Noval Sufriyanto Talani
Universitas Negeri Gorontalo

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New Ideologies on Scarlett Whitening Advertisement: Interpreting Symbols of New Masculinity Jihan Ariella; Citra Fransisca Indah Lestari Dano Putrib; Novi R Usu; Noval Sufriyanto Talani
Tuturlogi: Journal of Southeast Asian Communication Vol 3, No 1 (2023): Tuturlogi: Journal of Southeast Asian Communication
Publisher : Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.tuturlogi.2023.003.01.1

Abstract

Masculinity came from the construction of maleness, which means it is made and not born, neither inherent nor natural. The evidence of different masculinity shows in Scarlett Whitening's advertisement. Song Joong Ki, a man and South Korean actor who became the brand ambassador of a skincare brand in Indonesia, shows masculinity in South Korea. The symbols displayed in Scarlett Whitening's advertisement "Get Ready to Meet Song Joong Ki's New Love" were analyzed using a qualitative approach and a tradition of communications, namely semiotics traditions. The theory used Roland Barthes's semiotics, which explores the representation of masculinity symbols. The research results showed that Song Joong Ki had used Scarlett Whitening skincare to support his appearance. In this advertisement, Song Joong Ki still wears typical male accessories. He also features a romantic act, such as giving gifts to the woman he loves. These symbols represent the ideology of new masculinity, which has the potential to break down the understandings of masculinity that have been constructed by society. 
Kategorisasi Media Siber Hulondalo.Id dalam Framing Pemberitaan Kekerasan Dalam Rumah Tangga Di Gorontalo Noval Sufriyanto Talani; Rahmatiah Rahmatiah; Ferdinand Kerebungu; Dondick Wicaksono Wiroto
Communicatus: Jurnal Ilmu komunikasi Vol 7, No 1 (2023): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v7i1.19946

Abstract

As an event that grabs the public's attention, domestic violence (KDRT) is still making headlines in various mass media lines, including cyber media. This study aims to identify cases of domestic violence reported by the cyber media Hulondalo.Id and describe the categorization patterns made by the media to frame domestic violence events in Gorontalo. The method used in this study is a qualitative method with a framing analysis tool from Murray Edelman. The results showed that the cases of domestic violence published by the cyber media Hulondalo.Id were quite diverse. In the news, certain categorizations are formed for perpetrators and victims of domestic violence. This form of categorization becomes a pattern of media framing of cases of domestic violence that occurred in Gorontalo. The pattern made by Hulondalo.Id places the perpetrators as coercive, drunken, sadistic, barbaric, and persecuting figures. Meanwhile, the victim is positioned as a helpless figure, a patient young wife, and a poor woman. Ideologically the media position themselves as siding with the victim. But the textual facts prove that the Hulondalo.Id cyber media tends to exploit the identity of the victim rather than the identity of the perpetrators of domestic violence.
Information Integration of Environmental Preservation Messages to the Students as Young Generations in Gorontalo City Sri Meylan Mantali; Gita Juniarti; Noval Sufriyanto Talani; Yowan Tamu
MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Vol 7, No 2 (2023)
Publisher : Prodi Pendidikan Sejarah Fakultas Keguruan dan Ilmu Pendidikan Universitas Islam Sumatera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/mkd.v7i2.7570

Abstract

This study analyzes three problems, knowledge, behavior, and media habits, to collect information about environmental preservation. The purpose is to form a strategy for a safe environment based on the data obtained and described. The theory used in this research is integration information theory. The research population is young generations in UNG, and the sample is active students from the Department of Communication at UNG. This study uses a combination of closed and open questionnaires. The results of the research show that the level of knowledge is sufficient. Regarding behavior, students still disagree on several things, such as bringing tumblers to campus. On the other hand, students are supportive if campuses hold open green spaces, create learning curricula about environmental communication, and make policies related to green campuses. Media habits show that students consume more information from social media and entertainment, so environmental preservation information must be included. Therefore, advice was given to the government in Gorontalo to involve young people in preservation programs; mass media, which is more neutral in reporting about the environment; and universities that are starting to improve regarding environmental preservation.