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Wacana: Jurnal Ilmiah Ilmu Komunikasi
Published by Universitas Prof. Dr. Moestopo
ISSN : 14127873     EISSN : 25987402     DOI : -
Core Subject : Education, Social,
Languange, Linguistic, Communication & Media Social Sciences
Wacana, Jurnal Ilmiah Ilmu Komunikasi merupakan wujud karya ilmiah tentang kajian ilmu komunikasi yang melingkupi hasil penelitian dengan tema atau topik yang dibahasa dalam jurnal Wacana meliputi kajian ilmu komunikasi baik Komunikasi Politik atau pun Komunikasi Lintas Budaya; Strategic Communication meliputi Kehumasan, Periklanan, IMC, maupun Branding; Analisis Teks, Semiotika; dan juga Media Studies.
Arjuna Subject : -
Articles 11 Documents
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Search results for , issue "Volume 21, No. 1 June 2022" : 11 Documents clear
PANDANGAN GENERASI Z MENGENAI PERSONAL BRANDING ONLINE FRESH GRADUATES DALAM MENCARI PEKERJAAN Dewi Rachmawati
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1916

Abstract

Intense competition between workers to reach a position requires fresh graduates including Generation Z to display their achievements and something unique. Personal branding is something that recruiters consider to recruit. Currently, personal branding is not only seen by recruiters from the Curriculum Vitae (CV) and cover letters sent by applicants, or through interviews, but has also begun to penetrate into tracking applicants' social media. This study aims to find out how Generation Z views online personal branding for themselves and their generation and to find out Generation Z's views on the benefits of online personal branding for themselves for their careers. Researchers used descriptive qualitative methods to obtain comprehensive data. A total of 11 sources of fresh graduates of Generation Z, representing several regions in Indonesia, participated in the Focus Group Discussion (FGD). The personal branding criteria applied in this research are 11 criteria by Hubert K. Rampersard. The results showed that all respondents agreed that online personal branding was very important both for their own needs and in terms of looking for work. In addition, what is displayed on social media should be authentic, describe specialization or uniqueness and advantages and of course what is displayed is useful.
STRATEGI PUBLIC RELATIONS DALAM PENGELOLAAN MEDIA DIGITAL SEKOLAH Zon Vanel; Lina Sinatra Wijaya; George Nicholas Huwae
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1691

Abstract

The COVID-19 pandemic has caused schools to migrate towards digital for the delivery of information in order to support the teaching process. SMP Negeri 4 Surakarta has problems in managing digital media so the management of school information systems still overlaps in its distribution. This causes the dissemination of information to be not simultaneous and not centered on one door. The problems are often around the unclear information due to message distortion in the communication coding process which causes the message to be not well received by the audience. This study aims to design and manage a multimedia-based public relations strategy to be applied in SMP Negeri 4 Surakarta which will later be useful in managing information media used by schools. This study uses a qualitative descriptive approach with a case study model. The data was gathered through field observations, structured interviews, and documentation. The results of the study show that SMP Negeri 4 Surakarta needs a digital media management model that is more creative and interactive so that it can make it easier for teachers to transfer school knowledge and information.
HIPERSEMIOTIKA PADA MITOS TENTANG COVID-19 DI MEDIA SOSIAL FACEBOOK DAN WHATSAPP Tita Sahara
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1891

Abstract

In the era of the Covid-19 pandemic, myths emerged in the community through the Internet, especially social media Facebook and Whatsapp. In the midst of increasing cases of Covid-19 transmission, the spread of information related to Covid-19 on the Internet can easily and quickly spread in the community. This has resulted in panic leading to belief in myths related to the prevention and treatment of Covid-19 without seeking further information. For example, myths about the efficacy of onions and garlic, cooking lodeh vegetables in Yogyakarta and making wong-wongan rice as ritual to ward off natural disasters and diseases in Bali. This article examines the excessive content of signs in mythical texts. This study aims to understand the signs of hypersemiotics in the myth txt. The study uses a constructivist paradigm with a qualitative approach and descriptive type and uses hypersemiotic theory. Data were collected by documentation study and interviews. The data were analyzed by Yasraf A. Piliang’s hypersemiotic analysis method. As a result, researchers found hyper-signifier and hyper-code in mythical texts. Also the exixtence, meaning and function of hypersemiotic signs in myth
LITERASI DIGITAL TENTANG VAKSIN COVID-19 DI KALANGAN GURU SMA DI INDONESIA Xenia Angelica Wijayanto; Lamria Raya Fitriyani; Lestari Nurhajati
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1724

Abstract

Various statements about Covid-19 vaccines from the government became a lot of discussion, including among teachers. Government public communication should be carried out to manage diverse polemics and public opinion. Discussions about the planning and process of vaccine administration come with different approaches, thinking skills and knowledge, especially with the increasing use of communication technology such as internet and social media. This difference in knowledge and perception can be bridged if there are parties who help socialize the benefits and importance of the COVID-19 vaccine, such as teacher, one of the gate keepers in selecting information and public dissemination. The specific purpose of this research is to get a complete picture of how digital literacy skills and teachers' perceptions of information regarding the delivery of the Covid-19 vaccine. Method used are by distributing online questionnaires to high school teachers in Indonesia (DKI Jakarta, Yogyakarta, Bali, South Kalimantan and South Sulawesi) with approximately 493 samples. From the discussion, SMA/SMK teachers in Indonesia have excellent digital literacy skills related to COVID-19 Vaccine information in online media. It's just that unfortunately the ability to produce, modify and participate in organizations that produce messages related to COVID-19 Vaccine information is still relatively low.
KOMUNIKASI ANTARBUDAYA MAHASISWA PESERTA PROGRAM INDONESIAN INTERNATIONAL STUDENT MOBILITY AWARDS (IISMA) DI RUSIA Ari Budiarti; Hafied Cangara; Umaimah Wahid
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1897

Abstract

Indonesian students who take part in the Indonesian International Student Mobility Awards program in Russia may encounter challenges when interacting with local residents due to the relatively foreign culture, including language. This study was conducted to describe the facts that occurred in the process of intercultural communication during Indonesian students participating in the program in Russia. The method used in this research is a qualitative approach with case study research methods. The researcher chose to use a case study because the researcher wanted to conduct an in-depth search of programs, events and process activities for one or more individuals who were limited by time and activity. Furthermore, the researchers collected complete information using a variety of data collection procedures over a sufficient period of time. The results of this study indicate a tendency for the contribution of conceptual filters according to Gudykunst Kim's cultural communication model which includes, culture, socio-culture, psycho-culture, and environment that affect the interaction process of program participants while in Russia. Indonesian students participating in the Indonesian International Student Mobility Awards program who choose Russia as their destination country are advised in advance to take a basic level Russian language course in Indonesia.
FUNGSI KOMUNIKASI ORGANISASI DALAM PENERAPAN WFH PADA KARYAWAN SWASTA SELAMA PANDEMI COVID-19 Davis Roganda Parlindungan
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1727

Abstract

Since the Covid-19 pandemic broke out in Indonesia, most of the affected companies have tried to limit the space for activities in the office and change the work system of their employees to work more from home or, in other terms, the Work From Home (WFH) work system to reduce the risk of transmission. Covid-19 virus. The purpose of this study is to describe how the function of organizational communication in implementing the WFH work system that occurs to employees, especially in private companies in Jakarta during the Covid-19 pandemic. The qualitative research approach collects data from interviews, observations, and literature studies. The results of the study illustrate that since the implementation of the WFH work system during the Covid-19 pandemic, the informative, regulatory, persuasive, and integrative organizational communication functions for employees have continued to run but have encountered various obstacles, such as the informative function relies heavily on online media communication in disseminating, discussing and provide work instructions between superiors and subordinates. The regulatory function is still considered less than optimal by employees regarding eligibility criteria, means of communication, and compensation for employees who have to work full time from the office. Likewise, the leadership's persuasive function is still not running, especially in making immediate decisions and monitoring the quality and discipline of employees. Meanwhile, the integrative communication function is carried out entirely through the internet.
GOOGLE MEET SEBAGAI MEDIA KOMUNIKASI PADA KOMUNITAS VOICE OVER DUBBER ANNOUNCER INDONESIA Elly Suryani; Aqil Aulia Wafda Amin; Poetut Ariyotejo Pamungkas; Bulan Khairati Wilti; Zulfikar Ali Husen; Aminah Swarnawati
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1687

Abstract

Good communication is essential to the effectiveness of any group or organization or community. One of the communities that continues to carry out activities during the pandemic through virtual meet is the Indonesian Voice Over Dubber Announcer Community (KVDAI). One of the digital platforms used in the regular weekly gathering entitled “Kopdar Virtual” is Google Meet. Furthermore, this research conducted to find out the use of google meet as an organizational communication medium at KVDAI. This research is qualitative research with descriptive data results. This research was conducted around Jakarta with two main informants, namely the Governor of KVDAI Regional 1 for the Jabodetabek and Banten regions,and Head of Public Relations and Community Cooperation, also one supporting informant the Founder of KVDAI. Based on in-depth interview results with the informants, it is clear that Google Meet as one of the conference applications is very helpful for the KVDAI Community. The community program is still working good  during the pandemic. Even though there is some minor problems,tThere are relatively no barriers while using this application as the community communication media.
ISLAMIC BRANDING ASINAN BETAWI MAK HAJI Agus Hermanto; Sa’diyah EL Adawiyah; Tria Patranti
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1679

Abstract

Islamic branding as one of the strategies is a necessity, to be able to enter the Indonesian market which is so large with its Muslim community. Strategies carried out on brands that describe Islamic identity. This research tries to look at various aspects of marketing communication related to branding through Islamic branding from Asinan Betawi Mak Haji. The research formula is, How about Islamic Branding Asinan Betawi Mak Haji? with research purposes; 1) The form of branding Asinan Betawi Mak Haji; 2) Islamic branding Asinan Betawi Mak Haji. The research used is qualitative methods with narrative analysis in expressing and analyzing how the communicator tells a story objectively from 1 (one) key informant and 2 (two) informants including triangulation. The conclusion was that the Asinan Betawi business began in 2018, which at that time did not yet have a brand and promotional activities and product marketing through social media Facebook and Instagram. There are 5 (five) forms of Asinan Betawi Mak Haji branding to differentiate the product from others. The word 'Mak Haji' which is translated into visual identity is a logogram and adds the MAK HAJI logotype to strengthen the brand identity, which reflects the vision, personality and existence of Islamic branding. It is hoped that this research will be useful to provide references as well as input and consideration for further research and activists of the halal industry in building Islamic branding.
MEMAHAMI KOMUNIKASI LINGKUNGAN DAN FRAMING SEBAGAI PRAKSIS PERUBAHAN SOSIAL Achmad Hamudi Assegaf; Faizin Faizin; Tjondroargo Tandio
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1831

Abstract

Human civilization, especially with its exploitative and unsustainable development activities of the last two centuries, has made environmental issues and climate change an unavoidable discussion for the public. Various ecological issues and crises are increasingly threatening the world, including Indonesia. Along with the development of information technology, the internet, and digital media, discourses related to environmental issues are becoming increasingly prominent. However, environmental communication, especially framing, is often misunderstood as a mere transmission of information, persuasion, or manipulation. The term 'slacktivism' also emerged to address the new trend of lazy activism that relies only on clicks and social media performances. This article is a literature study with a descriptive qualitative method that aims to comprehend how environmental communication and framing can be applied as praxis to address political-ecological issues. Researchers found that strategic and effective environmental communication is an integral process that is not only able to increase public awareness and understanding but also moves the community to engage more and actively participate in bringing about change. The use of social media also plays a role in gaining attention, support, and a large-scale and massive network of social-environmental activism.
KONSTRUKSI SOSIAL TEKNOLOGI DALAM PEMBELAJARAN VIRTUAL DI KOTA TANGERANG Nurhalidah Nurhalidah; Rizki Briandana
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 21, No. 1 June 2022
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v21i1.1655

Abstract

This study was conducted to determine how communication process of Social Construction of Technology (SCOT) and communication disorders in virtual learning at SMK Nusantara 1 Kota Tangerang during COVID-19 Pandemic. Study technology in the context of social science is about the meaning of technology for students and teachers and how they respond to, and adapt to, the presence of technology. This study uses case study methods. The data collection techniques used were observation and in-depth interview. Purposive sampling method was used to take samples and for data analysis using the Miles and Huberman interactive analysis model. The result shows that an implementation of virtual learning activities at SMK Nusantara 1 Kota Tangerang applies SCOT in the formation of social technology to explore forms of virtual learning during COVID 19 pandemic. SCOT means that technology is not determined by technology design but there is an interaction between technology and its users. namely teachers and students. Thus, the desired instructional outcomes are created. However, the availability of the internet and problematic communication media have also become a nuisance in virtual learning.

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