from WhatsApp and the other source which supports to research. Based on the data, it can be found that the lecturers use six maxim proposed by Leech. They use tact, generosity, approbation, modesty, agreement and sympathy maxim. From the six maxims, the lecturers tend to use agreement maxim in conversation. They use Whatsapp as the media for communication in sharing information, discussing or solving the problem related to increasing of university. Finally, the writer concluded that the conversation between lecturers in WhatsApp group can be said “polite”.