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Jurnal Spektrum Komunikasi
Published by Lembaga Penelitian dan Pengabdian Masyarakat Stikosa-AWS
ISSN : 2398086     EISSN : 26218712     DOI : https://doi.org/10.37826/spektrum.v6i1
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Spektrum Communication Journal is an academic journal published quarterly every year every March, June, September, and December by Stikosa-AWS in collaboration with ISKI-Jatim, APJIKI, and ASPIKOM. This journal publishes original researches in multi concepts, theories, perspectives, paradigms and methodologies in the communications studies perspective. The focus of this journal is in the communication studies perspective and the scope of the journal are: Journalistics; Public Relations; Broadcasting (TV and Film); Marketing & Tourism Communication; Media and Studies; Gender Studies; Advertising; Every received article should follow the Author guidelines. Any submitted paper will be reviewed by reviewers. The review process employs Double-blind Review that the reviewer does not know the identity of the author, and the author does not know the identity of the reviewers.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 131 Documents
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EKSIBISIONISME Exhibitionism and Voyeurism in Live-Streaming Applications as Affection Labor Eko Nugroho; Dida Dirgahayu; Karman; Djoko Walujo
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.415

Abstract

Despite having a positive impact on society, internet connectivity and accessibility have ethical consequences and have a real impact on Indonesian law. The impact of exhibitionism and voyeurism that we refer to in this work is exhibitionism and voyeurism. This practice is mediated through several new media-based communications venues. This article aims to explain these phenomena of exhibitionism and voyeurism from the perspective of a psychoanalytic framework and outline how the reification of the user into labor logic, and explain how the psychoanalytic process of consumerism is linked to nudity in live broadcasts. We collect information by monitoring the use of Live streaming applications (Bigo, Gogo-live, Tik Tok), either directly or indirectly through the YouTube program. This study concluded that consumerism, or voyeurism, occurs in live-chat streaming programs. The logic of capitalism and capitalization in the Internet and networking sectors encourage exhibitionism and voyeurism by users of live-streaming applications (labor). By turning audiences or content into commodities, voyeurism creates various commodities. In addition, nudity is a kind of merchandise from hard work that ethically has an impact like pornography which is regulated in the Indonesian legal system. Keywords: Exhibitionism; Voyeurism; Streaming Applications; Affection Labor.
Branding the Police Institution on the Youth Santri through Traditional Music and Puppets Stories in Central Java Indonesia Ulani Yunus; Tri Adi Sumbogo; Bhernadetta Pravitta Wahyuningtyas; Mario N. Willyarto; Rubiyanto
Jurnal Spektrum Komunikasi Vol 11 No 2 (2023): Jurnal Spektrum Komunikasi : June 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i2.418

Abstract

The purpose of this study is to illustrate how branding activities can do by the police institution through traditional music art performances and puppet stories can do on youth santri in Indonesia to coincide with National Santri Day in Indonesia. The research methods carried out are qualitative with data suber, in-depth interviews, direct observations, and literature studies. The results of the study mentioned problems with police imagery and puppet art imagery. Both of these issues actually become artistic creativity that becomes police branding activities and maintains traditional puppet art, which is also almost abandoned by Z Generation in Indonesia even though puppetry is also an ancestral heritage that received recognition from UNESCO. In conclusion, branding about the police through traditional art performances and puppet stories has been able to make the activity as entertainment and at the same time a disheartce in the hearts of youth students who are studied.
Framing Analysis on Covid -19 Vaccination Boycott News on suara.com and kompas.com Putri Amira; Daniel Susilo
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.419

Abstract

News about the COVID-19 vaccine has raised doubts among society, thus forming a COVID-19 vaccine rejection group. The rejection of the COVID-19 vaccine resulted in a negative portrayal of the COVID-19 vaccine refusers in mass media. This study uses the Zhongdang Pan and Gerald M. Kosicki framing analysis method which is expected to be able to describe the framing of the issue of rejection of the COVID-19 vaccine by Kompas.com and Suara.com. The results of this study indicate that the two media frame the issue of imposing fines and terminating social security for those who refuse to vaccinate against COVID-19 as imposing citizens' rights and threatening people's freedoms. The conclusion of this study is that the framing of Kompas.com and Suara.com news is influenced by several things, namely the positioning of journalists, the use of news sources, and the use of words in describing an event.
Organizational Communication Climate of Human Rights Promotion Support Bureau During Covid-19 Pandemi Delsy Nike; Amri Dunan
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.427

Abstract

Public Health Emergency of International Concern (PHEIC) over the Coronavirus Disease of 2019 (COVID-19) outbreak by the World Health Organization (WHO) as a global pandemic has threatened public health. This not only triggers changes in health and social and economic norms, but also has an impact on changes in organizational communication norms and processes, interactions between people and the use of new media which causes the organizational communication climate to adapt to situations and conditions that occur. The Bureau of Support for the Promotion of Human Rights on Indonesian National Human Rights Commission is one of the state organizations or institutions that has the duty and authority to promote human rights. This study aims to explore the organizational communication climate and media innovation applied at the Human Rights Promotion Support Bureau of the Indonesian National Human Rights Commission and to find out more about the organization's strategic policies and their implications during the COVID-19 pandemic related to achieving organizational goals. This study uses a qualitative research approach with a constructivist paradigm. Collecting data through purposive techniques, namely the selection of certain informants according to research needs through interviews, participatory observations and literature studies. The results show that the right organizational policies in managing the organizational communication climate at the Support Bureau for the Promotion of Human Rights can spur employee productivity during the COVID-19 pandemic.
Digital Promotion Media for the Ornamental Plants Trader During Covid-19 Pandemic Wardah; Rosmawaty Hilderiah Pandjaitan
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.432

Abstract

The current uncontrolled Covid-19 pandemic has become a big problem, causing many retail outlets to go bankrupt, unlike the growing ornamental plant business in Indonesia, because more and more people are starting to collect ornamental plants. Caring for ornamental plants is a new trend for activities at home during the Covid-19 pandemic. Homeland business people are starting to realize the importance of implementing digital transformation in trade in the midst of this pandemic, because all activities are carried out from home.The theory used in this research is John December's Computer Mediated Communication (CMC) Theory and Pierre Levy's New Media Theory. CMC is a process of human communication through computers that involves an audience in a certain context, and uses the media for a specific purpose. Pierre Lévy argues that new media is a theory that discusses the development of media. Pierre Levy sees the World Wide Web (www) as an open information environment. Flexible and dynamic, enabling people to develop new knowledge orientations. This research method is qualitative research. The paradigm used in this research is constructivist. The data for this study were collected by interviewing informants. The results of this study indicate that ornamental plant traders on Jalan Menara Anteve Kavling DKI, West Jakarta, use digital media to promote their ornamental plants. WhatsApp, Facebook, Instagram, YouTube, Shopee, Tokopedia, and personal blogs are platforms used by ornamental plant traders to promote their ornamental plants at the ornamental plant sales center on Jalan Menara Anteve Kavling DKI West Jakarta. When conducting digital promotions, merchants use smartphones exclusively. This means that the ornamental plant traders on Jalan Menara Anteve Kavling DKI West Jakarta are less creative and have not maximally used various computerized communication facilities.
Celebrating Virtual Existence on Social Class and Social Media Dwi Prasetyo; Tia Saraswati; Mochammad Arkansyah
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.447

Abstract

This research involves a qualitative descriptive method in which the researcher describes different situations, conditions, and variables. To collect relevant data, the research utilizes secondary data techniques and photo searches on social media. Flexing, which has become a new and popular culture among the public, has become a widely discussed issue across various social groups. Flexing content on social media platforms like Instagram, TikTok, and Facebook is often posted with the intention of gaining recognition, honor, and social status, although the wealth displayed may not always come from personal asset ownership.
Data Security in Indonesia: Bibliometric Analysis of the Development of Personal Data Regulatory Hanna Nurhaqiqi; Ratih Pandu Mustikasari; Kusnarto
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.453

Abstract

The Regulation on Personal Data Protection was passed at the end of 2022. Personal data is very significant in this modern era. The world of communication today is closely related to personal data. The internet network makes data an expensive and invaluable asset. Many journals research personal data and current problems. This study identifies and analyzes research developments regarding the Regulation of Personal Data. Data were obtained from 200 journals from Google Scholar using Publish or Perish software in the last five years. This data is then visualized through the Vos Viewer software. The results found are seven clusters, 35 items, and 284 links. The keywords that appear are Privacy, Data Privacy, Data, Security and so on. If there was more research on Data Security on Blockchain in the previous five years, now the research trend is more on Privacy Concerns, Users, and Personal Data.
The Role of Ulama in the Development Communication of the Family Planning Program Latif Ahmad Fauzan; Windri Saifudin; Augustin Mustika Chairil
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.455

Abstract

One of the problems causing society's prosperity low level is the imbalance of population growth, economic growth, and health. BKKBN (National Family Planning Coordinating Board) has a role to measure and control the growth of Indonesia's population through the KB (The Family Planning Program). In Yogyakarta, especially in Wonokromo Village, Pleret, Bantul Regency, the implementation and socialization of KB program had some obstacles because most people thought that the program seemed to be contrary to the way of the Islamic rules. Therefore, the ulama have a crucial role in changing of community’s perspective on KB in the context of Islam. Based on the background of those problems, the researcher was interested in this topic of research to understand Ulama’s role for BKKBN and the community from communication science perspective, especially Development Communication. The qualitative descriptive method is the basic method in this research. The result of the research is that Ulama play an important role in the Interpersonal Communication process with the BKKBN, and play a major role in disseminating the family planning program to the Wonokromo Community. Ulama played a role in interpreting and communicating the Family Planning Program in accordance with the Islamic perspective, so that people can accept and implement the program.
The Effect of Green Marketing on Brand Purchase Intention & Green Consumerism Ratih Pandu Mustikasari; Dian Hutami Rahmawati
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.456

Abstract

Every citizen has the right to the opportunity to improve lifelong education. There are 3 forms of education namely formal education, non-formal education, and informal education. One form of non-formal education is the Center for Community Learning Activities (PKBM). Currently, it is estimated that there are as many as 14,500 registered PKBM. There is a need for a strong brand identity so that PKBM can continue to exist and become an option in society. This research focuses on building brand identity of PKBM as a non-formal educational institution that focuses on approaches in aspects of brand personality and aspects of internal and external relations of the institution. This study used qualitative research methods. The result of this study is that the brand personality built by PKBM Mentari is highlighted from non-formal learning methods with the addition of soft skills outside the classroom. PKBM Mentari is also trying to break the stereotype that PKBM is not a school of choice, by implementing study hours and the national curriculum. Brand personality is also shown from the contribution of learning citizens in community service. In the relationship aspect, PKBM development is based on a personal approach by being present as a solution to the problems of learning residents. The aspect of the relationship in building brand identity is formed from internal or institutional factors between the director and the tutor and external factors between the director, tutor, learning residents and the surrounding community.
Digilantism Practice: The Online Shaming for the Cheaters Augustin Chairil; Dian Hutami Rahmawati; Latif Ahmad Fauzan
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.457

Abstract

Pelakor, or perebut lelaki orang (someone who cheats with their husband) is a term that is very common on the internet, especially on social media such as Facebook. The trend of shaming and viral-ing ‘pelakor’ on social media is an interesting and recurring consumption. The practice of online shaming, and going viral is a practice that is normalized by some social media users. This article wants to explore how online shaming practices are carried out by Anti Pelakor Indonesian facebook groups and discussed with digilantism concept. Netnography is used in this research to see virtual activities occurring in groups. As well as virtual observations during January – June 2019 and interviews with shaming actors to enrich the data. The results of the API Group's observations describe data granulation, ranging from uploads of disclosures of household problems and mistress, viral practices, online shaming, and doxing, to wiretapping the Whatsapp instant messaging application which leads to the practice of spreading privacy. The practice of shaming has some benefits also risks and raises ethical problems.

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