Article Per Year (5 Year)
p-Index From 2019 - 2024
0.817
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Bisnis Eka Prasetya Outline Journal of Education Jurnal Pengabdian Masyarakat Eka Prasetya
Tina Muhardika Handayani
Universitas Battuta
Humanities Economics, Econometrics & Finance Education Public Health Other

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Analysis of the Effect of Segmentation and Targeting on Sales Tina Muhardika Handayani; Brilian Moktar
Jurnal Manajemen Bisnis Eka Prasetya Vol 9 No 1 (2023): Edisi Maret
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v9i1.291

Abstract

This study aims to determine the effect of Segmentation on Sales at PT. Mega Anugrah Mandiri, to determine the effect of Target on Sales at PT. Mega Anugrah Mandiri, to determine the effect of Segmentation and Target on Sales at PT. Mega Anugrah Mandiri. The research methodology used is descriptive quantitative method. The type of data used in this study is quantitative data, namely data obtained in the form of numbers or numbers. Sources of data in the form of primary data and secondary data. Primary data obtained from the results of distributing questionnaires to respondents, secondary data obtained from data and literature relating to the problems discussed. The research population that will be used in the study are all consumers who made purchases at the company during the 2020 period as many as 1,039 consumers. By using the Slovin formula with an error rate of 10%, the number of samples obtained is 50 respondents The results of this study are supported by the value of R square (R2) = 0.138, meaning that the Sales variable can be explained by the Segmentation and Target variables of 13.8% while the remaining 86.2% is influenced by other factors originating from outside this research model. such as product quality, consumer behavior, business communication, service, satisfaction, and other variables.
Correlation of Family Learning Environment and Learning Motivation with Economics Learning Achievement of Class XI IPS Students at Sinar Husni High School Tina Muhardika Handayani; Novia Novarini
Outline Journal of Education Vol. 3 No. 1: February 2024
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Masalah dalam penelitian ini adalah apakah ada hubungan antara lingkungan belajar dalam keluarga dan motivasi belajar dengan prestasi belajar ekonomi Siswa Kelas XI IPS SMA Sinar Husni T.P 2014/2015. Penelitian ini bertujuan untuk mengetahui Hubungan Lingkungan Belajar Dalam Keluarga dan Motivasi Belajar Dengan Prestasi Belajar Ekonomi Siswa Kelas XI IPS SMA Sinar Husni T.P 2014/2015. Populasi dalam penelitian ini adalah seluruh siswa kelas XI IPS SMA Sinar Husni T.P 2014/2015, yang terdiri dari hanya satu kelas dengan jumlah 37 orang. Sampel yang diambil adalah keseluruhan populasi sebanyak 37 orang. Pengumpulan data dari penelitian ini adalah observasi, wawancara, angket dan dokumentasi (DKN). Validitas dan reliabilitas angket ini diuji menggunakan menggunakan SPSS 16. Teknik analisis data menggunakan Pearson Correlation diproleh hasil r x1y > r tabel yaitu 0,813 > 0,325 dan r x2y > r tabel yaitu 0,835 > 0,325 dengan nilai sig sebesar 0,000 < 0,05. Hasil korelasi ganda nilai R > r tabel yaitu 0,874 > 0,325, serta untuk X1 nilai t hitung > dari t tabel yaitu 3,841>1,687 dan untuk X2 t hitung > dari t tabel yaitu 3,841>1,687, serta F hitung > F tabel yaitu 34,770 > 4,12 yang artinya hipotesis ditterima dengan demikian terdapat hubungan yang positif dan signifikan antara Lingkungan Belajar Dalam Keluarga dan Motivasi Belajar Dengan Prestasi Belajar Ekonomi Siswa Kelas XI IPS SMA Sinar Husni T.P 2014/2015 diterima.
Solusi Masalah dalam Mengatasi Kepuasan Konsumen yang Menurun Pada PT. Multi Mas Chemindo Tina Muhardika Handayani; Limarvin Rizky
Jurnal Pengabdian Masyarakat Eka Prasetya Vol 1 No 1 (2022): Jurnal Pengabdian Masyarakat Eka Prasetya
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat STIE Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jpmep.v1i1.256

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Harga terhadap Kepuasan Konsumen pada PT. Multi Mas Chemindo, mengetahui pengaruh Kualitas Pelayanan terhadap Kepuasan Konsumen pada PT. Multi Mas Chemindo, mengetahui pengaruh Harga dan Kualitas Pelayanan terhadap Kepuasan Konsumen pada PT. Multi Mas Chemindo. Populasi dalam penelitian ini adalah pelanggan pada PT. Multi Mas Chemindo sebanyak 145 responden dan sampel pada penelitian ini sebanyak 106 Responden yang dihitung menggunakan rumus Slovin. Hasil penelitian menunjukkan Harga dan Kualitas Pelayanan secara parsial berpengaruh positif dan signifikan terhadap Kepuasan Konsumen konsumen PT. Multi Mas Chemindo. Hasil penelitian menunjukkan Harga dan Kualitas Pelayanan secara simultan berpengaruh positif dan signifikan terhadap Kepuasan Konsumen konsumen PT. Multi Mas Chemindo. Hasil penelitian ini didukung oleh nilai R square (R2) yang artinya bahwa Harga dan Kualitas Pelayanan mempunyai pengaruh terhadap Kepuasan Konsumen. Sedangkan sisanya dipengaruhi oleh faktor lain yang berasal dari luar model penelitian ini seperti pelayanan, distribusi, lokasi, promosi, kepuasan dan berbagai variabel lainnya.
Pendampingan Guru-Guru SMA Darussalam dalam mendesain dan menerapkan Pembelajaran berbasis Digital Ihdina Gustina; Putri Wahyuni; Dedy Lazuardi; Muammar Rinaldi; Sri Rezeki; Tina Muhardika Handayani
Jurnal Pengabdian Masyarakat Eka Prasetya Vol 2 No 1: Jurnal Pengabdian Masyarakat Eka Prasetya
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat STIE Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jpmep.v2i1.302

Abstract

The partners in the Community Partnership Program (PKM) activity plan are the teachers of Darusalam Medan Private High School in Medan Petisah District. Through the results of observations and interviews conducted by the proposing team, several priority problems were found by partners, namely: (1). The lack of knowledge of teachers about innovative learning methods so that learning takes place in a monotonous and boring way for students, (2). Teachers lack the knowledge and skills to develop teaching materials so they only use books from the library which are inadequate in number and quality, (3). Lack of opportunity to take part in free training to be able to develop and update teaching methods in accordance with educational developments in the industrial revolution era 4.0, (4) Schools do not yet have an online learning information system (e-learning), (5) Smartphones and laptops owned by students are only used for social media (Facebook, WhatsApp, Instagram), watching YouTube and playing online games during recess using internet facilities both at school and privately owned even though they should be used for learning. The solutions offered to solve partner problems are: 1). Carry out training on fun learning strategies and innovative learning methods for students in the form of blended learning, 2). Carry out training and assistance in the preparation of teaching materials for teachers, 3). Carry out training and mentoring the use of online learning information systems for teachers, 4). Making an online learning information system) that can be accessed via laptops and Android mobile phones, 5). Conduct user training for students. The approach method in implementing PKM uses education, training, practice, and mentoring methods
Co-Authors Brilian Moktar Dedy Lazuardi Ihdina Gustina Limarvin Rizky Muammar Rinaldi Novia Novarini Putri Wahyuni Sri Rezeki