cover
Contact Name
I Nyoman Miyarta Yasa
Contact Email
miyarta.yasa@universitasbumigora.ac.id
Phone
+628175786708
Journal Mail Official
miyarta.yasa@universitasbumigora.ac.id
Editorial Address
UNIVERSITAS BUMIGORA JLN ISMAIL MARZUKI CILINAYA CAKRANEGARA
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Jurnal SASAK : Desain Visual dan Komunikasi
Published by Universitas Bumigora
ISSN : -     EISSN : 26854120     DOI : https://doi.org/10.30812/sasak
Core Subject : Education, Art,
Jurnal “SASAK” Desain Visual dan Komunikasi diterbitkan sebagai media bagi para dosen dan mahasiswa Program Studi Disain Komunikasi Visual Fakultas Teknik dan Kesehatan Universitas Bumigora, dalam publikasi ilmiah berupa karya penelitian maupun rancangan dalam bidang komunikasi visual , yang mencakup: bahasa rupa, budaya visual, desain grafis, multimedia dan sebagainya. Jurnal "SASAK" akan di terbitkan 2 (dua) kali dalam 1 tahun pada periode Genap (Mei) dan Ganjil (Nopember).
Articles 8 Documents
Search results for , issue "Vol 5 No 1 (2023): SASAK" : 8 Documents clear
Perancangan Buku Panduan Optimalisasi Sosial Media Instagram Design untuk Meningkatkan Online Engagement bintang pramudya putra; Aditya Nirwana
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2592

Abstract

The development of social media has become a new axis in the process of marketing a product to the public, the ability of social media to gather millions of users attracts the attention of business people to do marketing for their products more easily, quickly and cheaply compared to conventional marketing media such as placing billboards or do television advertisements. Even though social media offers various conveniences for doing business, there are still many small business actors who have not used social media or have difficulty using it to promote their products, the unfamiliarity of using technology is a big obstacle for those who are not used to it. The design thinking method is used to really understand the problems in the field and plan solutions based on the most appropriate and easy to understand approach. The existence of a template that can be directly used by business actors encourages the desire to start carrying out promotions to increase their sales, even though using templates makes it easier for business actors to promote, more alternative templates is needed to avoid the potential for design similarities during promotions.
Produksi Konten Hari Bumi 2022 pada Reels Instagram Widya Sekar Dwisari; Angelia Anggieta Putri
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2791

Abstract

Social media is a means to share information, communicate media, build networks and compete with other competitors through content on the Instagram platforms. The role of Social Media Specialists in companies such as PT Aseli Dagadu Djokdja is significant because it has an essential role in handling social media, starting from determining ideas, producing, and publishing content, to activation and collaboration. The work method used by Social Media specialists consists of four stages, namely pre-production (preparation), production (manufacture), post-production (finishing & distribution), and weekly report (data analysis). The data collection techniques are interviews, field observations with participation and non-participation observations, documentation, and literature studies. The project produced include: 'Earth Day 2022' posted on April 22, 2022, on collaborators' Instagram reels @dgdindonesia with @yogyatourium. Therefore, this study focuses on "Earth Day 2022" Content Production On Instagram Reels @dgdindonesia and @yogyatourium.
Daun Ntal sebagai Aplikasi Material Kemasan CD Puzzle Game Aksara Bali Ngurah Adhi Santosa; Ni Wayan Nandaryani
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2846

Abstract

Balinese script as the traditional script of the Balinese people is now increasingly being eroded by the times, especially in the field of education. Balinese script learning methods that are still conventional seem serious and monotonous and tend to get boring quickly. So we need learning support media that are more interesting and according to the needs of children aged 6-8 years. Utilizing the positive value of video Games and puzzle type Games, it is hoped that through the creation of Balinese script puzzle Games it can attract children's interest in learning. As a product in the form of a CD, packaging is needed that aims to protect, increase sales value and show the identity of the product inside. This study uses the method of collecting observational data, documentation and literature study. The design method used is Exploration, Improvisation and Formation of Alma Hawkins. This design produces a Balinese Script puzzle Game packaging that utilizes Ntal leaves as a media application to write information on the Game and add a Balinese identity to the packaging.
Besiru sebagai Konsep Desain Poster Pameran Art Mandalika Sasih Gunalan; Christofer Satria; Haryono Haryono
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2941

Abstract

ABSTRACTExhibitions can be one of the artistic patterns in presenting works, which are personal or individualistic. These artistic patterns can continue to be carried out by artists in strengthening their existence in the midst of the existing art field. The Mandalika art exhibition carries the theme Besiru as a representation of locality in covering various locality approaches that exist in the tribes of West Nusa Tenggara. Besiru is a social pattern that many people are starting to forget in the midst of modernization.The type of approach used is qualitative research with a naturalistic approach. Qualitative research or also known as naturalistic research. Data analysis techniques are carried out through the activities of collecting data, reducing data, classifying data, analyzing and drawing conclusions. The theoretical study used in this paper is Stuart Hall's representation theory.The conclusion of this study is that all components of design publication, work concept and exhibition management have a common thread with the exhibition theme, namely Besiru. The theme is present as a shared representation of a traditional activity that has begun to be forgotten. The relevance of the Besiru tradition as part of the Mandalika art can be found in the design of the publication and several other things. The illustration of the poster design for the Mandalika art exhibition, taken from several images done by the artists in collaborative installations and individual works. Apart from the exhibition design concept, the philosophical theme of Besiru is also implemented through a curatorial design written by the curator. Besiru's concept and philosophy also became the framework for the artists in creating three collaborative works that they worked on together.Keyword : Besiru, Design, Poster, Fine Art Exhibition
Analisis Formalistik pada Poster Film Cut Nyak Dhien1988 Edisi Restorasi 2021 Asrinaldi Ray; Fentisari Destri Sucipto
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2945

Abstract

The Cut Nyak Dhien Movie in 1988 has been restored and released a movie poster using a new design as a one of its promotion media. Poster on movie serve to conver relevant information related to its movie. The research problem in this study is how formalistic analysis uses design elements. The purpose of this research is to describe the Cut Nyak Dhien movie poster using formalistic analysis. The research method used is descriptive qualitative. The results of this studi indicate that the poster does not represent the scenes in the Cut Nyak Dhien movie. This poster uses a sepia color which informs the audience that the film has been in production for a long time as well as indicating that the film is a historical themed film. The poster layout shows dynamic elements, balance and emphasis.
Analisis Makna Tanda pada Poster Film Perahu Kertas Hasbullah Hasbullah; Risyaf Kudus Pranasa
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2949

Abstract

The Paper Boat film is an adaptation of the novel by Dewi Lestari with the youth romance genre which was first published in digital form (WAP) in April 2008, until finally it was successfully published in a book and published in 2009 by Bentang Pustaka. Paper Boat itself is Dee's sixth novel and his first novel with a popular genre. Departing from the background that the researcher described, the researcher is interested in analyzing and dismantling the visual meanings contained in the film poster "Paper Boat" using Charles Sanders Pierce's semiotic analysis method. Because behind the visuals of course there are messages that the poster maker wants to convey, both in the icon, index and symbol. From the results of the analysis, the researchers found that in designing a film poster work (Paper Boat) the poster maker deliberately includes and includes components in the form of signs that have meaning to make a beautiful ornament and can convey the message to be conveyed in a design work.
Analisis Pemanfaatan Artificial Intelligence (AI) sebagai Referensi dalam Desain Komunikasi Visual Muhammad Muhaemin
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.2966

Abstract

This research aims to explore and analyze the utilization of Artificial Intelligence (AI) as a reference in creating works in Visual Communication Design. The research method used is exploratory research, which aims to explore a specific topic or issue in more depth and gain a better understanding of it. The research procedure conducted includes: 1) Understanding keywords, 2) Testing the use of prompts on AI sites, and 3) Analyzing the data descriptively and analytically. The result obtained is that Artificial Intelligence (AI) image sites can be used as a reference in creating works of Visual Communication Design by deepening and clarifying the use of prompt sentences. The implication of this research is to consider the utilization of Artificial Intelligence (AI) image sites as a reference for creating works.
Perancangan Aplikasi Kumpulan Sholawat Berbasis Multimedia Majelis Ta’lim As Salam Masbagik fatimatuzzahra fatimatuzzahra; Rifqi Hammad; Andi Sofyan Anas; Adzan Naufal Azkari
Jurnal SASAK : Desain Visual dan Komunikasi Vol 5 No 1 (2023): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v5i1.3027

Abstract

Penelitian ini bertujuan untuk mengembangkan aplikasi multimedia yang memudahkan jamaah dan masyarakat dalam mengamalkan ibadah sunnah, khususnya pembacaan Sholawat dan Maulid Addiya'ulami, tanpa mengabaikan ibadah wajib. Metode pengembangan yang digunakan adalah Multimedia Development Life Cycle, yang terdiri dari enam tahap: konsep, perancangan, pengumpulan bahan, pembuatan, pengujian, dan distribusi.Konsep pengembangan aplikasi ini mencakup identifikasi audiens, aturan dasar perancangan, dan spesifikasi arsitektur program. Tahap perancangan meliputi spesifikasi gaya, tampilan, dan kebutuhan materi. Selanjutnya, tahap pengumpulan bahan dilakukan untuk mengumpulkan semua materi yang dibutuhkan. Tahap pembuatan melibatkan rangkaian materi yang dirangkai berdasarkan desain dari storyboard dan struktur navigasi. Tahap pengujian dilakukan untuk memeriksa kesalahan setelah tahap pembuatan selesai. Tahap distribusi melibatkan implementasi aplikasi dan evaluasi. Hasil penelitian ini mencakup pemahaman tentang konsep Sholawat, jenis-jenis Sholawat, dan penggunaan bahasa pemrograman C# dalam pembuatan aplikasi. Pembahasan hasil penelitian didukung oleh kajian pustaka yang relevan. Selanjutnya, konsep aplikasi Sholawat ini dijelaskan dengan tujuan meningkatkan perkembangan Majelis Taklim dan Sholawat Assalam melalui aplikasi yang dapat diakses melalui perangkat smartphone Android.

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