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Efektivitas Iklan Pajak Di Rakyat Bengkulu Televisi Dalam Membangun Kesadaran Masyarakat Membayar Pajak Rian Renaldo; Vethy Octaviani; Antonio Imanda
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 4 No 2 (2017)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v4i2.621

Abstract

This study aims to determine the effectiveness of advertising tax in Bengkulu People Television in building public awareness of the tax are used as inputs Revenue Service through Samsat Bengkulu Province, Bengkulu City. This study is used to further socialization strategy. This study is a quantitative survey research using descriptive analysis dimensions CRI Awareness, Comprehed (Comprehension), Interest, Intentions, and Action. The data used in this paper, Questionnaire, Observation, Documentation. This research uses 100 respondents. Charateristics or profile of respondents were asked to the respondents is about sex, and age based on the characteristics of sex, most respondents were males by 60%, this shows that the percentage of males is higher than the percentage of women. Based on calculation CRI Awareness, Comprehed (Comprehension), Interest, Intentions, and Action, the obtained value by 71% thus, it can be concluded that the effectiveness of advertising tax in RBTV in building public awareness paying taxes reach effective level
STRATEGI KREATIF DALAM PEMBUATAN IKLAN LAYANAN MASYARAKAT ‘’BENGKULU POROS MARITIM DUNIA’’ DI BENGKULU EKSPRESS TELEVISI Ekky Muhardani; Linda Astuti; Vethy Octaviani
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 5 No 1 (2018)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v5i1.708

Abstract

The type of research that will be used in this research is qualitative descriptive research. This research is limited to the disclosure of a problem or event as it is in just to reveal the facts so that the result is emphasized in the description objectively or as is about the object under study. In this study a qualitative descriptive type was used to describe how the creative strategy of Community Service Ads "Bengkulu Maritime World Axis" by BETV. Based on the results of research and discussion of creative strategies in making public service advertisements in Bengkulu BETV neatly arranged. There are 5 creative strategies using the Rhenal Kasalli theory of creative advertising criteria, namely Attract Attention, Interest Gain, Create Desired, Conviction, and Precipate Action.
ONLINE MARKETING DALAM KOMUNIKASI PEMASARAN PULSA ELEKTRIK DI KIOS CELL KOTA BENGKULU Efri Agus; Vethy Octaviani; Yusuarsono Yusuarsono
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 5 No 2 (2018)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v5i2.969

Abstract

According to research it is obtained: attention, interesting display and pictures of electric balance which can attract customer and make them interest to try and top-up balance because the transaction is fast, easy on delivery and cheap also various model which displayed. Society can also a new agent, kios cell open for 24 hours so customer can always be served. Interest because of online advertisement by showing the price is cheaper than other sellers, but the problem comes from internet connection so it delays in sending the electric balance. Desire is still in customer who being aware in top-up electric balance with online media, cheap and fast in every transaction makes customers satisfy. The loss when sending the balance get delayed so that account will use personal balance which caused the customer loss. Action of kios cell owner can give a guidance through brochure and give direct guidance to customer about how to do a transaction in purchasing electric balance through facebook or token.
POLA KOMUNIKASI SUKU BATAK DENGAN SUKU REJANG DALAM MENJALIN KEHARMONISAN ANTAR WARGA DI DESA DUSUN CURUP KECAMATAN AIR BESI KABUPATEN BENGKULU UTARA Linda Astuti; Vethy Octaviani; Khairil Khairil
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 8 No 2 (2021)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Society basically consists of various cultural backgrounds, these differences tend to be prone to conflict. This requires efforts to minimize the emergence of these conflicts by maintaining relationships in the community through communication, thereby strengthening social interaction in society and will later become a forum for forming harmony. Dusun Curup Village is an area inhabited by one of two different cultures, where each group is able to maintain harmony in daily life. The two cultures are the original ethnic group, namely the Rejang Tribe and the immigrant ethnic group, namely the Batak tribe. The theoretical basis in this study is accommodation communication theory and uses communication patterns consisting of primary, secondary, linear and circular. This research was conducted using descriptive research methods using a qualitative approach. The data collection techniques in this study used two ways, namely primary data collection techniques with interview and observation techniques while secondary data collection techniques with supporting documents and literature, in addition to Miles and Huberman data analysis techniques and data validity tests, namely triangulation.The results of the study explain that in the community of the two different ethnicities, forming a circular communication pattern in communicating, the formation of this pattern is seen from the majority of daily activities which are more dominant in circular, the interaction that takes place is Dusun/bese coul language. This can be seen based on the approach using specific convergence, divergence, and maintenance, in addition to that, the real forms of harmony that exist are (1) Social aspects, which are formed from social order that is carried out in collaboration, one of which is negligent and sluggish. (2) The cultural aspect, which is manifested through an attitude of openness through mixed marriages so that each ethnic group can mingle and understand each other.
RETRACTED: Peningkatan Sumber Daya Masyarakat Desa Melalui Binaan Pusat Kegiatan Belajar Masyarakat Vethy Octaviani; Sri Narti; Syisva Nurwita
JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) VOL. 3 NOMOR 1 MARET 2019 JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat)
Publisher : Lembaga Publikasi Ilmiah dan Penerbitan (LPIP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (719.994 KB) | DOI: 10.30595/jppm.v3i1.2716

Abstract

Berdasarkan hasil penyelidikan secara teliti dan hati-hati terhadap artikel "Peningkatan Sumber Daya Masyarakat Desa dalam Binaan Pusat Kegiatan Belajar Masyarakat (PKBM)" yang terbit pada JPPM Vol 3 No. 1 Maret 2019.Artikel ini ditemukan melanggar etika publikasi JPPMArtikel ini mengandung isi yang sama pada artikel di Jurnal Pengabdian Pada Masyarakat UNMA Vol 3 No. 2 th 2018 dengan link: http://ppm.ejournal.id/index.php/pengabdian/article/view/62Dokumen dan isinya telah dihapus dari JPPM, dan upaya yang wajar harus dilakukan untuk menghapus semua referensi ke artikel ini.
Peningkatan Sumber Daya Masyarakat Desa dalam Binaan Pusat Kegiatan Belajar Masyarakat (PKBM) Vethy Octaviani; Sri Narti; Syisva Nurwita
Jurnal Pengabdian Pada Masyarakat Vol 3 No 2 (2018)
Publisher : Universitas Mathla'ul Anwar Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (448.141 KB) | DOI: 10.30653/002.201832.62

Abstract

IMPROVING RESOURCES OF VILLAGE SOCIETY IN COMMUNITY LEARNING ACTIVITY CENTER. The lack of productivity and economic activity carried out by the community is caused by the lack of knowledge and skills possessed. Thus, the Community Learning Activity Center (PKBM) was established as a community-based education tool. PKBM Alena Smart School in Tebat Monok Village and PKBM Az-Zahir in Talang Karet Village are two of several PKBM in Kepahiang Regency. PKM team and both of PKBM are together as partners make efforts to improve community skills and improvement of education services through training and advisory methods aimed to improve the quality of production, management and marketing with an expectation of achieving economic and educational improvements that lead to improving the welfare of Tebat Monok and Talang Karet Village Community. The result of the activity that has been achieved is the formation of a small industry managed by the community of Tebat Monok in the guidance of PKBM Alena Smart School which is focused on making handicraft and handmade with trademark of Tebat Monok Thonksys Galery And Craft. As for the Talang Karet village community, the business is focused on processed foods with trademarks of Talang Karet Thonksys Cake's. For the business able to run well, team also created the training and assistance in the field of management for administration and for direct marketing activities, team created the activity about to makin display in PKBM Location and created the promotion bay the sosial media instagram. Other than that, PKM activities are also carried out to improve education services in both PKBM so that the equalization of Package A, B, and C in PKBM Alena Smart School and guidance in PKBM Az-Zahir becomes more comfortable, which is also supported by the Park Community Reading.
Self Disclosure Analysis of Second Instagram Account Users Among Students of Dehasen University Bengkulu Bogi Andrian; Anis Endang SM; Vethy Octaviani
Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora Vol. 2 No. 1 (2022): JUNI
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2110.91 KB) | DOI: 10.53697/iso.v2i1.658

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This study aims to find out the self disclosure of second instagram account users among students of Dehasen Bengkulu University. In this study using qualitative research methods with a type of qualitative descriptive approach research. The number of informants in this study was 5 people. Data collection techniques in this study used methods of observation, interview and documentation. The data analysis technique performed is a Miles and Huberman model analysis technique that is carried out in three stages, data reduction, data presentation and drawing conclusions or verification. The results showed the expression made by informants to channel hobbies, entertain themselves, and let go of the unek-unek. Self-clarity, at this stage the post that the informant shared on the second account about a person who is liked and also about life problems. Social control, this stage all informants prefer to hide personal information. In the development of relationships, it can be said that not all informants have been in contact with friends on second accounts.
Pemberdayaan Kelompok Masyarakat Desa Riak Siabun Kabupaten Seluma Dalam Pengolahan Abon Keong Mas Linda Astuti; Vethy Octaviani
Jurnal INDONESIA RAYA (Pengabdian pada Masyarakat Bidang Sosial, Humaniora, Kesehatan, Ekonomi dan Umum) Vol 1, No 1 (2020)
Publisher : Perkumpulan Dosen Muda Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1946.335 KB) | DOI: 10.37638/indonesiaraya.v1i1.129

Abstract

Keong mas (Pomacea Canali Culata Lamarck) adalah molusca air tawar dan hama penting bagi tanaman padi. Banyaknya keong mas di Desa Riak Siabun Kabupaten Seluma Provinsi Bengkulu, menimbulkan kreatifitas UMKM Sejahtera yang beranggotakan ibu-ibu rumah tangga untuk mengolah keong mas menjadi abon. Berdasarkan analisis situasi dan survey awal yang telah dilakukan, terdapat kendala dalam teknologi pembuatan dan pemasaran produk. Untuk itu, penulis memberikan solusi berupa peningkatan nilai tambah melalui kegiatan pelatihan dan pendampingan dalam pengolahan, pengemasan dan pemasaran dalam pembuatan abon keong mas, sehingga ada peningkatan daya jual dari keong mas, yang bukan hanya menjadi konsumsi dalam bentuk bahan mentah akan tetapi sudah menjadi produk yang bisa konsumsi yang berkuaIitas. Setelah dilakukan kegiatan tersebut maka akan dipilih penanggungjawab untuk mengelola pemasaran. Keberadaan penanggungjawab ini diharapkan mampu untuk memajukan penjualan abon keong mas khususnya dan peningkatan pendapatan UMKM Sejahtera pada umumnya kedepan.  Kata Kunci: pemberdayaan masyarakat desa, UMKM, abon keong mas
Remaja Rentan Cerdas Bermedia Sosial Anti Hoax Vethy Octaviani; Linda Astuti; Fera Indasari
Jurnal INDONESIA RAYA (Pengabdian pada Masyarakat Bidang Sosial, Humaniora, Kesehatan, Ekonomi dan Umum) Vol 2, No 1 (2021)
Publisher : Perkumpulan Dosen Muda Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2713.159 KB) | DOI: 10.37638/indonesiaraya.v2i1.335

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Terlalu banyaknya berita palsu atau hoax yang beredar di dunia maya dapat membuat tatanan masyarakat terancam terutama dalam masa pandemi saat ini. Kasus hoax telah merambah ke daerah. Salah satunya di Provinsi Bengkulu. Terdapat kasus hoax yang sangat menyita perhatian masyarakat di Bengkulu yaitu pemuda desa yang menjadi penyebar berita hoax. Hal inilah yang menjadikan penulis melihat perlunya diadakan kegiatan pengabdian masyarakat dengan memberikan pengetahuan tentang bagaimana bermedia sosial yang benar dan tidak melanggar hukum khususnya pada remaja rentan. Desa Durian Demang Kecamatan Karang Tinggi merupakan salah satu desa di Kabupaten Bengkulu Tengah yang menjuarai lomba desa tingkat kabupaten. Kualitas yang dimiliki oleh desa ini tentu saja harus didukung oleh pemuda yang berkualitas pula. Sebagai generasi muda diharapkan dapat menggunakan media dengan bijak dan cerdas memilih informasi yang diterima untuk kenyamanan dan kemajuan desa. Untuk itu, telah dilakukan kegiatan literasi media yang dimaksudkan mencegah konsumsi berita hoax dan dapat membangun komunitas yang memiliki ketahanan terhadap hoax. Selain itu juga diberikan pelatihan jurnalisme warga, dimaksudkan untuk membantu agar terhindar dari tindak menyebarkan hoax dimana diharapkan remaja dapat memanfaatkan ilmu jurnalistik yang diberikan khususnya penyebaran konten di media sosial, sehingga dapat memberikan informasi kepada khalayak termasuk dapat mengekspos kegiatannya dan potensi daerahnya.
Communication Patterns During Application New Normal Covid-19 Protocol (Qualitative Descriptive Study In Seluma Regency) Yogi Arman Sugiarto; Sapta Sari; Vethy Octaviani
SENGKUNI Journal (Social Science and Humanities Studies) Vol 2, No 1 (2021)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1753.801 KB) | DOI: 10.37638/sengkuni.2.1.17-26

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The purpose of this study was to determine the pattern of communication in the mass of the application of the Covid-19 New Normal protocol in the V hamlet of Sidoluhur village, Seluma district. This research method is fleld research with a qualitative approach. The data was collected by means of observation, interview and documentation techniques. The theory used in this study is the Effendy Communication Pattern, which states that there are three patterns of communication, namely one-way, two-way, and multi-direction. The resource persons of this research were the Sidoluhur Village Government and the Dusun V. Community. The results showed that the Communication Pattern between the Sidoluhur Village Government and the Dusun V Community was a One-way Communication Pattern because in carrying out prevention socialization there was no direct interaction and mass gathering. This can be seen from the socialization activities carried out but it has not received a good response from the people of Dusun V Sidoluhur Village. The factors that cause a lack of public awareness about the importance of good communication patterns during the Covid-19 New Normal are internal factors in the community itself.