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Journal : Jurnal Mahasiswa Entrepreneur

PENGARUH KUALITAS PRODUK DAN WORD OF MOUTH TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA RUMAH MAKAN SARI INDAH H.KOMAR DI SITUBONDO Firdiansyah, Ferry; Ediyanto, Ediyanto; Kusnadi, Edy
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 7 (2022): JULI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (806.296 KB) | DOI: 10.36841/jme.v1i7.2194

Abstract

The restaurant is a business in the field of catering services that provides services for ordering food and drinks and provides a place to enjoy the dishes in the restaurant. The purpose of this study was to analyze and examine the effect of product quality and word of mouth on consumer loyalty through consumer satisfaction at Sari Indah H.Komar Restaurant in Situbondo. This research is an explanatory research. The population in this study were consumers of Sari Indah H.Komar Restaurant. The sampling technique was determined by quota sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that product quality has a significant effect on consumer satisfaction, word of mouth has a significant effect on consumer satisfaction, product quality has a significant effect on consumer loyalty, word of mouth has a significant effect on consumer loyalty through consumer satisfaction, Consumer Satisfaction has a significant effect on Consumer Loyalty, Product Quality has an effect on Consumer Loyalty through Consumer Satisfaction, Word of Mouth has a significant effect on Consumer Loyalty through Consumer Satisfaction.
PENGARUH DIKLAT DAN KOMPETENSI ASN TERHADAP KINERJA ASN MELALUI DISIPLIN KERJA SEBAGAI VARIABEL INTERVENING PADA DINAS PERTANIAN DAN KETAHANAN PANGAN KABUPATEN BONDOWOSO Kholis, Nur; Kusnadi, Edy; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 9 (2022): SEPTEMBER 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (743.571 KB) | DOI: 10.36841/jme.v1i9.2226

Abstract

Human resource management is a field of management that specializes in studying the relationship and role of humans in organizations, facing the current of globalization, human resources are very dominant in playing a role in organizational activities and activities, human resources are also seen as the most valuable asset and have a very important role. In the survival of the organization, the purpose of this study is to analyze and test, the effect of ASN Training and Competence on ASN Performance through ASN Work Discipline as an Intervening Variable at the Department of Agriculture and Food Security in Bondowoso Regency. Bondowoso district. The sampling method was determined by non-probability sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that Education and Training has a significant effect on work discipline, Competence has a negative but not significant effect on work discipline, Education and training has a negative but not significant effect on ASN Performance, Competence has a significant positive but not significant effect on ASN Performance, Work discipline has a significant positive effect on the performance of ASN. The results of the indirect effect hypothesis test show that Training and Education on ASN Performance, through work discipline, has a significant positive effect, Competence on ASN Performance through work discipline has a negative but not significant effect.