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All Journal Jurnal Pariwisata Pesona Gemawisata: Jurnal Ilmiah Pariwisata JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Jurnal Manajemen STIE Muhammadiyah Palopo Jurnal Riset Inspirasi Manajemen dan Kewirausahaan Jurnal Informasi dan Teknologi Interdisciplinary Social Studies Kontigensi: Jurnal Ilmiah Manajemen Jurnal Pengabdian Masyarakat Waradin Sewagati: Jurnal Pengabdian Masyarakat Indonesia Gema Wisata
Tuwuh Adhistyo M.Par SE Wijoyo
STIEPARI Semarang
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Journal : Jurnal Pariwisata Pesona

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ANALISIS MOTIVASI PECINTA KULINER MAKANAN TRADISIONAL DI KOTA SEMARANG Krisnawati Setyaningrum Nugraheni; Tuwuh Adhistyo Wijoyo
Jurnal Pariwisata Pesona Vol 6, No 1 (2021): Edisi Juni 2021
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v6i1.4882

Abstract

Traditional food is food that is formed by a process of development that lasts for years, because of the fear of being abandoned by the younger generation, forgetting and refusing to consume traditional food which has existed before. So the purpose of this study is to determine the factors that influence the motivation of traditional food culinary lovers in Semarang City. The data analysis technique used is descriptive statistics and factor analysis using the SPSS 25 program. Based on the results of the research that has been done, the following conclusions can be drawn. The motivational factors for choosing food for traditional food culinary lovers in the city of Semarang by using 400 respondents can be drawn the following conclusions, namely, there are six determining factors that can be seen from the highest loading factor of each formed factor. These factors are natural ingredients factors, sensory attractiveness factors, price, mood factors, healthy food factors, and familiarity factors. The dominant factor of motivation for choosing food for traditional food culinary lovers is the natural content factor.
Co-Authors Ahmad Mansur Ahmad Mansur Aletta Dewi Aletta Dewi M Amara Prarasdya Alyka Aswan, Mukhamad Kholil Bima Prahar Adilase Dewi, Aletta Hardiani, Wenefrida Ardhian ayu Kaila Zefanya Putri Brawarso Krisnawati S.N Maria Th, Aletta Dewi Mistriani, Nina Nugraheni, Krisnawati Setyaningrum Palupiningtyas, Dyah Ray Octafian YR Satatoe