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All Journal Jurnal Manajemen dan Bisnis Jurnal Bisnis Kompetitif
Warnadi Warnadi
SEKOLAH TINGGI ILMU EKONOMI INDRAGIRI (STIE-I) RENGAT
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Journal : Jurnal Manajemen dan Bisnis

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THE POTENTIAL AND EFFECTIVENESS OF REGIONAL RETRIBUTIONS INDRAGIRI HULU DISTRICT Heriasman Heriasman; Suwaji Suwaji; Warnadi Warnadi
JURNAL MANAJEMEN DAN BISNIS Vol 10 No 2 (2021): JURNAL MANAJEMEN DAN BISNIS (TERBIT DESEMBER 2021)
Publisher : LPPM Press STIE Indragiri Rengat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34006/jmbi.v10i2.351

Abstract

This study aims to determine the potential and effectiveness of regional revenue receipts from regional levies in Indragiri Hulu Regency. This study uses a descriptive approach designed to obtain answers to the research objectives. This research data comes from the collection of documents, interviews and data on regional retribution receipts for 2014 – 2020 from the Transportation Agency of Indragiri Hulu Regency. Data analysis is explained by using Potential Analysis, Contribution, Growth Rate and Potential Matrix, and effectiveness ratio. The results of the study show that the potential for regional levies, on average, has the potential to be developed, but in terms of management and implementation effectiveness, it is still not optimal. Based on quantitative data analysis, parking fees are categorized as potential with positive growth, motor vehicle testing fees have good growth opportunities and have the potential to be developed, while terminal fees and route permit fees are underdeveloped categories. Based on the effectiveness ratio analysis, parking fees are categorized as very effective, motor vehicle testing fees are included in the fairly effective criteria, terminal fees are quite effective, and route permit fees are categorized as quite effective.
THE EFFECT OF PROMOTION ON PURCHASE DECISIONS MEDIED ​​BY CONSUMER BUYING INTEREST IN SMALL MEDIUM BUSINESS BANANA AND ONION CHIPS IN RENGAT DISTRICT Roky Apriansyah; Hermanto Hermanto; Yusnedi Yusnedi; Warnadi Warnadi; Suwaji Suwaji
JURNAL MANAJEMEN DAN BISNIS Vol 11 No 1 (2022): JURNAL MANAJEMEN DAN BISNIS (TERBIT JUNI 2022)
Publisher : LPPM Press STIE Indragiri Rengat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34006/jmbi.v11i1.475

Abstract

This research was conducted on Small and Medium Enterprises in Rengat District. The purpose of this study was to determine the effect of promotion on purchasing decisions mediated by buying interest in Small and Medium Enterprises in Rengat District. With the number of samples used as many as 98 respondents. Data processing using IBM SPSS Statistic 21 program. The results of this study indicate that: (1) Promotion has a positive effect on Purchase Interest. (2) Promotion has a positive effect on purchasing decisions. (3) Purchase intention has a positive effect on purchasing decisions. (4) Promotion has an effect on purchasing decisions mediated by buying interest.
Co-Authors Heriasman Heriasman Hermanto Hermanto Muhklas Adi Putra Roky Apriansyah Suwaji Suwaji Yusnedi Yusnedi