cover
Contact Name
I Nyoman Miyarta Yasa
Contact Email
miyarta.yasa@universitasbumigora.ac.id
Phone
+628175786708
Journal Mail Official
miyarta.yasa@universitasbumigora.ac.id
Editorial Address
UNIVERSITAS BUMIGORA JLN ISMAIL MARZUKI CILINAYA CAKRANEGARA
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Jurnal SASAK : Desain Visual dan Komunikasi
Published by Universitas Bumigora
ISSN : -     EISSN : 26854120     DOI : https://doi.org/10.30812/sasak
Core Subject : Education, Art,
Jurnal “SASAK” Desain Visual dan Komunikasi diterbitkan sebagai media bagi para dosen dan mahasiswa Program Studi Disain Komunikasi Visual Fakultas Teknik dan Kesehatan Universitas Bumigora, dalam publikasi ilmiah berupa karya penelitian maupun rancangan dalam bidang komunikasi visual , yang mencakup: bahasa rupa, budaya visual, desain grafis, multimedia dan sebagainya. Jurnal "SASAK" akan di terbitkan 2 (dua) kali dalam 1 tahun pada periode Genap (Mei) dan Ganjil (Nopember).
Articles 6 Documents
Search results for , issue "Vol 3 No 2 (2021): SASAK" : 6 Documents clear
Analisis Unsur Naratif sebagai Pembentuk Film Animasi Bul Gede Pasek Putra Adnyana Yasa
Jurnal SASAK : Desain Visual dan Komunikasi Vol 3 No 2 (2021): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v3i2.1594

Abstract

Animated films that are interesting and beautiful can be created if an animator or creator, and the audience understand the elements that make up an animated film. Even more so for animators or creators as creators of animated film art. The audience cannot understand the animated film being shown, if the creator himself does not understand the elements that make up the animated film. The animation, entitled Bul, is the best animated film in the 2D animated film category. Therefore, it becomes interesting to be explored or researched. This research was conducted by observing the animated film Bul. This research is a field research designed to study, and reveal how the aesthetics of an animated film Bul is formed by film-forming elements, one of which is the narrative element. The critical paradigm is used as a basis for thinking in the hope of being able to comprehensively reveal and answer the problem of narrative elements in the animated film Bul. This research uses qualitative research methods in the area of ​​art studies, which is a research procedure that produces descriptive data in the form of written words or expressions from a person and studies the behavior of the artist and the object being observed. The results showed that the narrative element which is one of the elements that form a film, especially in this case the animated film entitled Bul, has a very important role. Narrative elements consist of elements of theme, story, story structure, and character/character. Each element is interrelated, supports each other, needs and influences each other so as to create a unity that is able to create a beautiful feeling and the message can be received by the observer or the audience.
Eksistensi Komunitas Perupa Lombok dalam Pengembangan Seni Lukis aswandi mahroni; Mi'rajus Subyan Rahmat
Jurnal SASAK : Desain Visual dan Komunikasi Vol 3 No 2 (2021): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v3i2.1656

Abstract

The development of Lombok's fine arts develops along with the existence of artists in their awareness of work. The existence of the artist is to balance the space so that it becomes a good public lesson for the general public and the generation of artists in particular. The existence of art becomes a forum for the running of the community in a certain scope, therefore it is expected to be the main learning when the amount of formal education is limited. This study seeks to find data on the development of the visual arts community in Lombok as well as an effort to develop literature related to fine art references. The existing community will be a reference for comparison in all forms of activity and archive of artistic activities in each period. The research uses an approach and data analysis approach to determine the existence of developments in art activities through the objectives and planning of visual arts activities. The results of the study show that the visual arts community in Lombok is influenced by the existence of formal and non-formal institutions that are spaces for developing creativity. The number of communities that are formed and active in the activity agenda is still minimal and other art activities are limited to the annual agenda.
Logo sebagai Media Komunikasi Teknologi Analisis Semiotika pada Logo Meta Bayu Aji Pamungkas; Anak Agung Gde Agung Indrawan
Jurnal SASAK : Desain Visual dan Komunikasi Vol 3 No 2 (2021): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v3i2.1696

Abstract

The Meta logo as a social media company icon has its own uniqueness, namely a two-dimensional and three-dimensional format in one object that seems to move. The Meta logo becomes an interesting object to be studied in a semiotic manner because it is an indirect communication medium. This study uses interpretive qualitative methods by utilizing data collection techniques through documentation, and data analysis through visual and semiotic analysis. The result is that the Meta logo applies several design elements, namely elements of color, line, shape, and chroma. This logo has an implicit meaning in some of its elements. The conclusion is that denotatively the Meta logo still uses the initial color element, namely blue as its trademark. In the line element, this logo is formed from two types of lines, namely straight lines formed diagonally and curved lines. The interesting thing about this Meta logo is the application of shape elements that are symbolic, numbers, and alphabetical. The chroma contained in the color of this logo is formed from the same two-color pigments with different lighting intensities, namely the intensity of the strong blue color and the intensity of the weak blue color. Connotatively, the Meta logo means calm, trust, loyalty, communication, technology, firmness, flexibility, and sustainability.
Re-Branding Identitas Visual Usaha Kopi Pengonong di Desa Batu Kumbung Lombok Barat Bhayu Julian Purnama; Hasbullah Hasbullah; I Nyoman Yoga Sumadewa
Jurnal SASAK : Desain Visual dan Komunikasi Vol 3 No 2 (2021): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v3i2.1699

Abstract

Kopi menjadi bentuk tradisi menarik minat masyarakat, khususnya bagi yang memposisikannya menjadi peluang bisnis yang menjanjikan. Usaha kopi di berbagai pelosok negeri ini sudah mulai menjamur, salah satunya Kopi Pengonong yang terletak di Dusun Pengonong, Desa Batu Kumbung, Kec. Lingsar, Kab Lombok Barat yang membuat atau mengolah produk minuman kopi tradisional. Akan tetapi, keberadaan Kopi Pengonong belum banyak masyarakat luas mengenalnya. Hal demikian, dikarenakan kurangnya sentuhan branding yang komunikatif. Permasalahan dalam tulisan ini adalah tentang bagaimana bentuk re-branding Kopi Pengonong sehingga dapat dikenal masyarakat luas. Tujuannya untuk memberikan gambaran tentang re-branding sebuah usaha kopi serta sangat efektif dalam mendorong kemajuan usaha serta meningkatkan hasil penjualan. Metode yang digunakan adalah design thinking dengan teknik pengumpulan data observasi, wawancara dan studi pustaka. Hasil re-branding berupa logo kopi yang mengomunikasikan sebuah cita rasa yang khas dari Dusun Pengonong. Proses perancangan terdiri dari: Penjaringan ide, pembuatan sketsa, pembuatan layout dan pewarnaan, serta proses pencetakan. Media utama penerapan branding kopi terletak pada desain kemasan sedangkan media pendukung terdiri dari baju, dan woody bag. Melalui re-branding ini, diharapakan dapat meningkatkan nilai jual terhadap pengusaha Kopi Pengonong.
Eksplorasi Nilai Tradisi pada Konsep Desain Kaos Gandrung Lombok Sasih Gunalan; Susi Handayani; Haryono Haryono; I Nyoman Miyarta Yasa
Jurnal SASAK : Desain Visual dan Komunikasi Vol 3 No 2 (2021): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v3i2.1712

Abstract

ABSTRACTThe development of t-shirt design in this decade cannot be separated from how the development and cultural identity in which the design work is presented. Design exploration with a combination of locality values ​​has become an important issue for design products in several t-shirt outlets in Lombok, one of which is Gandrung Lombok. The concept of regional culture became the thematic for the Gandrung Lombok t-shirt design, in addition to other themes. The purpose of this study is focuse on exploring the value of tradition in the concept of Gandrung Lombok t-shirt design as a representation of local cultural values ​​reflected in t-shirt design works on the market. This research uses naturalistic qualitative research methods, by extracting data with natural settings that occur in the field. In this study, findings can befound in the form of Gandrung Lombok designers, who have a strong awareness of making local cultural identities the subject matter of their t-shirt design works in the market. There is an exploration of concepts and ideas in every existing t-shirt design. The exploration in question is changed in two patterns, namely deformation (addition) and stylization (reduction) of shape with a mix of pop colors. Some of the thematics in the design of the Gandrung Lombok t-shirt are, sasak flute blower, drum beleq, songket weaving motifs and mask craft designs. Overall, the elements and ideas for creating the Gandrung Lombok t-shirt design with the theme of tradition are rooted in local activities and culture, namely Lombok culture.
Adventure of Jayangrana Pewayangan Sasak Sebagai Ide Perancangan Karakter Tokoh Visual Game Platfrom Lalu Ade Sukmajayadi; Sunardy Kasim; Muhammad Arfa
Jurnal SASAK : Desain Visual dan Komunikasi Vol 3 No 2 (2021): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v3i2.1750

Abstract

The Sasak puppet character as the idea for designing a visual platform game entitled Adventure Of Jayangrana is based on the desire to introduce the Sasak wayang art in the form of games to the younger generation. With this design, it is hoped that the younger generation can get to know the Sasak puppet characters and motivate the younger generation to preserve traditional arts, especially Sasak puppetry as an effort to develop a Sasak culture in contemporary media. The characters in the Sasak puppets are packaged in a contemporary form by adopting them into the form of a platform game visual design entitled Adventure Of Jayangrana. The results of this game's visual concept design are character design, layout design, character animation, and background design. Keyword: Game, Platformer, Sasak puppet

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