cover
Contact Name
Sari Listyorini
Contact Email
sariadbis96@gmail.com
Phone
+6283848898843
Journal Mail Official
jiabundip@gmail.com
Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia
Location
Kota semarang,
Jawa tengah
INDONESIA
Jurnal Ilmu Administrasi Bisnis
Published by Universitas Diponegoro
ISSN : -     EISSN : 27461297     DOI : 10.14710/jiab
Core Subject : Economy,
Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.
Arjuna Subject : -
Articles 1,177 Documents
PENGARUH KEPEMIMPINAN, LINGKUNGAN KERJA DAN KOMITMEN ORGANISASI TERHADAP KINERJA KARYAWAN Tomi Prayogi; Apriatni Endang Prihatini; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 4, No 3 (2015)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (135.672 KB) | DOI: 10.14710/jiab.2015.8823

Abstract

PT. Masscom Graphy Semarang in carrying out operational activities would want a good performance of the employees, especially the production. But this is not easy because of the employee's performance is influenced by many factors. Such factors include leadership, work environment, and employees' organizational commitment factor.This study aims to determine the effect of leadership, work environment, and organizational commitment on employee performance of newspaper print production PT. Masscom Graphy Semarang. This type of research is explanatory research, with data collection through a questionnaire, literature study and interviews. Testing is done to the newspaper print production employees with a population of 42 people use the census method.The results showed that the leadership (X1), work environment (X2), and organizational commitment (X3) partially or simultaneously affect employee performance (Y) portion newspaper print production. Leadership has the greatest influence in affecting the performance of the employees this can be proven through multiple regression test results stating that the leadership has contributed 64.4%. While the organization's commitment to have the smallest influence in affecting the performance of employees with a contribution of 10.9%.
PENGARUH KESADARAN MEREK, ASOSIASI MEREK DAN PERSEPSI KUALITAS TERHADAP KEPUTUSAN PENGGUNAAN KEMBALI BRIZZI SEBAGAI JASA TRANSASKSI BERBASIS KARTU ELEKTRONIK (Studi Kasus Bank Rakyat Indonesia KCP Ketanggungan Brebes) Raditya Mirza Bagaskara; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (620.977 KB) | DOI: 10.14710/jiab.2019.24922

Abstract

Brizzi is an electronic card-based transaction service owned by Bank Rakyat Indonesia. Nowadays electronic cards have become a necessity for the public, but in their use Brizzi has a problem that is the low use of Brizzi compared to electronic card-based transaction services in 2016 to 2019. The purpose of this study was to study brand awareness, brand associations and perceived quality of the decision to reuse Brizzi electronic cards at Brebes. This type of research used is explanatory research in which data collection techniques used are using a questionnaire and using accidental sampling. The sample used was 94 respondents who had been selected with criteria such as; Bank Rakyat Indonesia, whether male or female, accepts 20 years or more domiciled in Brebes, and uses Brizzi with a minimum of 6 months of use. The methodology used to analyze primary data in this study is the validity, reliability, assessment coefficient, determination coefficient, simple and multiple regression with the help of the IBM SPSS (Statistical Product and Service Solutions) version 24. The results showed the contribution of awareness, brand association and perceived quality of the decision to reuse by 87.7% while the other 12.3% related to factors other than brand awareness, brand association and perceived quality. While the rest by other factors. Successfully increasing brand awareness, brand associations and perceived quality, the higher the decision to reuse Brizzi. In addition, perceived quality has the greatest effect with a regression coefficient of 0.582. This means that increasing brand awareness, brand associations and perceptions of appropriate quality and meeting user desires can increase reuse decisions.
ANALYSIS OF FACTORS AFFECTING PURCHASE DECISION AT GRAMEDIA BOOKSTORE SEMARANG Satya, Ardhian Prima; Nugraha, Hari Susanta; Prihatini, Apriatni Endang
Jurnal Ilmu Administrasi Bisnis Volume 1, Nomor 1, Tahun 2012
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (84.739 KB)

Abstract

There are many factors affecting consumer before they decide to purchase something at store. The factors are coming from outside dan inside of consumer which are common known as external factors and internal factors. There are kind of external factors such as location, product, price, service quality and promotion come from the store or seller. The Top Brand Award achievement to Gramedia Bookstore on last three years are showing that Gramedia Bookstore is the top of mind bookstore in Indonesia. This achievement be a self motivation to Gramedia Bookstrore to keep it from the competitors, including at Semarang. The purpose of this study is to determine the factors affecting purchase decision of Gramedia Bookstore consumer in Semarang. Type of this research is explanatory research. The sample of this research are 150 people. The sampling technique is using a purposesive sampling. The data were collected by using the questioner which are spread to three Gramedia Bookstore in Semarang. There were 50 poeple every bookstore. The data obtained were analyzed using analytical tools such as simple linear regression, linear regression testing and statistical test using t test and F test by using the SPSS 19 program. The research conclusions obtained indicated that factors such as location, product, price, service quality, promotion are simultaneously significant affecting the purchase decision of consumer at Gramedia Pandanaran and Pemuda. But aren’t simultaneously significant at Gramedia Java Supermall. The most dominant factors affecting purchase decision at Gramedia Pandanaran and Java Supermall is service quality. At Gramedia Pemuda, product is the most dominant factors affecting purchase desicion.
Pengaruh E-Service Quality dan E-Security Seals terhadap E-Satisfaction melalui Keputusan Pembelian Konsumen E-Commerce (Studi Kasus pada Konsumen Lazada Indonesia) Hanif Danang Prasetyo; Dinalestari Purbawati
Jurnal Ilmu Administrasi Bisnis Vol 6, No 1 (2017)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (113.051 KB) | DOI: 10.14710/jiab.2017.14553

Abstract

This study aims to determine the influence of e-service quality and e-security seals as x variable to e-satisfaction as y variable through z variable, buying decision. Type of research is explanatory research, used non-probability sampling to 100 of sample which were consumer of Lazada used purposive sampling. This research used simple regression, and multiple regresion as analysis methods, using t test as hypothesis instrument and Sobel Test as mediator instrument .The result shows e-service quality has positive influential of 0,536 to buying decision. E-security seals has positive influential of 0,680 to buying decision. Buying decision has positive influential to e-satisfaction. By the result of Sobel Test obtained between e-service quality and e-satisfaction through buying decision is 5,21131796 t sum by p-value is 0,00000019. Between e-security seals and e-satisfaction through buying decision using t sum in Sobel Test is 4,90327428 by p-value is 0,00000094.
PENGARUH CITRA MEREK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KIJANG INNOVA NON DIESEL (Studi kasus pada PT. Nasmoco Majapahit Semarang) Leonardus Ardian Nugroho; Nawazirul Lubis; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 3, No 3 (2014)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (152.848 KB) | DOI: 10.14710/jiab.2014.5773

Abstract

With the increase of the upper middle class community in Indonesia, then the ability of purchasing power is also higher. It makes the car companies active in presenting new brands for the wishes of consumers fullfiled. Companies like Toyota sure that the brand is their identity of their products to different from competitors. To make the Toyota brand become a favourite consumer, the company is certainly doing promotional activities. From the sales result PT. Nasmoco Majapahit Semarang during the last 5 years, one of the product like a Kijang Innova Gasoline has a drop sales. Many factor cause a drop sales Kijang Innova Gasoline include brand image and promotion. This type of research used is explanatory research. The number of samples in this study was 90 respondents drawn by purposive sampling. Multiple regression analysis is Y = 3.804 + 0.192 X1 + 0.434 X2 so it can be seen that the variable brand image and promotion is jointly positive effect on variable purchase decisions, and which has the greatest influence is promotion variable. Hypothesis test shows that the brand image variable and promotion variable is effect on purchase decisions variable. This is demonstrated by the achievement of all the variable t is greater than t table is 1,9873. Brand image variables have t 9,022, and promotion variable have t 10,086. As for the F test obtained F count of 61,793. And all of these variables were tested at a significance level of 5 %. The advice for PT. Toyota Astra Motor is add GPS monitor in Kijang Innova Interior. With the equipment, consumer can easy to  get map while driving. From the promotion side, needs a creative promotion, that introduce brand with miniseries advertise. With miniseries advertise, brand of Toyota have a different from competitors.
PENGARUH PROMOSI, STORE ATMOSPHERE, DAN KEMUDAHAN PEMBAYARAN TERHADAP IMPULSE BUYING (Studi Kasus Matahari Department Store Java Supermall Semarang) Gitanjali Bayumurti; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (562.302 KB) | DOI: 10.14710/jiab.2018.21096

Abstract

The business world is increasingly leading to electronic media, causing the use of online stores (onlineshop) as a medium of purchase transactions of goods or services become increasingly increased rapidly. In e-commerce business competition is required to have capabilities and strategies that can capture opportunities and update the market. Strategies that can be done in the form of E-WOM and E-WEB so as to encourage the increase of E-TRUST that will make E-LOYALTY of customers increases. Type of research used is explanatory research. Sampling technique using Purposive Sampling, the sample used in this research is a student of Faculty of Social and Political Sciences Diponegoro University who had been shopping at Tokopedia online site. Respondents in this study amounted to 100 respondents. The data were collected using a questionnaire using a linkert measurement scale. This research uses path analysis technique by improving the software package of SPSS (Statistical Package for Social Science) version 22.0 which used Validity, Reliability, Cross tab, correlation coefficient, simple regression and multiple regression analysis, significance test (t test and F test.. The results showed that all independent variables in this study had a positive and significant influence on the dependent variable, either partially or simultaneously, while the E-TRUST variable acts as a partial intervening / mediation variable indicating there is indirect influence of E-WOM and E-WEB on E-LOYALTY.
PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN (Studi Kasus pada Karyawan Hotel Patra Jasa Jakarta) Monica Marsella; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (131.473 KB) | DOI: 10.14710/jiab.2016.10427

Abstract

Labor or human resources have an important role in the company in order to achieve success.Therefore, companies must consider the factors that may affect the performance of employees, such ascompensation and working environment. Achievement of employee performance Patra Jasa Jakarta said notoptimal in which the employee's performance increased in 2012 but decreased performance in 2013. The aim ofthis study was to determine how the compensation, working conditions, and the performance of employees inPatra Jasa Jakarta, as well as to determine the effect of compensation and work environment either partially orsimultaneously on the performance of employees in Patra Jasa Jakarta. This type of research is "explanatoryresearch". The sampling technique used is nonprobability sampling with saturated sampling method that usesall members of the population that all employees (non-led) 120 people. In proving the hypothesis test was usedcorrelation analysis, coefficient determination test, regression test (simple and multiple), and a significance test(t test and F test) with SPSS 16.0. The survey results revealed that the variable compensation (X1) and theWorking Environment variable (X2) partially and simultaneously positive and significant impact on employeeperformance variable (Y). Partially and simultaneously, variable compensation (X1) provide a strongerinfluence on employee performance variable (Y) than the Working Environment variable (X2). Suggestions canbe submitted is the company can evaluate and improve the elements that can affect the performance ofemployees, such as compensation and working environment where opportunities are promoted. and conditionsof hygiene and neatness in the space / workplace still considered good by the employees. The company can alsoprovide regular training and guiding employees so that the level of errors made in the work can be minimizedas possible.
Pengaruh Bauran Pemasaran Ritel terhadap Loyalitas Pelanggan melalui Kepuasan Pelanggan Pada Konsumen Alfamart di Kecamatan Tembalang Semarang Arvinia Herawati; Ari Pradhanawati; Reni Shinta Dewi
Jurnal Ilmu Administrasi Bisnis Vol 2, No 2 (2013)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (203.653 KB) | DOI: 10.14710/jiab.2013.2507

Abstract

The development of modern retailers is increased rapidly. The increae of existing modern retailer influenced by the increasing number of consumers who want to shop with easy and comfort. The purpose of this study is to determine the effect of the retail marketing mix on customer loyalty through customer satisfaction on consumer Alfamart in District Tembalang Semarang. Which in this study retail marketing mix is ​​divided into three variables, namely merchandising, basic principles and services. This type of research is explanatory. The sampling technique used purposive sampling a total of 100 people and measurement scale using Likert Scale. In the analysis of the data using simple  linear regression, multiple regression with SPSS 16.0 and Path Analysis. Based on calculations indicate that the retail marketing mix variables simultaneously exerting influence on customer satisfaction in the amount of 62.7%. While customer satisfaction has a positive and significant effect on customer loyalty is equal to 46.4%. This means that the better the retail marketing mix will lead to high customer satisfaction and thereby increasing the level of customer loyalty.
PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA JASA TRANSPORTASI GOJEK DI JAKARTA Tulus Caisario Yehezkiel; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2017.16803

Abstract

The growth of public transportation in Jakarta is not very significant as many Jakartaresidents prefer to use private vehicles rather than using public transportation, because thecitizens of DKI Jakarta have not found a convenient, safe, and fast public transportation tothe destination. High crime rates in public transport cause consumers to be reluctant to usepublic transport. GoJek, which operates in the ojek transportation service online is relativelymore acceptable to Jakarta citizens as a solution to reach the destination quickly, and alsosafe from crime. In addition, the GoJek service tariff is very rational as it is based on thedistance traveled to the place, but with the increasingly tight competition in thetransportation of motorcycle taxis online, GoJek strives to provide the maximum quality oservice for consumers so that consumers get satisfaction in using GoJek services. Thepurpose of this study is to determine the influence of reliability, responsiveness, assuranceempathy, physical evidence of GoJek consumer satisfaction in Jakarta partially orsimultaneously. The population of this research is the people residing in DKI Jakarta, and have usedthe transportation service of GoJek. The sum of these populations is unknown. The samplesize is calculated with the slovin formula determined as 96 people. Sampling technique usingpurposive sampling. Data tabulated from the results of interviews first tested the validity andreliability, and then further analyzed by regression analysis. The result of this research shows that respondent's category of reliability is reliableresponsive variable category is responsive, assurance variable category is assured, andempathy variable category is Empathy, and it is concluded that partially or simultaneouslythere is positive and significant influence between Reliability , Responsiveness, assuranceempathy, physical proof of Customer Satisfaction of transportation service users in Jakartabesides it can be concluded also that the biggest influence of service quality to customersatisfaction is physical evidence variable having coefficient value 1,680 and followed byreliability variable having Coefficient value 1.223, then followed by other variables Gojek needs to improve customer service by maintaining better communicationtactical service, sprightly, with support for communication networks and mobile phones moreadequate, and the driver should further increase the field coverage area coverage. Inaddition, the appearance of the driver should look more neat, fragrant, not pinched byalways paying attention to the work support facilities for consumers, such as helmetsraincoat, nose cover, etc and ensure it is complete, in good condition, clean, and ready touse.
ANALISIS REAKSI PASAR MODAL ATAS PERISTIWA PEMILIHAN PRESIDEN 9 JULI 2014 (EVENT STUDY PADA INDEKS SAHAM LQ-45) Dewi Arum Melati; Saryadi Saryadi; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 4, No 2 (2015)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (375.873 KB) | DOI: 10.14710/jiab.2015.8302

Abstract

Presidential election in Indonesia considered as a big event which held in every 5 years. Presidential Election July 9 2014 is one of the important event in Indonesia and the capital market shows that there are some reactions of the event. This research aims to see how the reaction of capital market by looking at the differences of each three variabel in this research, they are bid ask spread, abnormal return, and trading volume activity before and after presidential election, July 9 2014. The research object is 45 companies which listed in LQ-45 Index period during February – July 2014. The observation period is 24 days which is 12 days before and after presidential election event at July 9 2014. This hypothesis test used paired sample t-test analysis. The result of this research shows that there is no significant differences beetween bid ask spread before and after presidential election, there is no significant differences beetween abnormal return before and after presidential election, and there is a significant differences beetween trading volume activity before and after presidential election.

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