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Maria Jacinta Arquisola
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icfbe@president.ac.id
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INDONESIA
Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF)
Published by President University
ISSN : -     EISSN : 26203863     DOI : -
Core Subject : Economy,
International Conference on Family Business & Entrepreneurship (ICFBE) is a scientific international conference driven by the livelong aspiration of President University as a center of excellence, especially in the field of family business and entrepreneurship. The conference is organized by the Faculty of Business at President University with the aim of gathering researchers and practitioners to critically share and discuss the latest empirical, conceptual, as well as theoretical findings and trends in a demanding topic. The ICFBE has been held six times from 2017 to 2022. It has succeeded in bringing together researchers and practitioners from various countries over the past five years. The papers presented at ICFBE have been published in various scientific publication outlets both on a national scale in Indonesia and international wide. This website presents the online proceeding of the ICFBE. All papers published in this proceeding have gone through a rigorous peer-review process and scientific principles.
Articles 150 Documents
Does customer who defends our brands tends to be loyal? Muhammad Dino Putra Nurcahya; Chairy Chairy
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3930

Abstract

This Study is to examine whether customer who tend to defend the brands, often called advocacy tend to be loyal or not. This study proposes the extention of previous study. The Previous study using situational Brand Engagement which consist of Affective, Cognitive, And Behavior to strengthen the Advocacy and to examine the influence of advocacy to form loyal customer. In Order to test the relationship within the variable accurately and reliably, A questionnaire was developed and distributed to 350 retail bank customer who are SME merchant of which 203 valid responses were returned to the researcher. The Questionnaire were done using existing scales from previous literature about situational brand engagement and advocacy. Partial Least Square Structural Equational Modeling (PLS-SEM) were used for this study.The result are Affective, Cognitive, and Behavior impact to Advocacy significantly, but advocacy impact to loyalty not significantly, this is contrast from previous research that state whether strong advocate consumer tends to be loyal. The other results and implications are summarized in the discussion part of the paper in which recommendation are provided.
The role of Tiktok branded augmented reality advertisement towards eWOM and attitude towards brand Azmarisya Hanifa; Dedi Kurniawan
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3827

Abstract

TikTok is a video-sharing social networking platform that allows users to create and share 15-second videos from genres like dance, comedy, and education. One feature of TikTok is the Branded Augmented Reality Advertisement, which enables advertisers to add virtual shareable stickers, filters, and customized special effects to their real-life video advertisements. Studies on Augmented Reality Advertisements are still lacking. This research examines the influence of credibility, lack of irritation, informativeness, and entertainment on eWOM in Tiktok Branded Augmented Reality Advertisement. It also investigates the influence of eWOM on attitude towards the brand. This study employs a quantitative method with a survey technique. The convenience sampling technique is used, and the questionnaire is filled up by 282 valid respondents from Tiktok users living on Java Island, Indonesia. Data is collected using online questionnaires distributed via social media and messaging apps. The structural equation modelling technique is employed for data analysis using SPSS and AMOS applications. The research found that credibility and entertainment in Tiktok Branded Augmented Reality Advertisement significantly affect eWOM. Also, eWOM significantly impacts attitude toward the brand. However, the lack of irritation and informativeness do not significantly influence eWOM.
Determinant of customer loyalty’s influence: a study case of Bluebird Taxi Afner Khrisna Hidayat; Filda Rahmiati
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3906

Abstract

Transportation services have undergone many changes and improvements over time, particularly in the digital era, making it easier for users to obtain transportation services at any time and from any location. As a result, business actors in the transportation sector are competing to provide attractive transportation services and offers to meet the community's mobility needs, so that users are satisfied and loyal to their services. This study aims to evaluate the influence of Service Quality, Service Benefit, System Quality, and Price on Customer Loyalty of Blue Bird taxi as a prominent taxi provider in Indonesia. The methodology used in this study is the Quantitative method and the statistical analysis was performed using the software of SPSS (Statistical Package for Social Science ) version 25.0. The research population for this study is the user of Blue Bird taxi in the last 5 years and has gained data from 154 respondents in total through a form questionnaire. The results of this study show that Service Quality and Service Benefits do not influence Customer Loyalty to Blue Bird taxi significantly. Meanwhile, the other variable of System Quality and Price has influenced the Customer Loyalty of Blue Bird taxi. Moreover, this study also shows that Service Quality, Service Benefit, System Quality, and Price have a simultaneous influence on Customer Loyalty to Bluebird.
The influence of demographic factors on online loan decision Eko Ganiarto
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3815

Abstract

Knowing the factors that influence the decision to use online loan services, especially demographic factors, is very important for online loan service providers. Thus, online loan service providers will be more focused and effective in offering their services to prospective customers. This quantitative study aims to know the influence of demographic factors on online loan decisions. The online loan decision as the dependent variable used in this study was measured by using seven statement indicators. Meanwhile, the demographic factors as independent variables consist of gender, age, education, occupation, and income. Data were obtained from 382 respondents in the Central Java area through online questionnaires, then processed and analyzed using the regression analysis. The results showed that: (1) the influence on using online loans for the female is less than males; (2) The baby boomer generation (oldest age group) has the higher influence on using online loans than other generations; (3) People with SMP/Junior High School education have the higher influence on using online loans compared to other education groups; (4) Housewives have the higher influence on using online loans compared to another occupation group; (5) people who have income between Rp 5,000,000 - Rp 7,499,999 has the higher influence on using online loans compared to other income groups. Thus, online loan service providers must be more selective and focus on marketing their services, using demographic information/data from potential customers, such as male customer, baby boomer generation, housewives, people with SMP education, and People who has income between Rp 5,000,000 – Rp 7,500,000.
Issues in multiple directorship and firm’s cash holding: a conceptual paper Ihelsa Rumondang Siregar; Chyntia Afriani Utama
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3828

Abstract

This paper aims to explain the issues in board practices in corporate governance. The board practices that this paper wants to uncover are multiple positions by the director in a company. This paper specifically wants to discuss multiple positions held by the commissioners and directors in a public company in Indonesia. The method used for this conceptual paper is based on a literature review, journal articles, previous studies, online news related to the topic, and regulation related to the multiple directorships in Indonesia. Multiple directorships are when a director of a firm hold two or more position on another firm’s board. The practice of multiple directorships has two points of view; the first point of view told that multiple directorships are one of the elements in board practice that is important to create good corporate governance in reducing agency problems. But another point of view said that multiple directorships create a busy board, which results in an “over-committed” board. Although there is a lot of research on multiple directorship topics, such as the effect of multiple directorships on firm performance and firm value, further research is needed to uncover the effect of multiple directorships in reducing agency problems in a firm, such as an agency problem in a firm’s cash holding.
Antecedents and consequences of using social media for personal finance among Indonesian Gen Z Nia Noer Wahidah; Ihsan Hadiansah
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3907

Abstract

As a digital tool, social media plays an increasingly important role in people’s everyday life. One of the generations that depend heavily on this tool is Generation Z, often abbreviated as Gen Z. In Indonesia only, social media reached 277,7 million users with 42% users at the age of 24 or below. Among the purposes of social media usage, personal finance rose as a topic that has been gaining more attention of Gen Z, as the importance of financial management appeal to this digital native generation. Previous research in China, later on, provoked the interest of the researchers to investigate the antecedents and consequences of social media usage for personal finance among Indonesian Gen Z. Findings of this research reveals the that social media perceived usefulness, social media compatibility, and perceived risk has a positive and significant relationship with the use of social media for personal finance, while perceived ease of use did not show any significant result. Current use of social media for personal finance and personal finance outcomes also proven to encourage the future use of social media for personal finance. Thus, this study recommends individual or organizations in the field of personal finance (financial consultants, financial planning, etc.) to leverage the use of social media, considering its advantages for the consumers. This study adopted the model and variables from a previous study by Cao et al., (2020) however, to the knowledge of the researcher, this study is the first study to examine the model on Indonesian Gen Z.
The financial performance before and after mergers and acquisitions of State-owned Islamic banks in Indonesia Mulfi Rahman; Chandra Setiawan; Chongmi An
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3817

Abstract

This study aims to explore which variables have the most significant influence on Return on Assets (ROA) and differences in financial performance after Mergers and Acquisitions (M&A) of Sharia banks in Indonesia. By using purposive sampling and panel data analysis, this study uses three samples, namely PT Bank Rakyat Indonesia Syariah (BRIS), PT Bank Negara Indonesia Syariah (BNIS) an d PT Bank Syariah Mandiri (BSM). 77 secondary data have been collected from the financial statements between periods 2015Q1-2020Q4 for the timeline before the M&A and 2021Q1-2021Q2 for the timeline after. This study uses several analytical methods, namely Mann-Whitney Test, classical assumptions, multiple linear regression, and hypothesis testing. Based on research conducted prior to the M&A, the results show that the Capital Adequacy Ratio (CAR) and Operating Expense to Operating Income (OEOI) have a significant effect on ROA. Meanwhile, Non-Performing Financing (NPF), Finance to Deposit Ratio (FDR), and Third-Party Fund have no significant effect on ROA. Simultaneously, the five variables account for 72.80% of the significant change in ROA. The capital adequacy ratio and operating expense to operating income have been identified as having the most significant impact. In terms of the direction of change before and after the M&A, ROA has significantly increased after the M&A, implying that the M&A had a positive impact on Sharia banks in Indonesia.
The determinants factor on predicting palm oil companies’ stock price listed in Indonesia Stock Exchange Sri Handayani; Purwanto Purwanto
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3845

Abstract

Agriculture is a strategic sector in the Indonesian economy where palm oil is the main national export. The research aims to examine the influence of sales growth, net profit margin, earnings per share, return on equity, debt to equity ratio and firm size to stock price with the BI rate as the moderating variable of earnings per share and debt to equity ratio in influences stock price in palm oil companies listed in Indonesian Stock Exchange. This research uses secondary data obtained from financial reports, annual reports, company reports, research journals, and other literature data. The method used for sample selection is purposive sampling. The sample used was 10 palm oil companies listed on the Indonesia Stock Exchange from 2013 to 2020. The analysis method uses EViews 11 and the multiple linear regressions used in this study with the random effect model are chosen. Partially the results of this study indicate that EPS and DER have positive and significant effects on stock prices. Sales growth, NPM, and firm size have positive but not significant effect on stock price, and meanwhile, ROE partially has negative and not significant effect on stock price. Simultaneously sales growth, NPM, EPS, ROE, DER and firm size have significant influence on stock price. The variable BI rate is not able to moderate the influence of earnings per share and debt to equity ratio on stock price in palm oil companies 2013-2020.
The application of environmental analytical tools to fathom the performance of multi-level marketing company (the case of Oriflame Indonesia) Jean Richard Jokhu; Lorenzo Ricsamana Sawatõ Telaumbanua
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3908

Abstract

Multi-Level Marketing business or also well-known as MLM is not a new thing and its already spread widely both in Indonesia and globally. The purpose of this research is to find out and analyze kind of company performance that have been implemented at Oriflame Indonesia as a successful Multi-Level Marketing Business. This is the first research that explore MLM business in qualitative research to deepen the understanding of MLM industry. In this research, the researcher will use qualitative methods. The data collection will use in-depth interviews as a primary data to collect the needs which will be useful for the Internal and External Environment Analysis. The participant in the interview will consist of the management of Oriflame Indonesia and the major stakeholders, such as the independent consultant and some of the loyal customers. The data analysis technique is a SWOT analysis which the factor got from the VRIO analysis and Porter’s 5 forces analysis and later get the analysis results for the company performance of Oriflame Indonesia. The result of this study indicate that internal and external factors affect the result of Oriflame’s performance as a company. Furthermore, the role of MLM work system also has an impact on the company’s growth.
Gender egalitarianism in the household during the Covid-19 pandemic: A case study of male spousal support in Jabodetabek Zulfah Azrah; Maria Jacinta Arquisola
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v3i1.3818

Abstract

This research aims to analyze how the male spouses perceive gender equality and support the work-life balance of their female working spouses during the Covid- 19 pandemic. This research uses a descriptive qualitative research method with a data collection method is an interview. The data from this study was collected from 13 male spouse interviewees whose wives work, have at least one child, and are domicile in Jabodetabek. Based on the research results, it can be concluded that (1) Gender equality occurs in households from access, control, participation, and benefit has been realized in the interviewees’ household life. (2) Factors such as financial factors, spousal support, and work pressure affect the work-life balance of female working spouses during the Covid-19 pandemic. The results of this study can be used for male spousal to improve the perception of gender equality in the household from several aspects such as access, control, participation, benefit, and supporting work-life balance of female working spouses by paying attention to several aspects such as time balance, involvement balance, and satisfaction balance to achieve a work-life balance of the female working spouses.